Comparing the racial diversity of the journalists
at America's daily newspapers
with the communities that they serve
Newsroom diversity report for
Daily Record, Parsippany
Parsippany, New Jersey
Owner: Gannett Co. (Va.)
From a report for the Knight Foundation
by Bill Dedman and Stephen K. Doig, June 2005
Click here to read the national report or to select another newspaper
Year	Non-white % of newsroom staff
2005	20.0
2004	18.4
2003	13.0
2002	16.7
2001	10.7
2000	3.8
1999	Did not report
1998	Did not report
1997	Did not report
1996	Did not report
1995	Did not report
1994	Did not report
1993	Did not report
1992	1.8
1991	0.0
1990	0.0
The latest year at peak is	2005
See the notes and definitions section below for the sources of these figures.
Newsroom Diversity Index
for Daily Record, Parsippany
Year	Non-white % of newsroom staff	Non-white % of circulation area	Newsroom Diversity Index (parity=100)
2005	20.0	18.6	108
2004	18.4	18.6	99
How the index is calculated
The Newsroom Diversity Index is the non-white percentage of the newsroom staff
divided by the non-white percentage of residents in the circulation area.
(Parity = 100.)
Company index
This newspaper's owner, Gannett Co. (Va.),
has a companywide, circulation-weighted Diversity Index of 89.
See the notes and definitions section below for the sources of these figures.
Peer group comparison
for Daily Record, Parsippany
This newspaper's Newsroom Diversity Index is 108.				This paper
				Peer group
Compare that with 44, which is the median Diversity Index for all newspapers
reporting in this circulation category of 25,001 to 50,000 daily sales.
In that group, this newspaper's Diversity Index ranks 13 out of 140
newspapers reporting in the category of 25,001 to 50,000 daily sales.
FYI, in circulation, this newspaper's average weekday circulation of
approximately 40,591 ranks 257 out of 1,410 daily newspapers in the US.
See the notes and definitions section below for the sources of these figures.
Details on race/ethnicity
in the circulation area
and the home county
of Daily Record, Parsippany
	Circulation area
Race/ethnicity	% of population	Number of residents
Hispanic	8.1	35,942
Black	2.8	12,539
Asian and Pacific Islander	6.3	28,080
Native-American	0.1	365
Other non-white	0.1	641
Multi-racial	1.1	4,956
Non-white	18.6	82,523
White	81.4	362,018
Total		444,541
	Home county:  Morris
Race/ethnicity	% of population	Number of residents
Hispanic	7.8	36,626
Black	2.7	12,506
Asian and Pacific Islander	6.3	29,458
Native-American	0.1	379
Other non-white	0.1	646
Multi-racial	1.1	5,015
Non-white	18.0	84,630
White	82.0	385,582
Total		470,212
The home county of this newspaper is Morris.
About this report
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does
not disclose how closely that employment mirrors the newspaper's circulation area.
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.
The full report is at www.powerreporting.com/knight.
Notes and definitions
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available.
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.
8. Source for the demographics of residents of that circulation area: US Census 2000.
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.
Demographics of ZIP Codes
where sales were reported by
Daily Record, Parsippany
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.
ZIP / City / State / Approx. distance in miles from the newspaper's home office	Weekday sales	Households	Penetration % (daily sales per 100 households)	Median household income	Non-white % of population	Hispanic % of population	Black % of population	Native % of population	Asian % of population
07960 / Morristown / NJ / 7.1 mi.	4,695	16,169	29.0	$81,621	28.8	13.7	10.1	0.1	3.6
07054 / Parsippany / NJ / 0 mi.	2,926	10,823	27.0	$62,106	35.3	8.2	3.0	0.1	21.8
07866 / Rockaway / NJ / 8.8 mi.	2,786	8,054	34.6	$75,453	14.7	6.1	1.7	0.1	5.9
07834 / Denville / NJ / 5.1 mi.	2,179	6,477	33.6	$78,074	10.1	2.7	1.2	0.1	5.2
07801 / Dover / NJ / 9.3 mi.	2,031	7,544	26.9	$56,082	60.1	48.8	6.4	0.1	3.6
07950 / Morris Plains / NJ / 4.4 mi.	2,025	6,614	30.6	$91,165	18.2	3.6	1.7	0.1	11.7
07869 / Randolph / NJ / 9.1 mi.	1,700	8,566	19.8	$97,354	17.7	5.0	2.3	0.0	9.0
07005 / Boonton / NJ / 5.2 mi.	1,682	5,537	30.4	$75,762	16.1	4.8	2.6	0.1	6.6
07876 / Succasunna / NJ / 13.3 mi.	1,284	3,626	35.4	$87,458	9.4	3.0	1.3	0.1	4.3
07885 / Wharton / NJ / 11.4 mi.	1,159	3,842	30.2	$61,947	23.6	15.9	3.1	0.1	2.9
07836 / Flanders / NJ / 16.2 mi.	1,048	4,386	23.9	$76,040	14.8	4.1	3.5	0.2	5.8
07940 / Madison / NJ / 6.7 mi.	1,006	5,531	18.2	$82,915	14.2	6.0	2.9	0.1	3.9
07840 / Hackettstown / NJ / 22.8 mi.	980	10,227	9.6	$60,862	11.2	5.5	1.6	0.1	2.4
07981 / Whippany / NJ / 2.6 mi.	976	3,145	31.0	$79,269	14.7	3.9	1.0	0.1	9.2
07843 / Hopatcong / NJ / 15.2 mi.	859	4,470	19.2	$64,192	10.7	5.8	2.0	0.1	1.5
07849 / Lake Hopatcong / NJ / 14.1 mi.	859	2,660	32.3	$63,785	7.4	4.4	0.8	0.1	0.8
07828 / Budd Lake / NJ / 18.4 mi.	845	4,965	17.0	$60,729	19.2	7.4	3.8	0.1	5.9
07928 / Chatham / NJ / 8.9 mi.	697	6,967	10.0	$104,936	7.3	2.3	0.3	0.1	4.0
07438 / Oak Ridge / NJ / 13.6 mi.	680	4,162	16.3	$75,813	5.8	2.9	0.6	0.2	1.2
07850 / Landing / NJ / 14 mi.	675	2,387	28.3	$66,295	13.6	6.9	2.4	0.2	3.0
07034 / Lake Hiawatha / NJ / 2 mi.	666	3,719	17.9	$60,187	26.1	7.3	2.7	0.1	12.8
07874 / Stanhope / NJ / 16.6 mi.	659	3,327	19.8	$69,330	9.1	4.5	1.3	0.0	1.8
07930 / Chester / NJ / 15.9 mi.	633	2,651	23.9	$109,479	7.1	3.3	0.7	0.0	2.2
07945 / Mendham / NJ / 11.6 mi.	618	3,163	19.5	$127,481	6.0	2.2	0.7	0.0	2.2
07853 / Long Valley / NJ / 21 mi.	615	4,354	14.1	$103,326	5.0	2.0	0.7	0.1	1.7
07932 / Florham Park / NJ / 5.4 mi.	594	3,207	18.5	$88,555	7.7	2.1	1.0