Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
Herald and News, Klamath Falls | ||||||||||
Klamath Falls, Oregon | ||||||||||
Owner: Pioneer Newspapers (Wash.) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff |
|
||||||||
2005 | Did not report | |||||||||
2004 | Did not report | |||||||||
2003 | Did not report | |||||||||
2002 | Did not report | |||||||||
2001 | Did not report | |||||||||
2000 | Did not report | |||||||||
1999 | Did not report | |||||||||
1998 | Did not report | |||||||||
1997 | Did not report | |||||||||
1996 | Did not report | |||||||||
1995 | 11.8 | |||||||||
1994 | 7.1 | |||||||||
1993 | 13.3 | |||||||||
1992 | 15.0 | |||||||||
1991 | Did not report | |||||||||
1990 | 0.0 | |||||||||
The latest year at peak is | 1992 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for Herald and News, Klamath Falls | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | N/A | 16.7 | N/A | |||||||
2004 | N/A | 16.7 | N/A | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, Pioneer Newspapers (Wash.), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 26. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for Herald and News, Klamath Falls | ||||||||||
This paper | ||||||||||
Peer group | ||||||||||
The median Diversity Index is 33 for all newspapers | ||||||||||
reporting in this circulation category of 10,001 to 25,000 daily sales. | ||||||||||
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Enterprise Ledger, Alabama, with a 16.7 percent non-white staff in a community that is 24.4 percent non-white. Its index is 68. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 16,532 ranks 569 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of Herald and News, Klamath Falls | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 9.2 | 7,372 | ||||||||
Black | 0.5 | 383 | ||||||||
Asian and Pacific Islander | 0.9 | 681 | ||||||||
Native-American | 3.5 | 2,844 | ||||||||
Other non-white | 0.2 | 126 | ||||||||
Multi-racial | 2.5 | 2,033 | ||||||||
Non-white | 16.7 | 13,439 | ||||||||
White | 83.3 | 66,915 | ||||||||
Total | 80,354 | |||||||||
Home county: Klamath | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 7.8 | 4,961 | ||||||||
Black | 0.6 | 362 | ||||||||
Asian and Pacific Islander | 0.9 | 554 | ||||||||
Native-American | 3.8 | 2,443 | ||||||||
Other non-white | 0.2 | 96 | ||||||||
Multi-racial | 2.7 | 1,700 | ||||||||
Non-white | 15.9 | 10,116 | ||||||||
White | 84.1 | 53,659 | ||||||||
Total | 63,775 | |||||||||
The home county of this newspaper is Klamath. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
Herald and News, Klamath Falls | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
97603 / Klamath Falls / OR / 10.2 mi. | 7,104 | 11,200 | 63.4 | $34,858 | 13.5 | 6.8 | 0.6 | 2.8 | 0.7 | |
97601 / Klamath Falls / OR / 0 mi. | 4,870 | 8,769 | 55.5 | $28,736 | 16.9 | 8.3 | 0.7 | 3.6 | 1.3 | |
97630 / Lakeview / OR / 62.9 mi. | 843 | 2,066 | 40.8 | $31,176 | 12.1 | 6.8 | 0.0 | 2.2 | 1.1 | |
97624 / Chiloquin / OR / 34.4 mi. | 649 | 1,266 | 51.3 | $29,359 | 26.8 | 4.2 | 0.1 | 18.2 | 0.5 | |
96101 / Alturas / CA / 84.8 mi. | 526 | 2,095 | 25.1 | $27,942 | 16.8 | 9.5 | 0.3 | 3.2 | 0.8 | |
96134 / Tulelake / CA / 41.4 mi. | 407 | 934 | 43.6 | $27,383 | 38.0 | 34.7 | 0.2 | 0.8 | 0.3 | |
97623 / Bonanza / OR / 36.7 mi. | 381 | 781 | 48.8 | $31,168 | 12.8 | 7.7 | 0.5 | 1.1 | 0.5 | |
97633 / Merrill / OR / 21.2 mi. | 266 | 518 | 51.4 | $27,000 | 31.8 | 26.4 | 0.3 | 1.0 | 0.4 | |
97632 / Malin / OR / 25.6 mi. | 245 | 399 | 61.4 | $34,615 | 39.6 | 34.9 | 0.8 | 1.3 | 0.3 | |
96023 / Dorris / CA / 27 mi. | 229 | 461 | 49.7 | $24,405 | 21.2 | 15.1 | 0.0 | 4.1 | 0.2 | |
97627 / Keno / OR / 18.3 mi. | 165 | 410 | 40.2 | $32,031 | 12.6 | 3.3 | 0.3 | 5.1 | 0.7 | |
96104 / Cedarville / CA / 111 mi. | 135 | 374 | 36.1 | $32,159 | 15.2 | 8.5 | 0.1 | 3.8 | 0.7 | |
97639 / Sprague River / OR / 22.1 mi. | 110 | 169 | 65.1 | $26,328 | 14.4 | 3.8 | 0.0 | 7.1 | 0.3 | |
97622 / Bly / OR / 41.8 mi. | 108 | 207 | 52.2 | $23,024 | 11.1 | 3.8 | 0.2 | 4.0 | 1.3 | |
97621 / Beatty / OR / 35.1 mi. | 95 | 163 | 58.3 | $8,281 | 19.0 | 1.4 | 0.6 | 14.3 | 1.4 | |
97731 / Chemult / OR / 55.6 mi. | 95 | 194 | 49.0 | $32,917 | 9.6 | 6.0 | 0.0 | 2.5 | 0.2 | |
97636 / Paisley / OR / 69.6 mi. | 92 | 172 | 53.5 | $28,403 | 4.3 | 1.3 | 0.5 | 0.8 | 0.3 | |
96006 / Adin / CA / 81.4 mi. | 82 | 257 | 31.9 | $32,250 | 9.0 | 5.7 | 0.0 | 1.2 | 0.2 | |
97737 / Gilchrist / OR / 72.5 mi. | 76 | 189 | 40.2 | $24,816 | 5.7 | 2.7 | 0.5 | 0.2 | 0.0 | |
96058 / Macdoel / CA / 40.3 mi. | 58 | 297 | 19.5 | $22,266 | 36.6 | 31.1 | 0.0 | 2.3 | 1.4 | |
97635 / New Pine Creek / OR / 82.9 mi. | 56 | 157 | 35.7 | $22,500 | 3.5 | 1.2 | 0.0 | 1.7 | 0.0 | |
97634 / Midland / OR / 8.5 mi. | 50 | 23 | 217.4 | $49,167 | 6.3 | 1.6 | 0.0 | 1.6 | 3.1 | |
96116 / Likely / CA / 98.4 mi. | 45 | 109 | 41.3 | $14,722 | 18.7 | 17.1 | 0.0 | 0.8 | 0.4 | |
96009 / Bieber / CA / 88.2 mi. | 36 | 212 | 17.0 | $28,611 | 20.6 | 15.2 | 0.2 | 2.1 | 0.2 | |
97733 / Crescent / OR / 87.2 mi. | 36 | 298 | 12.1 | $29,844 | 4.9 | 1.6 | 0.1 | 1.1 | 0.4 | |
97626 / Fort Klamath / OR / 32.3 mi. | 28 | 36 | 77.8 | $54,167 | 8.4 | 4.8 | 0.0 | 3.6 | 0.0 | |
96054 / Lookout / CA / 80.3 mi. | 27 | 152 | 17.8 | $24,250 | 19.1 | 12.3 | 0.3 | 3.3 | 0.0 | |
File | or_herald_and_news__klamath_falls | |||||||||
Time | 5/19/05 9:42 PM | |||||||||
Page | 568 | |||||||||
Member | 138700 |