Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
The News Virginian, Waynesboro | ||||||||||
Waynesboro, Virginia | ||||||||||
Owner: Media General (Va.) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff |
|
||||||||
2005 | 7.7 | |||||||||
2004 | 0.0 | |||||||||
2003 | 0.0 | |||||||||
2002 | Did not report | |||||||||
2001 | Did not report | |||||||||
2000 | Did not report | |||||||||
1999 | Did not report | |||||||||
1998 | Did not report | |||||||||
1997 | 0.0 | |||||||||
1996 | Did not report | |||||||||
1995 | 0.0 | |||||||||
1994 | 10.0 | |||||||||
1993 | Did not report | |||||||||
1992 | 0.0 | |||||||||
1991 | Did not report | |||||||||
1990 | Did not report | |||||||||
The latest year at peak is | 1994 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for The News Virginian, Waynesboro | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | 7.7 | 9.3 | 83 | |||||||
2004 | 0.0 | 8.7 | 0 | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, Media General (Va.), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 39. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for The News Virginian, Waynesboro | ||||||||||
This newspaper's Newsroom Diversity Index is 83. | This paper | |||||||||
Peer group | ||||||||||
Compare that with 0, which is the median Diversity Index for all newspapers | ||||||||||
reporting in this circulation category of 5,001 to 10,000 daily sales. | ||||||||||
In that group, this newspaper's Diversity Index ranks 32 out of 211 | ||||||||||
newspapers reporting in the category of 5,001 to 10,000 daily sales. | ||||||||||
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is The Cherokee Tribune, Canton, Georgia, with a 11.1 percent non-white staff in a community that is 9.6 percent non-white. Its index is 116. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 7,492 ranks 948 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of The News Virginian, Waynesboro | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 1.7 | 989 | ||||||||
Black | 5.5 | 3,121 | ||||||||
Asian and Pacific Islander | 0.4 | 234 | ||||||||
Native-American | 0.2 | 102 | ||||||||
Other non-white | 0.1 | 48 | ||||||||
Multi-racial | 0.8 | 470 | ||||||||
Non-white | 8.7 | 4,964 | ||||||||
White | 91.3 | 52,232 | ||||||||
Total | 57,196 | |||||||||
Home county: Augusta | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 0.9 | 620 | ||||||||
Black | 3.6 | 2,354 | ||||||||
Asian and Pacific Islander | 0.3 | 195 | ||||||||
Native-American | 0.1 | 91 | ||||||||
Other non-white | 0.1 | 38 | ||||||||
Multi-racial | 0.5 | 347 | ||||||||
Non-white | 5.6 | 3,645 | ||||||||
White | 94.4 | 61,970 | ||||||||
Total | 65,615 | |||||||||
The home county of this newspaper is Augusta. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
The News Virginian, Waynesboro | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
22980 / Waynesboro / VA / 0 mi. | 4,662 | 12,508 | 37.3 | $37,519 | 11.8 | 2.5 | 7.5 | 0.2 | 0.5 | |
24477 / Stuarts Draft / VA / 7.4 mi. | 642 | 3,254 | 19.7 | $47,482 | 4.5 | 0.8 | 2.7 | 0.2 | 0.3 | |
22939 / Fishersville / VA / 3.4 mi. | 459 | 1,250 | 36.7 | $48,931 | 6.6 | 0.7 | 4.7 | 0.1 | 0.5 | |
24401 / Staunton Park / VA / 10.5 mi. | 439 | 13,735 | 3.2 | $36,486 | 13.8 | 1.1 | 10.7 | 0.2 | 0.5 | |
22920 / Afton / VA / 8.2 mi. | 281 | 1,367 | 20.6 | $47,517 | 9.7 | 1.2 | 7.2 | 0.1 | 0.3 | |
22952 / Sherando / VA / 3.4 mi. | 256 | 708 | 36.2 | $45,833 | 5.1 | 2.5 | 1.7 | 0.3 | 0.3 | |
24431 / Crimora / VA / 6.8 mi. | 175 | 1,014 | 17.3 | $37,100 | 2.7 | 0.9 | 0.8 | 0.2 | 0.2 | |
24441 / Harriston / VA / 13.2 mi. | 78 | 2,109 | 3.7 | $38,971 | 5.4 | 1.5 | 3.2 | 0.1 | 0.1 | |
22958 / Wintergreen / VA / 10.5 mi. | 72 | 741 | 9.7 | $54,375 | 8.5 | 1.0 | 5.6 | 0.0 | 0.6 | |
22932 / Yancey Mills / VA / 10.1 mi. | 70 | 1,919 | 3.6 | $44,839 | 10.2 | 2.5 | 6.0 | 0.2 | 0.6 | |
24482 / Verona / VA / 9.9 mi. | 62 | 1,775 | 3.5 | $36,651 | 5.0 | 0.7 | 2.9 | 0.1 | 0.6 | |
24421 / Churchville / VA / 18 mi. | 37 | 1,464 | 2.5 | $46,440 | 1.9 | 0.3 | 1.0 | 0.0 | 0.2 | |
24440 / Greenville / VA / 13.1 mi. | 36 | 809 | 4.4 | $40,767 | 15.3 | 0.7 | 13.5 | 0.2 | 0.2 | |
22967 / Roseland / VA / 10.5 mi. | 24 | 795 | 3.0 | $33,651 | 18.2 | 3.4 | 13.7 | 0.3 | 0.1 | |
File | va_the_news_virginian__waynesboro | |||||||||
Time | 5/22/05 12:09 AM | |||||||||
Page | 947 | |||||||||
Member | 148500 |