Comparing the racial diversity of the journalists
at America's daily newspapers
with the communities that they serve
Newsroom diversity report for
Times Record, Fort Smith
Fort Smith, Arkansas
Owner: Stephens Media Group (Donrey) (Nev.)
From a report for the Knight Foundation
by Bill Dedman and Stephen K. Doig, June 2005
Click here to read the national report or to select another newspaper
Year Non-white % of newsroom staff
2005 5.4
2004 10.2
2003 1.4
2002 3.0
2001 0.0
2000 0.0
1999 8.8
1998 6.1
1997 Did not report
1996 0.0
1995 0.0
1994 0.0
1993 0.0
1992 3.8
1991 Did not report
1990 Did not report
The latest year at peak is 2004
See the notes and definitions section below for the sources of these figures.
Newsroom Diversity Index
for Times Record, Fort Smith
Year Non-white % of newsroom staff Non-white % of circulation area Newsroom Diversity Index (parity=100)
2005 5.4 16.5 33
2004 10.2 16.8 61
How the index is calculated
The Newsroom Diversity Index is the non-white percentage of the newsroom staff
divided by the non-white percentage of residents in the circulation area.
(Parity = 100.)
Company index
This newspaper's owner, Stephens Media Group (Donrey) (Nev.),
has a companywide, circulation-weighted Diversity Index of 37.
See the notes and definitions section below for the sources of these figures.
Peer group comparison
for Times Record, Fort Smith
This newspaper's Newsroom Diversity Index is 33. This paper
Peer group
Compare that with 44, which is the median Diversity Index for all newspapers
reporting in this circulation category of 25,001 to 50,000 daily sales.
In that group, this newspaper's Diversity Index ranks 97 out of 140
newspapers reporting in the category of 25,001 to 50,000 daily sales.
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is The Jackson Sun, Tennessee, with a 37.5 percent non-white staff in a community that is 24.7 percent non-white. Its index is 152.
FYI, in circulation, this newspaper's average weekday circulation of
approximately 37,462 ranks 276 out of 1,410 daily newspapers in the US.
See the notes and definitions section below for the sources of these figures.
Details on race/ethnicity
in the circulation area
and the home county
of Times Record, Fort Smith
Circulation area
Race/ethnicity % of population Number of residents
Hispanic 4.6 13,080
Black 3.2 9,187
Asian and Pacific Islander 1.8 5,035
Native-American 4.2 12,181
Other non-white 0.0 128
Multi-racial 3.1 8,836
  Non-white 16.8 48,447
White 83.2 239,212
Total 287,659
Home county:  Sebastian
Race/ethnicity % of population Number of residents
Hispanic 6.7 7,710
Black 6.1 7,011
Asian and Pacific Islander 3.5 4,049
Native-American 1.5 1,693
Other non-white 0.1 62
Multi-racial 2.2 2,536
  Non-white 20.0 23,061
White 80.0 92,010
Total 115,071
The home county of this newspaper is Sebastian.
About this report
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does
not disclose how closely that employment mirrors the newspaper's circulation area.
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and 
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.
The full report is at www.powerreporting.com/knight.
Notes and definitions
  1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.
  2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.
  3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.
  4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.
  5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. 
  6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.
  7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.
  8. Source for the demographics of residents of that circulation area: US Census 2000.
  9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.
 10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.
      
Demographics of ZIP Codes
where sales were reported by
Times Record, Fort Smith
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.
ZIP / City / State / Approx. distance in miles from the newspaper's home office Weekday sales Households Penetration % (daily sales per 100 households) Median household income Non-white
% of
population
Hispanic
% of
population
Black
% of
population
Native
% of
population
Asian
% of
population
72903 / Fort Smith / AR / 2.5 mi. 5,485 10,042 54.6 $39,220 15.3 5.1 4.6 1.3 2.4
72901 / Fort Smith / AR / 0 mi. 4,464 9,226 48.4 $26,624 26.4 10.9 8.1 2.0 3.1
72956 / Van Buren / AR / 6.2 mi. 3,923 10,899 36.0 $33,037 12.0 4.6 1.2 1.9 1.9
72904 / Fort Smith / AR / 2.7 mi. 3,077 7,599 40.5 $25,184 47.8 15.6 17.7 1.4 9.6
72908 / Fort Smith / AR / 4.4 mi. 2,863 4,761 60.1 $44,493 10.9 1.7 2.7 1.5 3.0
72936 / Greenwood / AR / 12.6 mi. 1,625 4,420 36.8 $37,495 4.9 1.6 0.2 1.3 0.5
72921 / Alma / AR / 12.5 mi. 1,328 4,087 32.5 $33,856 6.4 2.3 1.0 1.5 0.3
72916 / Fort Smith / AR / 2.6 mi. 989 2,119 46.7 $42,694 9.2 1.6 1.3 1.0 2.6
74948 / Muldrow / OK / 10 mi. 987 4,190 23.6 $28,934 30.7 2.4 1.8 16.7 0.4
72927 / Booneville / AR / 29.8 mi. 815 3,241 25.1 $28,595 4.2 1.1 0.3 0.8 0.3
72949 / Ozark / AR / 31.2 mi. 802 3,870 20.7 $31,621 4.9 1.9 1.0 0.8 0.2
74955 / Sallisaw / OK / 20.6 mi. 739 5,315 13.9 $26,313 33.0 2.1 1.0 20.5 0.2
74953 / Poteau / OK / 22.3 mi. 636 4,084 15.6 $28,653 19.9 4.7 1.6 9.7 0.3
74959 / Spiro / OK / 13.1 mi. 619 2,695 23.0 $27,580 22.0 1.7 6.9 7.1 0.1
72933 / Charleston / AR / 20 mi. 615 1,963 31.3 $34,182 5.3 2.1 0.2 0.8 0.5
72923 / Barling / AR / 6.2 mi. 611 1,655 36.9 $37,831 14.3 3.9 1.1 1.8 5.0
72941 / Lavaca / AR / 12.9 mi. 589 1,624 36.3 $42,377 5.0 1.8 0.4 1.2 0.1
74954 / Roland / OK / 6 mi. 551 1,458 37.8 $31,030 26.2 2.5 4.0 11.1 0.1
74902 / Pocola / OK / 6.2 mi. 538 1,673 32.2 $33,108 14.3 1.9 2.9 5.0 0.3
72958 / Waldron / AR / 34.7 mi. 529 3,183 16.6 $26,289 11.0 7.5 0.3 1.4 1.0
72855 / Paris / AR / 36.4 mi. 502 2,633 19.1 $26,449 5.8 1.6 2.7 0.4 0.1
72947 / Mulberry / AR / 20.6 mi. 424 1,665 25.5 $31,163 4.1 0.8 0.1 1.8 0.2
72937 / Hackett / AR / 11.5 mi. 399 1,269 31.4 $35,801 5.6 1.1 0.3 1.3 0.6
72946 / Mountainburg / AR / 24 mi. 347 1,463 23.7 $31,711 4.7 1.0 0.1 1.9 0.2
72830 / Clarksville / AR / 49.9 mi. 336 4,792 7.0 $28,407 14.5 10.5 2.3 0.4 0.3
72940 / Huntington / AR / 20.1 mi. 268 914 29.3 $35,288 4.8 1.7 0.4 0.6 0.2
71953 / Yocana / AR / 51.3 mi. 254 5,831 4.4 $25,359 4.3 1.7 0.1 1.0 0.3
72944 / Mansfield / AR / 25.1 mi. 247 941 26.2 $30,565 7.7 2.4 0.7 1.7 1.2
74901 / Arkoma / OK / 1.6 mi. 230 891 25.8 $24,936 11.4 1.8 0.5 5.6 0.3
72952 / Rudy / AR / 8.1 mi. 222 962 23.1 $34,039 4.9 1.3 0.0 1.9 0.2
72932 / Cedarville / AR / 16.2 mi. 191 231 82.7 $33,036 9.6 1.4 0.3 3.9 0.5
74937 / Heavener / OK / 32.6 mi. 171 1,861 9.2 $25,562 31.5 14.4 0.4 11.5 0.2
72938 / Hartford / AR / 23.4 mi. 170 565 30.1 $28,603 5.3 1.5 0.0 1.4 0.4
72840 / Hunt / AR / 39.7 mi. 146 715 20.4 $28,325 4.2 2.6 0.0 1.0 0.1
74941 / Keota / OK / 26.2 mi. 120 927 12.9 $25,099 18.4 2.5 0.3 11.2 0.4
74932 / Cameron / OK / 14.6 mi. 108 693 15.6 $30,921 13.3 1.9 0.1 7.2 0.3
72951 / Ratcliff / AR / 31.2 mi. 105 405 25.9 $27,125 3.5 1.0 0.5 0.8 0.0
74966 / Wister / OK / 37.2 mi. 100 1,172 8.5 $27,420 21.5 1.7 0.1 15.2 0.3
74951 / Panama / OK / 18.8 mi. 99 663 14.9 $23,882 17.1 2.3 0.1 8.0 0.4
74930 / Bokoshe / OK / 25.8 mi. 98 646 15.2 $26,829 23.2 0.8 0.3 15.5 0.2
72863 / Scranton / AR / 45.8 mi. 96 595 16.1 $37,875 3.4 0.7 0.7 0.7 0.2
74462 / Tamaha / OK / 37.9 mi. 94 3,017 3.1 $23,724 21.2 1.6 0.0 13.7 0.3
72865 / Subiaco / AR / 40.9 mi. 83 391 21.2 $33,207 3.9 1.1 1.5 0.5 0.2
72821 / Wiederkehr Villa / AR / 34.5 mi. 74 694 10.7 $22,063 4.1 1.8 0.1 0.7 0.5
72928 / Branch / AR / 25.2 mi. 69 268 25.7 $27,578 3.4 1.3 0.2 1.2 0.3
74962 / Vian / OK / 30.7 mi. 60 1,995 3.0 $25,560 40.6 1.4 3.6 25.7 0.1
72935 / Dyer / AR / 14.5 mi. 55 96 57.3 $17,386 2.6 0.4 0.4 1.7 0.0
72945 / Midland / AR / 17 mi. 55 109 50.5 $20,000 4.4 1.7 0.3 0.7 0.0
74940 / Howe / OK / 32 mi. 55 834 6.6 $28,281 19.9 3.2 0.1 10.2 0.1
74956 / Shady Point / OK / 20.7 mi. 53 579 9.2 $31,172 14.9 1.8 0.0 9.3 0.1
72930 / Cecil / AR / 48.1 mi. 47 161 29.2 $33,964 1.7 0.5 0.0 0.2 0.0
74944 / McCurtain / OK / 35.7 mi. 47 376 12.5 $28,250 23.9 0.9 0.3 15.7 0.7
72832 / Coal Hill / AR / 39.2 mi. 42 413 10.2 $22,847 5.1 2.6 0.0 0.4 0.0
72943 / Magazine / AR / 35.4 mi. 41 1,030 4.0 $27,969 3.4 1.1 0.0 0.7 0.1
74936 / Gans / OK / 14.7 mi. 36 497 7.2 $25,345 23.8 0.5 0.5 15.3 0.0
72955 / Uniontown / AR / 14.2 mi. 32 180 17.8 $34,352 10.9 1.2 0.2 6.3 0.0
72934 / Chester / AR / 23.6 mi. 30 316 9.5 $32,045 6.8 1.2 0.1 3.5 0.1
74947 / Monroe / OK / 24.7 mi. 28 67 41.8 $22,500 15.3 0.0 0.6 9.6 0.0
72950 / Parks / AR / 46.6 mi. 26 166 15.7 $21,429 9.1 0.8 0.0 1.3 0.0
72851 / New Blaine / AR / 51.1 mi. 23 223 10.3 $25,278 1.5 0.9 0.0 0.0 0.0
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