Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
The Parkersburg News & Sentinel | ||||||||||
Parkersburg, West Virginia | ||||||||||
Owner: Ogden Newspapers (W.V.) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff | |||||||||
2005 | Did not report | |||||||||
2004 | Did not report | |||||||||
2003 | Did not report | |||||||||
2002 | Did not report | |||||||||
2001 | 0.0 | |||||||||
2000 | 0.0 | |||||||||
1999 | 0.0 | |||||||||
1998 | 0.0 | |||||||||
1997 | 0.0 | |||||||||
1996 | 5.0 | |||||||||
1995 | 4.2 | |||||||||
1994 | 0.0 | |||||||||
1993 | 0.0 | |||||||||
1992 | 0.0 | |||||||||
1991 | 0.0 | |||||||||
1990 | 0.0 | |||||||||
The latest year at peak is | 1996 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for The Parkersburg News & Sentinel | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | N/A | 3.0 | N/A | |||||||
2004 | N/A | 3.0 | N/A | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, Ogden Newspapers (W.V.), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 12. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for The Parkersburg News & Sentinel | ||||||||||
This paper | ||||||||||
Peer group | ||||||||||
The median Diversity Index is 33 for all newspapers | ||||||||||
reporting in this circulation category of 10,001 to 25,000 daily sales. | ||||||||||
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Clinton Herald, Iowa, with a 10 percent non-white staff in a community that is 4.4 percent non-white. Its index is 226. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 22,370 ranks 428 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of The Parkersburg News & Sentinel | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 0.5 | 874 | ||||||||
Black | 0.9 | 1,431 | ||||||||
Asian and Pacific Islander | 0.5 | 796 | ||||||||
Native-American | 0.2 | 392 | ||||||||
Other non-white | 0.1 | 99 | ||||||||
Multi-racial | 0.8 | 1,302 | ||||||||
Non-white | 3.0 | 4,894 | ||||||||
White | 97.0 | 160,065 | ||||||||
Total | 164,959 | |||||||||
Home county: Wood | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 0.6 | 514 | ||||||||
Black | 1.0 | 858 | ||||||||
Asian and Pacific Islander | 0.5 | 474 | ||||||||
Native-American | 0.2 | 182 | ||||||||
Other non-white | 0.1 | 58 | ||||||||
Multi-racial | 0.7 | 653 | ||||||||
Non-white | 3.1 | 2,739 | ||||||||
White | 96.9 | 85,247 | ||||||||
Total | 87,986 | |||||||||
The home county of this newspaper is Wood. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
The Parkersburg News & Sentinel | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
26101 / Parkersburg / WV / 0 mi. | 10,442 | 16,721 | 62.4 | $28,874 | 3.7 | 0.7 | 1.3 | 0.3 | 0.5 | |
26105 / Vienna / WV / 3.6 mi. | 2,561 | 5,096 | 50.3 | $37,917 | 3.8 | 0.6 | 1.0 | 0.2 | 1.4 | |
45714 / Belpre / OH / 5.9 mi. | 1,808 | 4,454 | 40.6 | $32,780 | 4.0 | 0.5 | 1.8 | 0.2 | 0.4 | |
45750 / Marietta / OH / 9.8 mi. | 1,589 | 11,283 | 14.1 | $33,394 | 3.1 | 0.6 | 0.6 | 0.3 | 0.8 | |
26150 / Mineral Wells / WV / 8.3 mi. | 1,096 | 2,094 | 52.3 | $38,198 | 1.7 | 0.3 | 0.3 | 0.1 | 0.2 | |
26170 / Saint Marys / WV / 21 mi. | 885 | 2,290 | 38.6 | $32,734 | 2.2 | 0.4 | 0.6 | 0.5 | 0.3 | |
26187 / Williamstown / WV / 7.2 mi. | 789 | 2,362 | 33.4 | $40,147 | 2.0 | 0.5 | 0.3 | 0.3 | 0.4 | |
26143 / Elizabeth / WV / 19.7 mi. | 759 | 1,809 | 42.0 | $32,415 | 1.6 | 0.3 | 0.2 | 0.3 | 0.1 | |
26164 / Ravenswood / WV / 26.1 mi. | 728 | 3,265 | 22.3 | $32,634 | 1.8 | 0.4 | 0.1 | 0.1 | 0.4 | |
26181 / Washington / WV / 9.5 mi. | 699 | 2,509 | 27.9 | $49,496 | 1.9 | 0.5 | 0.5 | 0.1 | 0.3 | |
45742 / Little Hocking / OH / 11.9 mi. | 414 | 1,192 | 34.7 | $39,583 | 3.4 | 0.6 | 1.1 | 0.5 | 0.2 | |
26362 / Harrisville / WV / 27 mi. | 404 | 1,352 | 29.9 | $26,234 | 2.0 | 0.7 | 0.1 | 0.2 | 0.1 | |
26180 / Walker / WV / 10.1 mi. | 376 | 887 | 42.4 | $33,951 | 2.0 | 0.6 | 0.0 | 0.2 | 0.3 | |
26415 / Pennsboro / WV / 30.2 mi. | 251 | 1,115 | 22.5 | $30,614 | 1.6 | 0.4 | 0.1 | 0.4 | 0.1 | |
26351 / Glenville / WV / 44.5 mi. | 225 | 1,303 | 17.3 | $23,953 | 4.8 | 0.9 | 1.6 | 0.2 | 1.1 | |
26147 / Grantsville / WV / 33.1 mi. | 218 | 948 | 23.0 | $23,088 | 1.8 | 0.9 | 0.2 | 0.1 | 0.2 | |
25276 / Spencer / WV / 35.7 mi. | 217 | 3,293 | 6.6 | $24,557 | 2.3 | 0.7 | 0.3 | 0.2 | 0.3 | |
25275 / Sandyville / WV / 26.6 mi. | 176 | 911 | 19.3 | $35,276 | 0.9 | 0.0 | 0.1 | 0.2 | 0.0 | |
26104 / Parkersburg / WV / 0.7 mi. | 168 | 4,108 | 4.1 | $31,203 | 3.1 | 0.7 | 1.2 | 0.1 | 0.6 | |
25271 / Ripley / WV / 33.7 mi. | 159 | 3,245 | 4.9 | $29,353 | 1.7 | 0.4 | 0.1 | 0.3 | 0.2 | |
45724 / Cutler / OH / 16.4 mi. | 157 | 585 | 26.8 | $35,357 | 13.5 | 0.1 | 8.4 | 0.8 | 0.5 | |
26142 / Davisville / WV / 4.9 mi. | 153 | 883 | 17.3 | $31,250 | 1.7 | 0.5 | 0.5 | 0.1 | 0.1 | |
26184 / Waverly / WV / 9.4 mi. | 151 | 766 | 19.7 | $33,162 | 2.2 | 0.3 | 0.9 | 0.3 | 0.2 | |
26337 / Cairo / WV / 19.4 mi. | 149 | 519 | 28.7 | $30,000 | 0.5 | 0.0 | 0.1 | 0.2 | 0.1 | |
26175 / Sistersville / WV / 35.2 mi. | 138 | 1,502 | 9.2 | $31,384 | 1.0 | 0.4 | 0.0 | 0.0 | 0.1 | |
45767 / New Matamoras / OH / 26.6 mi. | 124 | 1,153 | 10.8 | $27,042 | 1.4 | 0.4 | 0.3 | 0.1 | 0.1 | |
45773 / Reno / OH / 11.5 mi. | 115 | 99 | 116.2 | $31,250 | 0.4 | 0.0 | 0.4 | 0.0 | 0.0 | |
26456 / West Union / WV / 37.7 mi. | 114 | 1,625 | 7.0 | $25,465 | 1.8 | 0.6 | 0.1 | 0.2 | 0.1 | |
45723 / Coolville / OH / 20.1 mi. | 113 | 1,394 | 8.1 | $32,801 | 1.7 | 0.4 | 0.5 | 0.1 | 0.0 | |
45715 / Beverly / OH / 24 mi. | 102 | 1,006 | 10.1 | $36,058 | 1.6 | 0.5 | 0.7 | 0.1 | 0.0 | |
26134 / Belmont / WV / 12.6 mi. | 98 | 469 | 20.9 | $30,000 | 1.7 | 0.4 | 0.3 | 0.5 | 0.0 | |
26421 / Pullman / WV / 32.5 mi. | 91 | 128 | 71.1 | $21,563 | 3.9 | 0.0 | 0.3 | 0.9 | 0.6 | |
26155 / New Martinsville / WV / 43.6 mi. | 71 | 3,675 | 1.9 | $33,224 | 1.9 | 0.5 | 0.1 | 0.1 | 0.7 | |
45712 / Barlow / OH / 11.7 mi. | 61 | 80 | 76.3 | $41,328 | 1.5 | 0.0 | 1.0 | 0.0 | 0.5 | |
26346 / Ellenboro / WV / 24.2 mi. | 50 | 348 | 14.4 | $33,750 | 2.0 | 0.6 | 0.1 | 0.2 | 0.1 | |
25234 / Arnoldsburg / WV / 35.8 mi. | 44 | 421 | 10.5 | $23,889 | 1.0 | 0.5 | 0.0 | 0.4 | 0.0 | |
45784 / Vincent / OH / 9.7 mi. | 42 | 1,049 | 4.0 | $41,964 | 2.5 | 0.7 | 0.5 | 0.2 | 0.2 | |
45768 / Newport / OH / 15.5 mi. | 39 | 741 | 5.3 | $39,329 | 0.6 | 0.3 | 0.1 | 0.2 | 0.0 | |
26149 / Middlebourne / WV / 35.4 mi. | 38 | 1,049 | 3.6 | $27,005 | 0.8 | 0.3 | 0.0 | 0.1 | 0.0 | |
26169 / Rockport / WV / 14.1 mi. | 31 | 287 | 10.8 | $31,000 | 0.9 | 0.1 | 0.0 | 0.0 | 0.0 | |
45744 / Lowell / OH / 19.4 mi. | 27 | 1,205 | 2.2 | $37,961 | 1.9 | 0.4 | 0.4 | 0.2 | 0.6 | |
26146 / Friendly / WV / 30.3 mi. | 26 | 409 | 6.4 | $34,722 | 1.0 | 0.5 | 0.0 | 0.1 | 0.1 | |
25261 / Millstone / WV / 37.1 mi. | 25 | 114 | 21.9 | $40,313 | 2.1 | 1.4 | 0.0 | 0.0 | 0.0 | |
26159 / Paden City / WV / 39.5 mi. | 24 | 1,286 | 1.9 | $33,056 | 0.9 | 0.5 | 0.1 | 0.1 | 0.1 | |
26161 / Petroleum / WV / 15.5 mi. | 14 | 182 | 7.7 | $27,308 | 4.2 | 1.5 | 2.5 | 0.0 | 0.0 | |
25270 / Reedy / WV / 30.1 mi. | 11 | 390 | 2.8 | $29,118 | 0.5 | 0.1 | 0.2 | 0.1 | 0.0 | |
26320 / Alma / WV / 38.1 mi. | 10 | 367 | 2.7 | $25,282 | 1.2 | 0.2 | 0.0 | 0.0 | 0.2 | |
26133 / Belleville / WV / 13.9 mi. | 8 | 497 | 1.6 | $32,039 | 2.3 | 0.9 | 0.0 | 0.5 | 0.0 | |
45713 / Bartlett / OH / 19 mi. | 8 | 44 | 18.2 | $14,539 | 6.2 | 0.0 | 3.9 | 0.0 | 0.0 | |
45772 / Reedsville / OH / 18.5 mi. | 6 | 832 | 0.7 | $30,543 | 1.8 | 0.6 | 0.1 | 0.2 | 0.0 | |
45729 / Fleming / OH / 11.2 mi. | 5 | 507 | 1.0 | $40,667 | 1.7 | 0.2 | 0.5 | 0.3 | 0.1 | |
45786 / Waterford / OH / 17.3 mi. | 5 | 1,103 | 0.5 | $36,860 | 1.1 | 0.4 | 0.1 | 0.0 | 0.1 | |
File | wv_the_parkersburg_news___sentinel | |||||||||
Time | 5/14/05 1:56 PM | |||||||||
Page | 428 | |||||||||
Member | 150000 |