Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
High Point Enterprise | ||||||||||
High Point, North Carolina | ||||||||||
Owner: Paxton Media Group (Ky.) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff |
|
||||||||
2005 | 11.8 | |||||||||
2004 | 10.3 | |||||||||
2003 | 11.1 | |||||||||
2002 | 11.4 | |||||||||
2001 | 10.3 | |||||||||
2000 | 9.5 | |||||||||
1999 | 7.9 | |||||||||
1998 | 10.8 | |||||||||
1997 | 10.5 | |||||||||
1996 | 10.3 | |||||||||
1995 | 10.3 | |||||||||
1994 | 5.9 | |||||||||
1993 | 5.7 | |||||||||
1992 | 6.5 | |||||||||
1991 | Did not report | |||||||||
1990 | 5.4 | |||||||||
The latest year at peak is | 2005 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for High Point Enterprise | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | 11.8 | 26.3 | 45 | |||||||
2004 | 10.3 | 26.3 | 39 | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, Paxton Media Group (Ky.), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 18. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for High Point Enterprise | ||||||||||
This newspaper's Newsroom Diversity Index is 45. | This paper | |||||||||
Peer group | ||||||||||
Compare that with 44, which is the median Diversity Index for all newspapers | ||||||||||
reporting in this circulation category of 25,001 to 50,000 daily sales. | ||||||||||
In that group, this newspaper's Diversity Index ranks 69 out of 140 | ||||||||||
newspapers reporting in the category of 25,001 to 50,000 daily sales. | ||||||||||
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Longview News-Journal, Texas, with a 23.1 percent non-white staff in a community that is 28.4 percent non-white. Its index is 81. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 27,917 ranks 368 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of High Point Enterprise | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 3.7 | 6,405 | ||||||||
Black | 19.1 | 33,622 | ||||||||
Asian and Pacific Islander | 2.0 | 3,514 | ||||||||
Native-American | 0.4 | 765 | ||||||||
Other non-white | 0.1 | 198 | ||||||||
Multi-racial | 1.0 | 1,669 | ||||||||
Non-white | 26.3 | 46,173 | ||||||||
White | 73.7 | 129,540 | ||||||||
Total | 175,713 | |||||||||
Home county: Guilford | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 3.8 | 15,985 | ||||||||
Black | 29.0 | 122,279 | ||||||||
Asian and Pacific Islander | 2.5 | 10,321 | ||||||||
Native-American | 0.4 | 1,789 | ||||||||
Other non-white | 0.2 | 749 | ||||||||
Multi-racial | 1.2 | 5,078 | ||||||||
Non-white | 37.1 | 156,201 | ||||||||
White | 62.9 | 264,847 | ||||||||
Total | 421,048 | |||||||||
The home county of this newspaper is Guilford. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
High Point Enterprise | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
27265 / High Point / NC / 2.4 mi. | 6,000 | 12,868 | 46.6 | $54,051 | 20.9 | 2.3 | 14.7 | 0.3 | 2.7 | |
27262 / High Point / NC / 1.1 mi. | 5,458 | 9,690 | 56.3 | $36,208 | 31.7 | 6.7 | 21.0 | 0.4 | 2.2 | |
27360 / Thomasville / NC / 7.4 mi. | 4,917 | 16,736 | 29.4 | $35,939 | 17.4 | 3.8 | 11.9 | 0.4 | 0.5 | |
27263 / High Point / NC / 3.5 mi. | 4,138 | 7,832 | 52.8 | $37,832 | 12.3 | 2.3 | 5.5 | 0.8 | 2.7 | |
27260 / High Point / NC / 0.4 mi. | 3,505 | 9,482 | 37.0 | $24,940 | 75.1 | 6.4 | 63.1 | 0.5 | 3.6 | |
27370 / Trinity / NC / 7.3 mi. | 2,227 | 5,717 | 39.0 | $44,446 | 5.4 | 0.9 | 3.0 | 0.6 | 0.4 | |
27282 / Jamestown / NC / 4 mi. | 861 | 4,519 | 19.1 | $66,956 | 17.4 | 1.8 | 10.7 | 0.4 | 3.4 | |
27350 / Sophia / NC / 11.7 mi. | 326 | 2,252 | 14.5 | $40,443 | 4.0 | 1.2 | 0.9 | 0.4 | 0.4 | |
27292 / Yadkin College / NC / 16.7 mi. | 322 | 15,295 | 2.1 | $34,237 | 22.8 | 5.2 | 15.4 | 0.4 | 0.9 | |
27284 / Union Cross / NC / 10.3 mi. | 318 | 16,615 | 1.9 | $49,711 | 12.8 | 4.0 | 6.7 | 0.3 | 1.0 | |
27239 / Newsom / NC / 24.5 mi. | 208 | 3,298 | 6.3 | $38,125 | 2.3 | 1.0 | 0.3 | 0.1 | 0.3 | |
27407 / Sedgefield / NC / 7.5 mi. | 144 | 17,282 | 0.8 | $43,710 | 40.3 | 6.9 | 24.8 | 0.5 | 5.8 | |
27317 / Randleman / NC / 14.8 mi. | 89 | 5,516 | 1.6 | $36,571 | 11.2 | 5.2 | 4.5 | 0.5 | 0.3 | |
27107 / Winston-Salem / NC / 11.2 mi. | 80 | 14,588 | 0.5 | $36,279 | 43.6 | 10.8 | 31.6 | 0.3 | 0.2 | |
27203 / Asheboro / NC / 19.6 mi. | 54 | 19,286 | 0.3 | $36,783 | 20.8 | 11.9 | 7.0 | 0.3 | 0.9 | |
File | nc_high_point_enterprise | |||||||||
Time | 5/21/05 9:01 AM | |||||||||
Page | 368 | |||||||||
Member | 110900 |