The Reporter, Fond du Lac... Racial diversity of its news staff and community

Comparing the racial diversity of the journalists

at America's daily newspapers

with the communities that they serve

Newsroom diversity report for

The Reporter, Fond du Lac

Fond du Lac, Wisconsin

Owner: Gannett Co. (Va.)

From a report for the Knight Foundation

by Bill Dedman and Stephen K. Doig, June 2005

Click here to read the national report or to select another newspaper

Year

Non-white % of newsroom staff

2005

20.0

2004

17.4

2003

12.5

2002

0.0

2001

5.3

2000

4.0

1999

4.3

1998

0.0

1997

0.0

1996

Did not report

1995

0.0

1994

0.0

1993

5.0

1992

5.3

1991

Did not report

1990

Did not report

The latest year at peak is

2005

See the notes and definitions section below for the sources of these figures.

Newsroom Diversity Index

for The Reporter, Fond du Lac

Year

Non-white % of newsroom staff

Non-white % of circulation area

Newsroom Diversity Index (parity=100)

2005

20.0

6.0

334

2004

17.4

5.5

318

How the index is calculated

The Newsroom Diversity Index is the non-white percentage of the newsroom staff

divided by the non-white percentage of residents in the circulation area.

(Parity = 100.)

Company index

This newspaper's owner, Gannett Co. (Va.),

has a companywide, circulation-weighted Diversity Index of 89.

See the notes and definitions section below for the sources of these figures.

Peer group comparison

for The Reporter, Fond du Lac

This newspaper's Newsroom Diversity Index is 334.

This paper

Peer group

Compare that with 33, which is the median Diversity Index for all newspapers

reporting in this circulation category of 10,001 to 25,000 daily sales.

In that group, this newspaper's Diversity Index ranks 8 out of 259

newspapers reporting in the category of 10,001 to 25,000 daily sales.

FYI, in circulation, this newspaper's average weekday circulation of

approximately 18,116 ranks 523 out of 1,410 daily newspapers in the US.

See the notes and definitions section below for the sources of these figures.

Details on race/ethnicity

in the circulation area

and the home county

of The Reporter, Fond du Lac

Circulation area

Race/ethnicity

% of population

Number of residents

Hispanic

2.0

2,585

Black

1.7

2,217

Asian and Pacific Islander

0.7

956

Native-American

0.4

465

Other non-white

0.0

Multi-racial

0.6

795

Non-white

5.5

7,060

White

94.5

121,910

Total

128,970

Home county: Fond du Lac

Race/ethnicity

% of population

Number of residents

Hispanic

2.0

1,987

Black

0.9

857

Asian and Pacific Islander

0.9

864

Native-American

0.4

353

Other non-white

0.0

Multi-racial

0.7

676

Non-white

4.9

4,768

White

95.1

92,528

Total

97,296

The home county of this newspaper is Fond du Lac.

About this report

This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that

every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to

employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does

not disclose how closely that employment mirrors the newspaper's circulation area.

That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and

Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.

The full report is at www.powerreporting.com/knight.

Notes and definitions

1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.

2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.

3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.

4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.

5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available.

6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.

7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.

8. Source for the demographics of residents of that circulation area: US Census 2000.

9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.

10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.

Demographics of ZIP Codes

where sales were reported by

The Reporter, Fond du Lac

Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a

ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.

Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.

ZIP / City / State / Approx. distance in miles from the newspaper's home office

Weekday sales

Households

Penetration % (daily sales per 100 households)

Median household income

Non-white
% of
population

Hispanic
% of
population

Black
% of
population

Native
% of
population

Asian
% of
population

54935 / Taycheedah / WI / 0.7 mi.

14,361

18,653

77.0

$43,295

7.0

2.6

1.6

0.5

1.3

53963 / Waupun / WI / 16.4 mi.

1,198

4,206

28.5

$42,745

14.3

2.7

10.1

0.8

0.3

53010 / Campbellsport / WI / 13.2 mi.

1,181

2,721

43.4

$51,020

1.8

0.8

0.1

0.3

0.1

54937 / North Fond du La / WI / 2.7 mi.

1,117

3,860

28.9

$45,586

3.8

2.0

0.3

0.2

0.6

53048 / Lomira / WI / 11.9 mi.

512

1,219

42.0

$49,297

2.7

1.8

0.2

53050 / Mayville / WI / 18.3 mi.

379

2,593

14.6

$43,540

2.3

1.3

0.1

0.2

0.5

53049 / Malone / WI / 6.7 mi.

366

868

42.2

$49,410

1.6

0.7

0.1

0.3

0.0

54971 / Ripon / WI / 18.9 mi.

353

4,042

8.7

$40,923

3.5

2.0

0.3

0.2

0.5

53065 / Oakfield / WI / 7.4 mi.

337

772

43.7

$52,031

2.6

1.6

0.1

0.4

0.1

54979 / Van Dyne / WI / 9.4 mi.

323

484

66.7

$53,681

0.9

0.4

0.0

0.1

0.2

53057 / Mount Calvary / WI / 9.9 mi.

277

563

49.2

$51,000

8.5

4.0

0.4

0.3

3.2

54974 / Rosendale / WI / 10.7 mi.

272

579

47.0

$51,927

0.9

0.6

0.0

0.1

53919 / Brandon / WI / 15.9 mi.

263

923

28.5

$47,168

0.9

0.5

0.2

53006 / South Byron / WI / 10.4 mi.

247

631

39.1

$52,656

1.5

1.1

0.0

0.1

53091 / Theresa / WI / 16.5 mi.

188

758

24.8

$48,882

2.9

1.3

0.1

0.2

0.8

54932 / Eldorado / WI / 10.5 mi.

156

323

48.3

$59,375

1.4

0.4

0.0

0.1

0.3

53946 / Markesan / WI / 25.6 mi.

145

1,749

8.3

$41,085

2.0

1.7

0.0

0.1

53061 / New Holstein / WI / 20 mi.

143

2,028

7.1

$45,860

1.6

0.6

0.0

0.2

53019 / Eden / WI / 7 mi.

631

15.2

$48,589

3.3

2.4

0.0

0.1

0.5

53079 / Saint Cloud / WI / 12.7 mi.

512

15.4

$54,352

1.3

0.3

0.0

0.6

0.1

53014 / Chilton / WI / 20.3 mi.

2,954

2.5

$46,714

2.2

0.9

0.2

0.4

0.3

53040 / Kewaskum / WI / 20.3 mi.

2,509

2.6

$53,750

2.1

0.6

0.2

0.4

0.3

53931 / Fairwater / WI / 19.6 mi.

114

24.6

$38,750

0.7

0.0

54902 / Oshkosh / WI / 17.8 mi.

9,841

0.2

$38,563

5.3

1.6

0.6

0.4

2.1

54901 / Oshkosh / WI / 16.2 mi.

12,977

0.1

$36,324

10.0

1.8

3.2

0.5

3.6

File

wi_the_reporter__fond_du_lac

Time

5/19/05 8:06 PM

Page

522

Member

150450