Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
Herald-Citizen, Cookeville | ||||||||||
Cookeville, Tennessee | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff | |||||||||
2005 | Did not report | |||||||||
2004 | Did not report | |||||||||
2003 | Did not report | |||||||||
2002 | Did not report | |||||||||
2001 | Did not report | |||||||||
2000 | Did not report | |||||||||
1999 | Did not report | |||||||||
1998 | Did not report | |||||||||
1997 | Did not report | |||||||||
1996 | Did not report | |||||||||
1995 | 0.0 | |||||||||
1994 | 0.0 | |||||||||
1993 | Did not report | |||||||||
1992 | Did not report | |||||||||
1991 | Did not report | |||||||||
1990 | Did not report | |||||||||
The latest year at peak is | 1995 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for Herald-Citizen, Cookeville | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | N/A | 6.1 | N/A | |||||||
2004 | N/A | 6.1 | N/A | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for Herald-Citizen, Cookeville | ||||||||||
This paper | ||||||||||
Peer group | ||||||||||
The median Diversity Index is 33 for all newspapers | ||||||||||
reporting in this circulation category of 10,001 to 25,000 daily sales. | ||||||||||
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is The Herald, Sharon, Pennsylvania, with a 8 percent non-white staff in a community that is 7.3 percent non-white. Its index is 110. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 11,241 ranks 732 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of Herald-Citizen, Cookeville | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 2.7 | 1,987 | ||||||||
Black | 1.5 | 1,058 | ||||||||
Asian and Pacific Islander | 0.9 | 634 | ||||||||
Native-American | 0.2 | 139 | ||||||||
Other non-white | 0.0 | 32 | ||||||||
Multi-racial | 0.8 | 576 | ||||||||
Non-white | 6.1 | 4,426 | ||||||||
White | 93.9 | 68,125 | ||||||||
Total | 72,551 | |||||||||
Home county: Putnam | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 3.0 | 1,891 | ||||||||
Black | 1.7 | 1,039 | ||||||||
Asian and Pacific Islander | 1.0 | 622 | ||||||||
Native-American | 0.2 | 117 | ||||||||
Other non-white | 0.1 | 32 | ||||||||
Multi-racial | 0.8 | 526 | ||||||||
Non-white | 6.8 | 4,227 | ||||||||
White | 93.2 | 58,088 | ||||||||
Total | 62,315 | |||||||||
The home county of this newspaper is Putnam. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
Herald-Citizen, Cookeville | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
38501 / Cookeville / TN / 0.5 mi. | 4,575 | 13,314 | 34.4 | $28,625 | 8.0 | 3.2 | 2.2 | 0.2 | 1.4 | |
38506 / Cookevle / TN / 1.7 mi. | 3,489 | 8,843 | 39.5 | $35,447 | 4.0 | 1.1 | 1.3 | 0.2 | 0.6 | |
38544 / Baxter / TN / 7.3 mi. | 838 | 2,404 | 34.9 | $30,000 | 2.4 | 1.3 | 0.1 | 0.2 | 0.1 | |
38574 / Monterey / TN / 12.2 mi. | 604 | 2,809 | 21.5 | $27,692 | 9.0 | 7.8 | 0.2 | 0.2 | 0.1 | |
38570 / Livingston / TN / 17.4 mi. | 388 | 4,003 | 9.7 | $26,761 | 1.7 | 0.6 | 0.3 | 0.2 | 0.1 | |
38582 / Silver Point / TN / 13.5 mi. | 197 | 572 | 34.4 | $30,054 | 3.6 | 1.0 | 1.6 | 0.1 | 0.8 | |
38545 / Bloomington Springs / TN / 14.1 mi. | 187 | 477 | 39.2 | $28,056 | 2.5 | 1.4 | 0.4 | 0.5 | 0.1 | |
38580 / Rickman / TN / 10.8 mi. | 169 | 418 | 40.4 | $29,224 | 1.0 | 0.4 | 0.3 | 0.0 | 0.0 | |
38562 / Gainesboro / TN / 14.8 mi. | 165 | 2,609 | 6.3 | $26,515 | 1.7 | 0.6 | 0.1 | 0.4 | 0.1 | |
38583 / Sparta / TN / 14.9 mi. | 138 | 8,521 | 1.6 | $29,266 | 4.1 | 1.0 | 1.8 | 0.3 | 0.3 | |
38551 / Celina / TN / 29.7 mi. | 26 | 1,775 | 1.5 | $22,334 | 4.9 | 0.7 | 2.5 | 0.4 | 0.3 | |
38573 / Monroe / TN / 24.4 mi. | 26 | 820 | 3.2 | $23,350 | 1.2 | 0.7 | 0.0 | 0.3 | 0.1 | |
File | tn_herald-citizen__cookeville | |||||||||
Time | 5/20/05 1:02 AM | |||||||||
Page | 731 | |||||||||
Member | 144005 |