Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
Public Opinion, Chambersburg | ||||||||||
Chambersburg, Pennsylvania | ||||||||||
Owner: Gannett Co. (Va.) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff |
|
||||||||
2005 | 20.0 | |||||||||
2004 | 22.2 | |||||||||
2003 | 9.5 | |||||||||
2002 | 0.0 | |||||||||
2001 | 8.0 | |||||||||
2000 | 7.7 | |||||||||
1999 | Did not report | |||||||||
1998 | Did not report | |||||||||
1997 | Did not report | |||||||||
1996 | Did not report | |||||||||
1995 | Did not report | |||||||||
1994 | 9.5 | |||||||||
1993 | 4.5 | |||||||||
1992 | 10.5 | |||||||||
1991 | 9.5 | |||||||||
1990 | Did not report | |||||||||
The latest year at peak is | 2004 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for Public Opinion, Chambersburg | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | 20.0 | 5.8 | 347 | |||||||
2004 | 22.2 | 5.8 | 386 | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, Gannett Co. (Va.), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 89. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for Public Opinion, Chambersburg | ||||||||||
This newspaper's Newsroom Diversity Index is 347. | This paper | |||||||||
Peer group | ||||||||||
Compare that with 33, which is the median Diversity Index for all newspapers | ||||||||||
reporting in this circulation category of 10,001 to 25,000 daily sales. | ||||||||||
In that group, this newspaper's Diversity Index ranks 5 out of 259 | ||||||||||
newspapers reporting in the category of 10,001 to 25,000 daily sales. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 17,539 ranks 539 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of Public Opinion, Chambersburg | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 1.8 | 2,163 | ||||||||
Black | 2.4 | 2,884 | ||||||||
Asian and Pacific Islander | 0.6 | 675 | ||||||||
Native-American | 0.1 | 172 | ||||||||
Other non-white | 0.1 | 109 | ||||||||
Multi-racial | 0.8 | 945 | ||||||||
Non-white | 5.8 | 6,948 | ||||||||
White | 94.3 | 113,867 | ||||||||
Total | 120,815 | |||||||||
Home county: Franklin | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 1.8 | 2,268 | ||||||||
Black | 2.2 | 2,891 | ||||||||
Asian and Pacific Islander | 0.6 | 723 | ||||||||
Native-American | 0.1 | 179 | ||||||||
Other non-white | 0.1 | 116 | ||||||||
Multi-racial | 0.7 | 944 | ||||||||
Non-white | 5.5 | 7,121 | ||||||||
White | 94.5 | 122,192 | ||||||||
Total | 129,313 | |||||||||
The home county of this newspaper is Franklin. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
Public Opinion, Chambersburg | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
17201 / Turkeyfoot / PA / 0 mi. | 10,204 | 19,174 | 53.2 | $40,898 | 9.1 | 3.2 | 3.8 | 0.2 | 0.8 | |
17257 / Tusculam / PA / 8.9 mi. | 1,813 | 7,910 | 22.9 | $37,212 | 4.6 | 0.9 | 2.0 | 0.1 | 0.7 | |
17222 / Fayetteville / PA / 6.7 mi. | 1,359 | 3,403 | 39.9 | $41,385 | 5.1 | 1.3 | 2.1 | 0.2 | 0.4 | |
17225 / Worleytown / PA / 10.1 mi. | 796 | 6,208 | 12.8 | $45,107 | 2.8 | 0.8 | 0.8 | 0.2 | 0.4 | |
17236 / Sylvan / PA / 14.9 mi. | 645 | 3,057 | 21.1 | $42,021 | 3.3 | 0.9 | 1.7 | 0.1 | 0.2 | |
17252 / Saint Thomas / PA / 7.4 mi. | 423 | 1,331 | 31.8 | $34,592 | 2.1 | 0.6 | 0.8 | 0.1 | 0.1 | |
17233 / Webster Mills / PA / 16.5 mi. | 368 | 1,943 | 18.9 | $33,257 | 3.8 | 0.5 | 1.6 | 0.2 | 0.2 | |
17268 / Weltys / PA / 11.6 mi. | 270 | 10,297 | 2.6 | $38,947 | 3.7 | 1.0 | 1.3 | 0.1 | 0.6 | |
17224 / Tuscarora Heights / PA / 12.1 mi. | 224 | 662 | 33.8 | $35,000 | 2.4 | 1.1 | 0.9 | 0.1 | 0.1 | |
17240 / Newburg / PA / 12.4 mi. | 193 | 1,047 | 18.4 | $42,738 | 1.8 | 0.5 | 0.4 | 0.4 | 0.0 | |
17271 / Willow Hill / PA / 13.4 mi. | 188 | 198 | 94.9 | $36,875 | 0.4 | 0.0 | 0.2 | 0.0 | 0.2 | |
17235 / Marion / PA / 5 mi. | 136 | 260 | 52.3 | $31,974 | 2.5 | 1.0 | 0.3 | 0.2 | 0.2 | |
17228 / Saluvia / PA / 21.2 mi. | 117 | 407 | 28.7 | $34,653 | 0.7 | 0.3 | 0.0 | 0.0 | 0.1 | |
17262 / Spring Run / PA / 14.9 mi. | 96 | 448 | 21.4 | $34,405 | 2.1 | 0.7 | 1.0 | 0.0 | 0.1 | |
17238 / Sipes Mill / PA / 24.1 mi. | 67 | 689 | 9.7 | $35,436 | 0.6 | 0.1 | 0.0 | 0.1 | 0.1 | |
17237 / Mont Alto / PA / 7.6 mi. | 50 | 551 | 9.1 | $37,356 | 6.9 | 1.0 | 3.2 | 0.1 | 1.9 | |
17244 / Orrstown / PA / 9.6 mi. | 39 | 959 | 4.1 | $40,810 | 1.4 | 0.3 | 0.4 | 0.0 | 0.2 | |
17254 / Scotland / PA / 4.4 mi. | 31 | 36 | 86.1 | $34,583 | 8.1 | 1.2 | 2.3 | 0.0 | 1.2 | |
17219 / Fannett / PA / 18.7 mi. | 27 | 119 | 22.7 | $40,750 | 1.2 | 0.0 | 0.0 | 0.0 | 1.2 | |
17241 / West Pennsboro / PA / 20.6 mi. | 27 | 4,232 | 0.6 | $41,401 | 2.0 | 0.6 | 0.4 | 0.2 | 0.2 | |
File | pa_public_opinion__chambersburg | |||||||||
Time | 5/19/05 7:47 PM | |||||||||
Page | 538 | |||||||||
Member | 139500 |