Comparing the racial diversity of the journalists
at America's daily newspapers
with the communities that they serve
Newsroom diversity report for
The Times-Picayune, New Orleans
New Orleans, Louisiana
Owner: Advance (Newhouse) (N.Y.)
From a report for the Knight Foundation
by Bill Dedman and Stephen K. Doig, June 2005
Click here to read the national report or to select another newspaper
Year	Non-white % of newsroom staff
2005	17.1
2004	14.8
2003	13.9
2002	14.8
2001	14.9
2000	13.5
1999	13.9
1998	14.8
1997	14.3
1996	14.6
1995	13.7
1994	13.4
1993	11.9
1992	9.6
1991	Did not report
1990	Did not report
The latest year at peak is	2005
See the notes and definitions section below for the sources of these figures.
Newsroom Diversity Index
for The Times-Picayune, New Orleans
Year	Non-white % of newsroom staff	Non-white % of circulation area	Newsroom Diversity Index (parity=100)
2005	17.1	43.6	39
2004	14.8	43.0	34
How the index is calculated
The Newsroom Diversity Index is the non-white percentage of the newsroom staff
divided by the non-white percentage of residents in the circulation area.
(Parity = 100.)
Company index
This newspaper's owner, Advance (Newhouse) (N.Y.),
has a companywide, circulation-weighted Diversity Index of 63.
See the notes and definitions section below for the sources of these figures.
Peer group comparison
for The Times-Picayune, New Orleans
This newspaper's Newsroom Diversity Index is 39.				This paper
				Peer group
Compare that with 70, which is the median Diversity Index for all newspapers
reporting in this circulation category of 250,001 to 500,000 daily sales.
In that group, this newspaper's Diversity Index ranks 23 out of 24
newspapers reporting in the category of 250,001 to 500,000 daily sales.
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Detroit Free Press, Michigan, with a 29.2 percent non-white staff in a community that is 28.1 percent non-white. Its index is 104.
FYI, in circulation, this newspaper's average weekday circulation of
approximately 252,799 ranks 35 out of 1,410 daily newspapers in the US.
See the notes and definitions section below for the sources of these figures.
Details on race/ethnicity
in the circulation area
and the home county
of The Times-Picayune, New Orleans
	Circulation area
Race/ethnicity	% of population	Number of residents
Hispanic	4.1	60,240
Black	35.3	519,641
Asian and Pacific Islander	2.0	29,263
Native-American	0.5	7,208
Other non-white	0.2	2,239
Multi-racial	1.0	15,066
Non-white	43.0	633,657
White	57.0	838,983
Total		1,472,640
	Home county:  Orleans
Race/ethnicity	% of population	Number of residents
Hispanic	3.1	14,826
Black	66.7	323,392
Asian and Pacific Islander	2.3	11,007
Native-American	0.2	852
Other non-white	0.2	961
Multi-racial	1.0	4,765
Non-white	73.4	355,803
White	26.6	128,871
Total		484,674
The home county of this newspaper is Orleans.
About this report
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does
not disclose how closely that employment mirrors the newspaper's circulation area.
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.
The full report is at www.powerreporting.com/knight.
Notes and definitions
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available.
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.
8. Source for the demographics of residents of that circulation area: US Census 2000.
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.
Demographics of ZIP Codes
where sales were reported by
The Times-Picayune, New Orleans
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.
ZIP / City / State / Approx. distance in miles from the newspaper's home office	Weekday sales	Households	Penetration % (daily sales per 100 households)	Median household income	Non-white % of population	Hispanic % of population	Black % of population	Native % of population	Asian % of population
70072 / Marrero / LA / 6.7 mi.	10,044	19,292	52.1	$37,516	44.6	4.5	35.5	0.6	2.8
70065 / Kenner / LA / 9.2 mi.	9,689	19,617	49.4	$45,599	34.4	15.6	14.0	0.3	3.5
70003 / Metairie / LA / 6.8 mi.	9,417	16,736	56.3	$44,082	21.3	7.1	10.9	0.2	1.7
70001 / Metairie / LA / 4 mi.	8,768	18,547	47.3	$37,094	17.9	6.7	7.7	0.3	2.1
70122 / New Orleans / LA / 4.1 mi.	8,403	17,819	47.2	$31,104	78.6	3.2	72.6	0.1	1.1
70119 / New Orleans / LA / 1.7 mi.	7,278	18,590	39.2	$21,297	79.1	5.6	71.4	0.2	0.8
70118 / New Orleans / LA / 0.9 mi.	7,116	15,026	47.4	$28,006	57.4	3.2	51.3	0.1	1.3
70005 / Metairie / LA / 3.4 mi.	7,020	12,101	58.0	$42,991	8.5	4.4	0.9	0.1	2.3
70124 / New Orleans / LA / 3.6 mi.	6,958	10,727	64.9	$51,684	7.3	3.9	1.2	0.1	1.2
70126 / New Orleans / LA / 6.4 mi.	6,954	14,487	48.0	$30,627	90.1	1.6	86.5	0.2	0.7
70058 / Harvey / LA / 5 mi.	6,826	13,927	49.0	$36,824	63.4	5.3	50.8	0.3	5.6
70115 / New Orleans / LA / 1.7 mi.	6,693	18,219	36.7	$27,094	56.2	3.2	50.6	0.2	0.9
70117 / New Orleans / LA / 4.4 mi.	6,620	18,804	35.2	$19,567	91.3	2.0	88.2	0.2	0.2
70123 / River Ridge / LA / 5.8 mi.	6,537	12,149	53.8	$45,596	12.8	3.1	7.3	0.3	1.2
70056 / Terrytown / LA / 5.7 mi.	6,233	14,567	42.8	$41,526	45.4	8.2	30.4	0.5	4.2
70458 / Slidell / LA / 27.8 mi.	6,148	12,510	49.1	$45,728	14.3	2.7	8.7	0.4	1.0
70043 / Chalmette / LA / 7.9 mi.	6,023	12,327	48.9	$36,699	10.8	4.8	2.4	0.4	1.8
70130 / New Orleans / LA / 2.2 mi.	5,633	7,377	76.4	$26,387	53.7	4.9	45.7	0.3	1.4
70002 / Metairie / LA / 4.9 mi.	5,162	8,865	58.2	$40,792	23.4	10.8	5.9	0.3	5.0
70125 / New Orleans / LA / 0 mi.	4,893	8,986	54.5	$20,089	75.8	2.6	70.8	0.1	1.3
70131 / New Orleans / LA / 6.5 mi.	4,840	10,327	46.9	$45,592	52.5	4.1	41.5	0.3	5.4
70127 / New Orleans / LA / 8.7 mi.	4,508	11,754	38.4	$30,954	89.2	1.6	85.0	0.2	1.0
70433 / Saint Gertrude / LA / 32.7 mi.	4,426	8,836	50.1	$47,447	15.8	2.3	11.8	0.2	0.5
70068 / Montz / LA / 23.9 mi.	4,274	10,065	42.5	$44,268	41.6	3.7	36.1	0.3	0.7
70114 / New Orleans / LA / 4.6 mi.	4,206	10,358	40.6	$23,379	80.0	4.3	73.2	0.2	1.2
70448 / Mandeville / LA / 27.1 mi.	4,166	7,046	59.1	$64,482	8.9	2.4	4.7	0.3	0.6
70006 / Metairie / LA / 6.4 mi.	4,037	6,979	57.8	$42,460	19.4	9.5	3.0	0.2	5.4
70471 / Mandeville / LA / 30.4 mi.	3,959	6,978	56.7	$73,042	6.5	2.5	2.0	0.2	1.0
70094 / Westwego / LA / 6.5 mi.	3,786	11,843	32.0	$28,745	45.5	4.2	36.1	0.6	3.6
70461 / Slidell / LA / 31.3 mi.	3,614	7,975	45.3	$52,375	16.4	3.4	9.5	0.3	1.8
70053 / Gretna / LA / 3.8 mi.	3,601	6,678	53.9	$28,052	47.3	6.2	36.1	0.5	3.0
70116 / New Orleans / LA / 2.3 mi.	3,371	7,924	42.5	$21,150	71.9	2.6	67.4	0.2	0.5
70062 / Providence / LA / 8.5 mi.	3,341	6,604	50.6	$26,906	55.9	7.2	46.3	0.4	0.9
70121 / Shrewsbury / LA / 3 mi.	3,334	5,930	56.2	$32,441	28.9	4.9	21.4	0.2	1.4
70112 / Vieux Carre / LA / 1.5 mi.	2,899	2,423	119.6	$7,448	81.6	1.4	74.6	0.2	4.4
70128 / New Orleans / LA / 10.5 mi.	2,663	6,699	39.8	$42,326	92.4	1.7	86.5	0.2	3.0
70047 / Ormond / LA / 15.1 mi.	2,610	4,141	63.0	$56,862	22.7	3.5	17.4	0.1	0.9
70460 / Slidell / LA / 27.1 mi.	2,477	7,184	34.5	$39,452	28.7	2.7	22.4	0.7	0.6
70032 / Arabi / LA / 6 mi.	2,444	3,473	70.4	$33,937	8.0	5.1	0.9	0.3	0.7
70037 / Belle Chasse / LA / 8.5 mi.	2,366	4,130	57.3	$45,696	13.9	2.2	9.0	0.7	0.8
70070 / Luling / LA / 15.1 mi.	2,189	3,921	55.8	$55,979	19.7	2.7	15.1	0.3	0.8
70420 / Abita Springs / LA / 35.4 mi.	1,714	1,895	90.4	$46,105	9.4	2.0	5.3	0.4	0.5
70435 / Covington / LA / 37.8 mi.	1,594	3,727	42.8	$43,326	11.1	1.4	8.6	0.3	0.3
70075 / Saint Bernard Gr / LA / 11.4 mi.	1,558	3,044	51.2	$47,958	10.4	3.7	3.8	0.4	1.6
70129 / New Orleans / LA / 12.8 mi.	1,543	4,653	33.2	$31,439	85.1	2.3	49.0	0.1	32.5
70067 / Lafitte / LA / 14.9 mi.	1,442	1,277	112.9	$34,365	7.7	1.8	0.8	2.5	1.1
70445 / Lacombe / LA / 27.2 mi.	1,432	3,344	42.8	$39,556	29.9	2.6	23.1	1.4	0.4
70092 / Violet / LA / 13.6 mi.	1,410	3,549	39.7	$32,432	38.4	4.5	31.8	0.5	0.7
70452 / Pearl River / LA / 34.3 mi.	1,327	4,017	33.0	$33,046	8.8	1.5	5.6	0.6	0.3
70360 / Houma / LA / 42.7 mi.	1,278	7,615	16.8	$49,534	20.6	1.7	16.1	1.2	0.7
70085 / Verret / LA / 17.9 mi.	1,201	2,727	44.0	$27,293	17.7	8.5	6.8	0.8	0.4
70051 / Mount Airy / LA / 30.2 mi.	1,190	795	149.7	$26,761	52.6	0.7	50.9	0.1	0.2
70447 / Madisonville / LA / 31.1 mi.	1,177	1,483	79.4	$43,382	11.8	2.8	6.8	0.4	0.6
70113 / New Orleans / LA / 1.3 mi.	1,111	4,078	27.2	$12,048	96.0	1.1	93.9	0.1	0.3
39466 / Richardson / MS / 44.2 mi.	1,058	9,245	11.4	$28,186	19.9	1.4	16.6	0.4	0.4
70084 / Reserve / LA / 26.3 mi.	1,009	2,541	39.7	$34,529	54.1	1.0	51.9	0.2	0.4
70041 / Triumph / LA / 51 mi.	937	2,187	42.8	$31,548	35.6	1.2	22.0	1.7	8.0
70087 / Saint Rose / LA / 11.9 mi.	900	2,309	39.0	$34,718	47.3	4.5	41.1	0.3	0.5
70427 / Rio / LA / 54.7 mi.	861	8,331	10.3	$23,923	31.3	0.8	29.2	0.3	0.3
70437 / Uneedus / LA / 42.4 mi.	850	2,203	38.6	$40,478	17.8	3.0	13.5	0.4	0.2
70301 / Thibodaux / LA / 40.8 mi.	810	14,370	5.6	$33,540	24.4	1.0	21.7	0.5	0.6
70373 / Larose / LA / 29.1 mi.	766	10	7660.0	$47,083	15.8	0.0	0.0	5.3	0.0
70401 / Hammond / LA / 42 mi.	714	6,936	10.3	$27,255	35.9	2.0	32.1	0.2	0.6
70454 / Ponchatoula / LA / 35.6 mi.	681	7,231	9.4	$33,210	15.2	1.0	13.0	0.2	0.3
70079 / Norco / LA / 17.6 mi.	677	1,329	50.9	$37,270	22.5	2.0	18.9	0.4	0.3
70431 / Bush / LA / 42.5 mi.	646	1,711	37.8	$38,750	2.9	1.3	0.8	0.2	0.1
70030 / Des Allemands / LA / 21.6 mi.	601	1,507	39.9	$39,464	9.0	2.1	5.3	0.3	0.1
70071 / Lutcher / LA / 34.4 mi.	557	1,314	42.4	$34,564	48.9	0.3	48.2	0.1	0.0
70364 / Houma / LA / 40.9 mi.	510	10,183	5.0	$36,310	15.8	2.1	9.4	2.6	0.5
70057 / Killona / LA / 21.1 mi.	508	987	51.5	$39,405	52.9	1.2	50.6	0.3	0.1
70090 / Vacherie / LA / 33.7 mi.	479	2,438	19.6	$33,886	55.0	0.5	54.2	0.0	0.0
70052 / Gramercy / LA / 34.3 mi.	474	1,097	43.2	$34,292	36.7	0.7	34.6	0.4	0.1
71446 / Sandy Hill / LA / 191.7 mi.	470	8,558	5.5	$29,684	28.3	4.3	17.9	1.5	1.9
70356 / Gibson / LA / 51.3 mi.	398	894	44.5	$23,495	47.8	1.2	44.8	0.6	0.3
70049 / Wallace / LA / 27.6 mi.	365	863	42.3	$24,662	95.3	0.2	94.7	0.0	0.0
39525 / Diamondhead / MS / 49.4 mi.	360	2,548	14.1	$51,449	6.9	3.0	1.8	0.4	0.9
70374 / Lockport / LA / 30.4 mi.	356	3,580	9.9	$38,082	8.4	1.6	2.7	2.6	0.6
70763 / Paulina / LA / 38 mi.	354	1,019	34.7	$48,563	18.2	0.8	16.8	0.0	0.2
70394 / Saint Charles / LA / 31.9 mi.	339	4,936	6.9	$35,000	22.8	1.3	19.6	0.9	0.3
70802 / Baton Rouge / LA / 67.4 mi.	321	11,828	2.7	$16,985	84.8	1.4	79.3	0.2	2.8
70091 / Venice / LA / 68.5 mi.	310	166	186.7	$30,000	13.7	0.2	7.0	3.5	2.0
70357 / Leeville / LA / 37.1 mi.	294	1,205	24.4	$25,486	13.0	1.2	0.7	9.0	0.2
39520 / Mississippi Test Facility / MS / 42 mi.	282	6,858	4.1	$31,303	13.9	1.8	8.8	0.8	1.2
70737 / Gonzales / LA / 49.1 mi.	281	10,037	2.8	$44,819	21.2	3.8	16.2	0.3	0.4
70039 / Boutte / LA / 16.4 mi.	276	760	36.3	$27,059	66.3	1.7	63.2	0.5	0.1
70345 / Cut Off / LA / 30.9 mi.	274	4,552	6.0	$38,374	13.1	2.6	3.8	3.7	1.8
39501 / Gulfport / MS / 63.4 mi.	271	9,549	2.8	$25,305	59.2	2.3	54.2	0.4	1.0
70375 / Mathews / LA / 30.4 mi.	271	33	821.2	$41,667	0.0	0.0	0.0	0.0	0.0
70083 / West Pointe A la / LA / 37.8 mi.	270	1,347	20.0	$29,714	55.2	1.0	43.7	7.7	0.5
70080 / Paradis / LA / 19.2 mi.	269	531	50.7	$35,294	17.4	2.3	13.3	0.5	0.3
70040 / Davant / LA / 11.2 mi.	266	720	36.9	$34,620	53.9	1.3	50.8	0.8	0.4
70403 / Hammond / LA / 40.2 mi.	257	7,441	3.5	$28,767	37.0	1.4	34.2	0.3	0.6
39530 / Biloxi / MS / 73.3 mi.	253	6,326	4.0	$26,187	43.2	3.8	27.6	0.5	9.3
70438 / Thomas / LA / 58 mi.	250	5,620	4.4	$24,311	29.1	0.8	27.6	0.1	0.1
70354 / Galliano / LA / 35.3 mi.	245	1,717	14.3	$27,401	8.1	1.0	0.4	4.7	0.6
70031 / Ama / LA / 12.5 mi.	226	446	50.7	$41,691	35.6	1.0	34.0	0.2	0.2
70808 / Baton Rouge / LA / 64.8 mi.	226	13,562	1.7	$47,791	20.5	2.0	13.6	0.2	3.7
70343 / Bourg / LA / 38.2 mi.	221	1,553	14.2	$41,919	11.2	0.4	2.1	6.7	0.1
70358 / Grand Isle / LA / 47.6 mi.	201	622	32.3	$33,548	5.1	1.5	0.2	2.3	0.2
39571 / Pass Christian / MS / 54 mi.	190	6,419	3.0	$38,645	20.6	1.5	15.6	0.5	2.0
70363 / Houma / LA / 40.7 mi.	190	8,506	2.2	$30,019	41.7	1.7	27.7	8.5	1.8
39576 / Waveland / MS / 45.9 mi.	176	2,825	6.2	$33,214	15.7	2.0	10.8	0.5	1.4
70443 / Independence / LA / 48.9 mi.	164	3,364	4.9	$29,359	29.8	2.0	26.5	0.3	0.3
70036 / Barataria / LA / 16.6 mi.	157	500	31.4	$28,169	14.3	1.9	11.1	0.6	0.0
70806 / Baton Rouge / LA / 65.4 mi.	156	12,416	1.3	$29,616	48.1	1.4	44.9	0.2	0.9
70397 / Theriot / LA / 51.2 mi.	148	516	28.7	$30,037	22.8	2.1	1.1	17.4	0.1
70377 / Montegut / LA / 39.3 mi.	146	1,469	9.9	$32,818	22.8	1.0	1.0	18.0	0.0
70395 / Schriever / LA / 43.3 mi.	140	1,440	9.7	$41,467	19.5	1.2	15.4	1.4	0.5
70809 / Baton Rouge / LA / 62.1 mi.	121	8,871	1.4	$45,265	14.7	2.1	9.8	0.2	1.8
39572 / Pearlington / MS / 33.6 mi.	118	684	17.3	$31,760	22.5	1.3	19.4	0.4	0.1
70082 / Pointe A la Hach / LA / 29.9 mi.	109	196	55.6	$17,500	88.4	1.6	84.7	1.0	0.2
70463 / Sun / LA / 43.9 mi.	75	58	129.3	$22,083	36.2	0.0	33.6	0.0	0.0
70050 / Empire / LA / 47.9 mi.	72	174	41.4	$22,143	46.7	1.5	39.4	0.0	4.6
70426 / Angie / LA / 67.3 mi.	39	1,882	2.1	$25,361	46.0	0.7	44.8	0.2	0.1
70076 / Mount Airy / LA / 30.5 mi.	30	129	23.3	$19,000	80.0	0.5	78.7	0.3	0.0
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