Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
Longview News-Journal | ||||||||||
Longview, Texas | ||||||||||
Owner: Cox Enterprises (Ga.) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff |
|
||||||||
2005 | 23.1 | |||||||||
2004 | 16.0 | |||||||||
2003 | 16.7 | |||||||||
2002 | 15.4 | |||||||||
2001 | 15.4 | |||||||||
2000 | 7.1 | |||||||||
1999 | 7.7 | |||||||||
1998 | 6.7 | |||||||||
1997 | 9.4 | |||||||||
1996 | 24.0 | |||||||||
1995 | 13.8 | |||||||||
1994 | 13.8 | |||||||||
1993 | 13.3 | |||||||||
1992 | 12.5 | |||||||||
1991 | 14.3 | |||||||||
1990 | 3.5 | |||||||||
The latest year at peak is | 1996 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for Longview News-Journal | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | 23.1 | 28.4 | 81 | |||||||
2004 | 16.0 | 28.4 | 56 | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, Cox Enterprises (Ga.), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 66. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for Longview News-Journal | ||||||||||
This newspaper's Newsroom Diversity Index is 81. | This paper | |||||||||
Peer group | ||||||||||
Compare that with 44, which is the median Diversity Index for all newspapers | ||||||||||
reporting in this circulation category of 25,001 to 50,000 daily sales. | ||||||||||
In that group, this newspaper's Diversity Index ranks 23 out of 140 | ||||||||||
newspapers reporting in the category of 25,001 to 50,000 daily sales. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 28,848 ranks 355 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of Longview News-Journal | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 7.0 | 17,223 | ||||||||
Black | 19.6 | 48,179 | ||||||||
Asian and Pacific Islander | 0.4 | 1,074 | ||||||||
Native-American | 0.4 | 948 | ||||||||
Other non-white | 0.1 | 123 | ||||||||
Multi-racial | 0.9 | 2,241 | ||||||||
Non-white | 28.4 | 69,788 | ||||||||
White | 71.6 | 175,800 | ||||||||
Total | 245,588 | |||||||||
Home county: Gregg | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 9.1 | 10,183 | ||||||||
Black | 19.7 | 21,989 | ||||||||
Asian and Pacific Islander | 0.7 | 762 | ||||||||
Native-American | 0.4 | 426 | ||||||||
Other non-white | 0.0 | 46 | ||||||||
Multi-racial | 1.0 | 1,122 | ||||||||
Non-white | 31.0 | 34,528 | ||||||||
White | 69.0 | 76,851 | ||||||||
Total | 111,379 | |||||||||
The home county of this newspaper is Gregg. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
Longview News-Journal | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
75605 / Longview / TX / 4.3 mi. | 4,724 | 10,211 | 46.3 | $43,536 | 13.2 | 3.2 | 8.1 | 0.3 | 0.8 | |
75604 / Longview / TX / 3.6 mi. | 4,007 | 10,405 | 38.5 | $36,761 | 21.5 | 9.5 | 9.4 | 0.5 | 0.9 | |
75601 / Tenneryville / TX / 1.8 mi. | 3,607 | 5,598 | 64.4 | $33,903 | 31.6 | 11.4 | 18.2 | 0.4 | 0.8 | |
75602 / Pinewood / TX / 1.8 mi. | 2,265 | 7,442 | 30.4 | $26,308 | 63.3 | 15.2 | 46.4 | 0.2 | 0.4 | |
75662 / Monroe / TX / 9.8 mi. | 1,982 | 8,355 | 23.7 | $35,612 | 24.5 | 8.3 | 14.5 | 0.3 | 0.5 | |
75644 / Willow Oak / TX / 18 mi. | 1,364 | 7,428 | 18.4 | $33,099 | 16.9 | 4.0 | 11.3 | 0.4 | 0.1 | |
75647 / Gladewater / TX / 11.1 mi. | 1,237 | 4,349 | 28.4 | $32,954 | 16.5 | 3.3 | 11.3 | 0.7 | 0.3 | |
75693 / White Oak / TX / 7 mi. | 918 | 2,087 | 44.0 | $43,710 | 6.9 | 3.0 | 1.8 | 0.9 | 0.1 | |
75670 / Nesbitt / TX / 20.6 mi. | 909 | 6,151 | 14.8 | $24,582 | 58.7 | 10.6 | 46.9 | 0.2 | 0.3 | |
75633 / Carthage / TX / 30.8 mi. | 840 | 5,305 | 15.8 | $32,465 | 22.1 | 3.6 | 17.2 | 0.3 | 0.3 | |
75652 / Stewart / TX / 22.1 mi. | 819 | 4,666 | 17.6 | $33,795 | 36.8 | 8.3 | 27.4 | 0.2 | 0.3 | |
75603 / Longview / TX / 4 mi. | 798 | 2,162 | 36.9 | $37,553 | 41.6 | 6.2 | 33.7 | 0.4 | 0.3 | |
75650 / Walkers Mill / TX / 8.9 mi. | 785 | 2,780 | 28.2 | $41,539 | 10.8 | 1.9 | 7.5 | 0.2 | 0.2 | |
75657 / Smithland / TX / 27.3 mi. | 453 | 3,536 | 12.8 | $26,005 | 31.4 | 1.8 | 27.5 | 0.5 | 0.3 | |
75640 / New Diana / TX / 13.7 mi. | 389 | 1,474 | 26.4 | $35,146 | 12.1 | 2.5 | 8.3 | 0.6 | 0.1 | |
75691 / Tatum / TX / 15.6 mi. | 385 | 1,355 | 28.4 | $29,444 | 35.9 | 16.0 | 18.2 | 0.7 | 0.1 | |
75638 / Jenkins / TX / 34.4 mi. | 380 | 2,452 | 15.5 | $32,563 | 29.7 | 3.8 | 24.1 | 0.5 | 0.3 | |
75656 / Hughes Springs / TX / 28.6 mi. | 330 | 1,792 | 18.4 | $30,818 | 17.3 | 2.4 | 13.7 | 0.5 | 0.0 | |
75683 / Ore City / TX / 19.6 mi. | 318 | 1,513 | 21.0 | $29,683 | 19.8 | 6.3 | 10.7 | 1.3 | 0.3 | |
75686 / Thomas / TX / 34.6 mi. | 291 | 4,226 | 6.9 | $31,193 | 36.0 | 14.8 | 20.0 | 0.2 | 0.2 | |
75630 / Warlock / TX / 25.4 mi. | 279 | 1,175 | 23.7 | $27,813 | 18.1 | 2.7 | 13.2 | 0.6 | 0.0 | |
75672 / Marshall / TX / 21.1 mi. | 253 | 6,633 | 3.8 | $37,011 | 24.9 | 3.7 | 19.7 | 0.3 | 0.5 | |
75668 / Lone Star / TX / 28.8 mi. | 222 | 855 | 26.0 | $23,922 | 32.6 | 5.7 | 24.7 | 0.5 | 0.2 | |
75631 / Grand Bluff / TX / 22.3 mi. | 172 | 999 | 17.2 | $33,017 | 21.2 | 4.9 | 14.8 | 0.3 | 0.1 | |
75755 / Rhonesboro / TX / 21.1 mi. | 152 | 2,613 | 5.8 | $35,974 | 11.5 | 3.0 | 6.4 | 0.6 | 0.4 | |
75651 / Harleton / TX / 14.3 mi. | 139 | 695 | 20.0 | $30,179 | 11.0 | 1.2 | 8.6 | 0.1 | 0.1 | |
75455 / Mount Pleasant / TX / 44.4 mi. | 132 | 8,285 | 1.6 | $32,862 | 43.1 | 30.6 | 11.0 | 0.3 | 0.5 | |
75684 / Wright City / TX / 19.3 mi. | 117 | 2,438 | 4.8 | $30,992 | 24.0 | 5.7 | 16.6 | 0.6 | 0.1 | |
75563 / New Colony / TX / 38.8 mi. | 62 | 1,878 | 3.3 | $27,740 | 20.1 | 1.6 | 17.2 | 0.4 | 0.1 | |
75765 / Jarvis College / TX / 26.9 mi. | 56 | 1,663 | 3.4 | $33,950 | 23.4 | 2.4 | 19.6 | 0.3 | 0.1 | |
75571 / Omaha / TX / 44.1 mi. | 47 | 1,073 | 4.4 | $29,233 | 26.4 | 3.6 | 21.7 | 0.3 | 0.3 | |
75568 / Rocky Branch / TX / 44.8 mi. | 45 | 1,228 | 3.7 | $23,964 | 29.9 | 1.9 | 26.5 | 0.6 | 0.1 | |
75661 / Uncertain / TX / 32.3 mi. | 44 | 1,129 | 3.9 | $27,981 | 36.4 | 1.8 | 33.1 | 0.1 | 0.2 | |
75654 / Henderson / TX / 22.1 mi. | 31 | 4,490 | 0.7 | $32,360 | 23.8 | 12.8 | 9.9 | 0.2 | 0.3 | |
75643 / Gary City / TX / 35.3 mi. | 30 | 633 | 4.7 | $28,077 | 9.7 | 2.2 | 6.2 | 0.2 | 0.1 | |
75692 / Waskom / TX / 36.6 mi. | 29 | 1,880 | 1.5 | $32,889 | 26.5 | 5.0 | 20.1 | 0.6 | 0.2 | |
File | tx_longview_news-journal | |||||||||
Time | 5/19/05 5:46 PM | |||||||||
Page | 355 | |||||||||
Member | 146080 |