The Daily Progress, Charlottesville... Racial diversity of its news staff and community

Comparing the racial diversity of the journalists

at America's daily newspapers

with the communities that they serve

Newsroom diversity report for

The Daily Progress, Charlottesville

Charlottesville, Virginia

Owner: Media General (Va.)

From a report for the Knight Foundation

by Bill Dedman and Stephen K. Doig, June 2005

Click here to read the national report or to select another newspaper

Year

Non-white % of newsroom staff

2005

0.0

2004

2.8

2003

0.0

2002

0.0

2001

3.6

2000

2.6

1999

5.3

1998

3.1

1997

0.0

1996

2.9

1995

2.6

1994

3.0

1993

5.9

1992

2.9

1991

2.9

1990

5.9

The latest year at peak is

1993

See the notes and definitions section below for the sources of these figures.

Newsroom Diversity Index

for The Daily Progress, Charlottesville

Year

Non-white % of newsroom staff

Non-white % of circulation area

Newsroom Diversity Index (parity=100)

2005

0.0

21.0

2004

2.8

20.9

How the index is calculated

The Newsroom Diversity Index is the non-white percentage of the newsroom staff

divided by the non-white percentage of residents in the circulation area.

(Parity = 100.)

Company index

This newspaper's owner, Media General (Va.),

has a companywide, circulation-weighted Diversity Index of 39.

See the notes and definitions section below for the sources of these figures.

Peer group comparison

for The Daily Progress, Charlottesville

This newspaper's Newsroom Diversity Index is 0.

This paper

Peer group

Compare that with 44, which is the median Diversity Index for all newspapers

reporting in this circulation category of 25,001 to 50,000 daily sales.

In that group, this newspaper's Diversity Index ranks 123 out of 140

newspapers reporting in the category of 25,001 to 50,000 daily sales.

An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is The Jackson Sun, Tennessee, with a 37.5 percent non-white staff in a community that is 24.7 percent non-white. Its index is 152.

FYI, in circulation, this newspaper's average weekday circulation of

approximately 29,964 ranks 343 out of 1,410 daily newspapers in the US.

See the notes and definitions section below for the sources of these figures.

Details on race/ethnicity

in the circulation area

and the home county

of The Daily Progress, Charlottesville

Circulation area

Race/ethnicity

% of population

Number of residents

Hispanic

2.0

4,057

Black

15.0

30,792

Asian and Pacific Islander

2.3

4,768

Native-American

0.2

314

Other non-white

0.2

316

Multi-racial

1.3

2,563

Non-white

20.9

42,810

White

79.1

162,341

Total

205,151

Home county: Albemarle

Race/ethnicity

% of population

Number of residents

Hispanic

2.6

2,029

Black

9.6

7,586

Asian and Pacific Islander

2.9

2,273

Native-American

0.1

113

Other non-white

0.2

137

Multi-racial

1.1

880

Non-white

16.4

13,018

White

83.6

66,218

Total

79,236

The home county of this newspaper is Albemarle.

About this report

This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that

every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to

employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does

not disclose how closely that employment mirrors the newspaper's circulation area.

That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and

Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.

The full report is at www.powerreporting.com/knight.

Notes and definitions

1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.

2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.

3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.

4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.

5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available.

6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.

7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.

8. Source for the demographics of residents of that circulation area: US Census 2000.

9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.

10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.

Demographics of ZIP Codes

where sales were reported by

The Daily Progress, Charlottesville

Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a

ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.

Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.

ZIP / City / State / Approx. distance in miles from the newspaper's home office

Weekday sales

Households

Penetration % (daily sales per 100 households)

Median household income

Non-white
% of
population

Hispanic
% of
population

Black
% of
population

Native
% of
population

Asian
% of
population

22901 / Chville / VA / 1.9 mi.

7,116

13,422

53.0

$48,858

20.0

3.1

11.4

0.2

3.6

22903 / Charlottesvle / VA / 2.1 mi.

4,038

13,349

30.2

$32,954

30.6

2.3

18.8

0.1

7.4

22902 / Monticello / VA / 0.5 mi.

2,726

8,051

33.9

$36,429

25.6

3.2

19.6

0.1

1.1

22911 / Charlottesville / VA / 3.5 mi.

2,421

4,311

56.2

$63,673

13.4

1.6

7.9

0.1

2.6

22963 / Wilmington / VA / 10.6 mi.

1,730

4,332

39.9

$49,841

16.3

1.3

13.1

0.2

0.4

22936 / Earlysville / VA / 7.2 mi.

1,046

1,603

65.3

$64,931

5.1

1.1

2.7

0.1

0.5

22932 / Yancey Mills / VA / 11.6 mi.

1,012

1,919

52.7

$44,839

10.2

2.5

6.0

0.2

0.6

22968 / Ruckersville / VA / 13.1 mi.

871

3,067

28.4

$47,743

10.9

1.7

7.0

0.2

0.5

24590 / Scottsville / VA / 14.1 mi.

846

2,641

32.0

$39,017

14.0

0.8

11.6

0.4

0.2

22973 / Stanardsville / VA / 17.4 mi.

827

2,014

41.1

$44,926

8.3

1.0

5.7

0.2

0.4

22947 / Shadwell / VA / 5.6 mi.

801

1,482

54.0

$61,116

14.8

1.5

11.7

0.1

0.7

22960 / Thornhill / VA / 23.2 mi.

729

3,618

20.1

$36,486

23.7

1.3

21.1

0.1

0.2

22942 / Zion Crossroads / VA / 16.3 mi.

624

2,884

21.6

$38,019

21.5

0.8

18.8

0.3

0.4

22923 / Eheart / VA / 10.5 mi.

520

1,318

39.5

$49,355

8.9

1.0

6.8

0.1

0.4

23093 / Louisa / VA / 23.5 mi.

515

3,882

13.3

$36,739

30.7

0.7

28.5

0.4

0.2

22727 / Twymans Mill / VA / 23.8 mi.

501

1,752

28.6

$39,571

16.6

0.3

14.9

0.2

0.4

22974 / Troy / VA / 13.6 mi.

458

1,174

39.0

$49,306

28.2

1.0

25.8

0.1

0.7

22920 / Afton / VA / 19.4 mi.

361

1,367

26.4

$47,517

9.7

1.2

7.2

0.1

0.3

22959 / South Garden / VA / 11.9 mi.

288

695

41.4

$42,225

21.8

8.6

12.2

0.1

0.3

22949 / Lovingston / VA / 25 mi.

214

531

40.3

$33,221

20.7

5.0

14.2

0.1

0.6

22980 / Waynesboro / VA / 21.7 mi.

210

12,508

1.7

$37,519

11.8

2.5

7.5

0.2

0.5

22958 / Wintergreen / VA / 21.5 mi.

199

741

26.9

$54,375

8.5

1.0

5.6

0.0

0.6

22969 / Schuyler / VA / 19.9 mi.

153

487

31.4

$33,654

10.2

1.2

7.5

0.2

0.1

22940 / Mission Home / VA / 9.6 mi.

147

377

39.0

$38,438

4.5

0.7

1.4

0.0

0.4

23921 / Buckingham / VA / 28.5 mi.

138

777

17.8

$28,627

36.2

0.4

33.4

0.3

0.4

23055 / Fork Union / VA / 21.3 mi.

132

408

32.4

$34,688

34.3

0.4

32.7

0.0

0.4

22938 / Faber / VA / 18 mi.

129

512

25.2

$38,281

21.2

1.7

17.9

0.0

0.2

22935 / Saint George / VA / 16 mi.

118

308

38.3

$35,417

3.3

0.6

1.6

0.0

0.3

22937 / Esmont / VA / 16.4 mi.

478

20.3

$39,750

47.9

2.3

43.9

0.2

23084 / Kents Store / VA / 24.4 mi.

506

19.2

$40,455

36.5

1.8

31.8

0.3

0.5

22971 / Shipman / VA / 23.8 mi.

759

12.0

$39,360

20.3

2.6

15.0

0.1

0.3

22701 / Winston / VA / 37 mi.

8,360

1.0

$42,458

23.6

3.0

17.8

0.3

0.9

22972 / Somerset / VA / 16.9 mi.

173

42.2

$48,393

16.7

2.3

14.1

0.0

22738 / Uno / VA / 19.2 mi.

401

17.0

$41,357

12.1

0.4

10.3

0.0

22709 / Aroda / VA / 21.8 mi.

293

21.5

$50,536

12.8

1.0

10.6

0.0

0.1

22943 / Greenwood / VA / 15.9 mi.

224

27.2

$52,232

12.6

0.9

10.1

0.0

24401 / Staunton Park / VA / 31.6 mi.

13,735

0.4

$36,486

13.8

1.1

10.7

0.2

0.5

23022 / Bremo Bluff / VA / 21.7 mi.

257

19.8

$30,769

58.2

0.8

56.1

0.3

0.9

22931 / Covesville / VA / 14.7 mi.

126

31.7

$31,875

22.3

4.4

16.6

0.3

22715 / Brightwood / VA / 29.1 mi.

523

6.9

$38,256

5.2

0.7

4.1

0.1

0.2

23123 / New Canton / VA / 26.4 mi.

664

5.3

$31,781

39.7

1.2

37.5

0.3

0.1

22731 / Pratts / VA / 23.3 mi.

123

23.6

$46,339

5.2

0.3

4.3

0.0

23004 / Arvonia / VA / 23.5 mi.

409

7.1

$26,667

55.8

0.6

54.4

0.2

0.0

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