Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
NewsPress, Stillwater | ||||||||||
Stillwater, Oklahoma | ||||||||||
Owner: Community Newspaper Holdings (Ala.) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff |
|
||||||||
2005 | Did not report | |||||||||
2004 | 7.7 | |||||||||
2003 | Did not report | |||||||||
2002 | 0.0 | |||||||||
2001 | 0.0 | |||||||||
2000 | 7.1 | |||||||||
1999 | 0.0 | |||||||||
1998 | 11.8 | |||||||||
1997 | 33.3 | |||||||||
1996 | 17.6 | |||||||||
1995 | 12.5 | |||||||||
1994 | 10.5 | |||||||||
1993 | 11.1 | |||||||||
1992 | 9.5 | |||||||||
1991 | 9.5 | |||||||||
1990 | 15.4 | |||||||||
The latest year at peak is | 1997 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for NewsPress, Stillwater | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | N/A | 16.8 | N/A | |||||||
2004 | 7.7 | 16.8 | 46 | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, Community Newspaper Holdings (Ala.), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 41. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for NewsPress, Stillwater | ||||||||||
This paper | ||||||||||
Peer group | ||||||||||
The median Diversity Index is 0 for all newspapers | ||||||||||
reporting in this circulation category of 5,001 to 10,000 daily sales. | ||||||||||
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Lake City Reporter, Florida, with a 23.5 percent non-white staff in a community that is 21.4 percent non-white. Its index is 110. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 8,600 ranks 879 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of NewsPress, Stillwater | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 2.0 | 1,305 | ||||||||
Black | 3.1 | 1,997 | ||||||||
Asian and Pacific Islander | 3.2 | 2,053 | ||||||||
Native-American | 5.0 | 3,209 | ||||||||
Other non-white | 0.1 | 68 | ||||||||
Multi-racial | 3.3 | 2,091 | ||||||||
Non-white | 16.8 | 10,723 | ||||||||
White | 83.2 | 53,106 | ||||||||
Total | 63,829 | |||||||||
Home county: Payne | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 2.2 | 1,463 | ||||||||
Black | 3.6 | 2,455 | ||||||||
Asian and Pacific Islander | 3.0 | 2,062 | ||||||||
Native-American | 4.5 | 3,047 | ||||||||
Other non-white | 0.1 | 67 | ||||||||
Multi-racial | 3.4 | 2,303 | ||||||||
Non-white | 16.7 | 11,397 | ||||||||
White | 83.3 | 56,793 | ||||||||
Total | 68,190 | |||||||||
The home county of this newspaper is Payne. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
NewsPress, Stillwater | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
74074 / Stillwater / OK / 0 mi. | 3,991 | 9,904 | 40.3 | $28,039 | 13.7 | 2.2 | 2.9 | 3.7 | 2.1 | |
74075 / Stillwater / OK / 7.2 mi. | 3,253 | 8,868 | 36.7 | $28,088 | 21.2 | 2.6 | 4.6 | 3.7 | 7.0 | |
74059 / Perkins / OK / 6.7 mi. | 294 | 1,779 | 16.5 | $34,069 | 12.8 | 1.0 | 1.8 | 6.0 | 0.2 | |
74023 / Cushing / OK / 20 mi. | 290 | 4,442 | 6.5 | $28,539 | 18.9 | 2.2 | 5.2 | 7.2 | 0.2 | |
73077 / Perry / OK / 19.1 mi. | 202 | 2,990 | 6.8 | $34,334 | 9.6 | 1.4 | 2.3 | 3.1 | 0.4 | |
74058 / Pawnee / OK / 24.1 mi. | 183 | 1,603 | 11.4 | $29,167 | 27.0 | 1.1 | 2.0 | 20.1 | 0.1 | |
74062 / Ripley / OK / 12.5 mi. | 161 | 364 | 44.2 | $31,806 | 12.8 | 0.7 | 0.6 | 3.8 | 0.0 | |
74085 / Yale / OK / 20.6 mi. | 134 | 1,007 | 13.3 | $28,641 | 11.4 | 0.8 | 0.0 | 5.4 | 0.2 | |
73061 / Morrison / OK / 16.4 mi. | 112 | 505 | 22.2 | $31,384 | 10.8 | 2.3 | 0.1 | 4.0 | 0.3 | |
74032 / Glencoe / OK / 14.1 mi. | 104 | 704 | 14.8 | $32,560 | 9.6 | 0.9 | 0.3 | 4.8 | 0.2 | |
73027 / Coyle / OK / 18.3 mi. | 90 | 426 | 21.1 | $30,602 | 15.9 | 2.3 | 7.0 | 3.6 | 0.1 | |
74875 / Tryon / OK / 15.1 mi. | 28 | 427 | 6.6 | $26,250 | 13.2 | 2.0 | 0.0 | 8.3 | 0.1 | |
File | ok_newspress__stillwater | |||||||||
Time | 5/20/05 7:01 AM | |||||||||
Page | 878 | |||||||||
Member | 138230 |