Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
Piqua Daily Call | ||||||||||
Piqua, Ohio | ||||||||||
Owner: Brown Publishing (Ohio) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff |
|
||||||||
2005 | 0.0 | |||||||||
2004 | 28.6 | |||||||||
2003 | Did not report | |||||||||
2002 | 16.7 | |||||||||
2001 | Did not report | |||||||||
2000 | Did not report | |||||||||
1999 | 0.0 | |||||||||
1998 | 0.0 | |||||||||
1997 | 10.0 | |||||||||
1996 | Did not report | |||||||||
1995 | Did not report | |||||||||
1994 | 0.0 | |||||||||
1993 | Did not report | |||||||||
1992 | 9.1 | |||||||||
1991 | Did not report | |||||||||
1990 | Did not report | |||||||||
The latest year at peak is | 2004 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for Piqua Daily Call | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | 0.0 | 4.2 | 0 | |||||||
2004 | 28.6 | 4.2 | 686 | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, Brown Publishing (Ohio), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 52. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for Piqua Daily Call | ||||||||||
This newspaper's Newsroom Diversity Index is 0. | This paper | |||||||||
Peer group | ||||||||||
Compare that with 0, which is the median Diversity Index for all newspapers | ||||||||||
reporting in this circulation category of 5,001 to 10,000 daily sales. | ||||||||||
In that group, this newspaper's Diversity Index ranks 83 out of 211 | ||||||||||
newspapers reporting in the category of 5,001 to 10,000 daily sales. | ||||||||||
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Eagle Times, Claremont, New Hampshire, with a 4.8 percent non-white staff in a community that is 2.6 percent non-white. Its index is 188. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 6,123 ranks 1046 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of Piqua Daily Call | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 0.6 | 237 | ||||||||
Black | 2.0 | 759 | ||||||||
Asian and Pacific Islander | 0.3 | 112 | ||||||||
Native-American | 0.2 | 91 | ||||||||
Other non-white | 0.1 | 28 | ||||||||
Multi-racial | 0.9 | 350 | ||||||||
Non-white | 4.2 | 1,577 | ||||||||
White | 95.8 | 36,216 | ||||||||
Total | 37,793 | |||||||||
Home county: Miami | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 0.7 | 721 | ||||||||
Black | 2.0 | 1,923 | ||||||||
Asian and Pacific Islander | 0.8 | 776 | ||||||||
Native-American | 0.2 | 181 | ||||||||
Other non-white | 0.1 | 95 | ||||||||
Multi-racial | 0.9 | 910 | ||||||||
Non-white | 4.7 | 4,606 | ||||||||
White | 95.3 | 94,262 | ||||||||
Total | 98,868 | |||||||||
The home county of this newspaper is Miami. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
Piqua Daily Call | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
45356 / Piqua / OH / 0 mi. | 5,327 | 10,025 | 53.1 | $37,684 | 5.5 | 0.7 | 2.9 | 0.3 | 0.4 | |
45318 / Covington / OH / 4.7 mi. | 559 | 2,053 | 27.2 | $43,750 | 1.4 | 0.6 | 0.2 | 0.1 | 0.0 | |
45308 / Bradford / OH / 10 mi. | 349 | 1,740 | 20.1 | $41,491 | 1.5 | 0.4 | 0.2 | 0.3 | 0.2 | |
45373 / Troy / OH / 11.1 mi. | 195 | 12,669 | 1.5 | $44,401 | 7.5 | 0.8 | 3.5 | 0.2 | 1.7 | |
45326 / Fletcher / OH / 10 mi. | 122 | 413 | 29.5 | $49,688 | 2.0 | 0.3 | 0.4 | 0.4 | 0.0 | |
45380 / Versailles / OH / 13.4 mi. | 75 | 1,939 | 3.9 | $43,529 | 0.6 | 0.1 | 0.0 | 0.0 | 0.1 | |
43072 / Saint Paris / OH / 17.4 mi. | 55 | 2,126 | 2.6 | $43,750 | 2.1 | 0.5 | 0.4 | 0.3 | 0.2 | |
45317 / Conover / OH / 13.5 mi. | 50 | 388 | 12.9 | $41,156 | 1.1 | 0.1 | 0.4 | 0.3 | 0.2 | |
45333 / Houston / OH / 7 mi. | 40 | 512 | 7.8 | $46,395 | 0.9 | 0.1 | 0.3 | 0.3 | 0.0 | |
45359 / Pleasant Hill / OH / 10.1 mi. | 39 | 699 | 5.6 | $44,712 | 0.8 | 0.2 | 0.1 | 0.1 | 0.2 | |
45365 / Sidney / OH / 10.3 mi. | 31 | 11,443 | 0.3 | $41,830 | 6.3 | 1.0 | 2.2 | 0.2 | 1.5 | |
File | oh_piqua_daily_call | |||||||||
Time | 5/15/05 7:36 PM | |||||||||
Page | 1045 | |||||||||
Member | 136500 |