Comparing the racial diversity of the journalists
at America's daily newspapers
with the communities that they serve
Newsroom diversity report for
The Joplin Globe
Joplin, Missouri
Owner: Community Newspaper Holdings (Ala.)
From a report for the Knight Foundation
by Bill Dedman and Stephen K. Doig, June 2005
Click here to read the national report or to select another newspaper
Year Non-white % of newsroom staff
2005 Did not report
2004 Did not report
2003 Did not report
2002 Did not report
2001 Did not report
2000 7.7
1999 Did not report
1998 Did not report
1997 7.0
1996 7.1
1995 6.5
1994 7.0
1993 4.7
1992 7.0
1991 Did not report
1990 Did not report
The latest year at peak is 2000
See the notes and definitions section below for the sources of these figures.
Newsroom Diversity Index
for The Joplin Globe
Year Non-white % of newsroom staff Non-white % of circulation area Newsroom Diversity Index (parity=100)
2005 N/A 10.4 N/A
2004 N/A 10.4 N/A
How the index is calculated
The Newsroom Diversity Index is the non-white percentage of the newsroom staff
divided by the non-white percentage of residents in the circulation area.
(Parity = 100.)
Company index
This newspaper's owner, Community Newspaper Holdings (Ala.),
has a companywide, circulation-weighted Diversity Index of 41.
See the notes and definitions section below for the sources of these figures.
Peer group comparison
for The Joplin Globe
This paper
Peer group
The median Diversity Index is 44 for all newspapers
reporting in this circulation category of 25,001 to 50,000 daily sales.
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Herald & Review, Decatur, Illinois, with a 11.1 percent non-white staff in a community that is 11 percent non-white. Its index is 101.
FYI, in circulation, this newspaper's average weekday circulation of
approximately 29,674 ranks 346 out of 1,410 daily newspapers in the US.
See the notes and definitions section below for the sources of these figures.
Details on race/ethnicity
in the circulation area
and the home county
of The Joplin Globe
Circulation area
Race/ethnicity % of population Number of residents
Hispanic 2.8 6,542
Black 1.0 2,279
Asian and Pacific Islander 0.6 1,324
Native-American 3.4 7,734
Other non-white 0.1 117
Multi-racial 2.6 5,959
  Non-white 10.4 23,955
White 89.6 206,417
Total 230,372
Home county:  Jasper
Race/ethnicity % of population Number of residents
Hispanic 3.5 3,615
Black 1.5 1,520
Asian and Pacific Islander 0.7 760
Native-American 1.3 1,341
Other non-white 0.1 66
Multi-racial 2.0 2,048
  Non-white 8.9 9,350
White 91.1 95,336
Total 104,686
The home county of this newspaper is Jasper.
About this report
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does
not disclose how closely that employment mirrors the newspaper's circulation area.
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and 
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.
The full report is at www.powerreporting.com/knight.
Notes and definitions
  1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.
  2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.
  3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.
  4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.
  5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. 
  6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.
  7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.
  8. Source for the demographics of residents of that circulation area: US Census 2000.
  9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.
 10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.
      
Demographics of ZIP Codes
where sales were reported by
The Joplin Globe
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.
ZIP / City / State / Approx. distance in miles from the newspaper's home office Weekday sales Households Penetration % (daily sales per 100 households) Median household income Non-white
% of
population
Hispanic
% of
population
Black
% of
population
Native
% of
population
Asian
% of
population
64804 / Joplin / MO / 7.2 mi. 6,243 14,320 43.6 $34,451 7.8 2.2 1.3 1.6 0.7
64801 / Joplin / MO / 0 mi. 5,899 13,220 44.6 $30,367 9.5 2.3 2.6 1.4 0.7
64836 / Carthage / MO / 13.3 mi. 2,274 8,324 27.3 $30,977 13.1 8.5 1.0 0.9 1.1
64850 / Neosho / MO / 17.5 mi. 1,907 7,984 23.9 $33,788 8.8 3.2 0.7 1.9 0.9
64870 / Webb City / MO / 3.7 mi. 1,426 4,311 33.1 $30,417 7.1 2.3 0.6 1.4 0.7
74354 / Miami / OK / 29.6 mi. 999 7,191 13.9 $27,816 25.8 2.2 0.9 15.7 0.6
66713 / Baxter Springs / KS / 14.4 mi. 762 2,349 32.4 $28,539 12.1 1.2 0.9 5.2 0.4
64759 / Lamar / MO / 31.3 mi. 757 3,187 23.8 $30,930 3.4 1.0 0.1 0.6 0.3
66739 / Galena / KS / 9.2 mi. 598 2,294 26.1 $30,609 9.8 1.6 0.8 4.5 0.1
64834 / Carl Junction / MO / 7.3 mi. 513 2,549 20.1 $42,022 5.0 1.3 0.3 1.6 0.2
66725 / Columbus / KS / 21.1 mi. 512 2,423 21.1 $29,567 6.1 1.5 0.4 1.7 0.4
64865 / Seneca / MO / 18.6 mi. 497 2,083 23.9 $32,487 11.5 0.9 0.1 6.1 0.4
66762 / Pittsburg / KS / 24.2 mi. 382 9,816 3.9 $27,318 10.4 3.4 2.5 0.9 1.8
74344 / Grove / OK / 38.3 mi. 366 5,273 6.9 $27,376 19.3 1.6 0.1 11.7 0.4
64840 / Diamond / MO / 13.2 mi. 335 893 37.5 $34,444 4.5 1.4 0.3 1.6 0.1
64855 / Oronogo / MO / 15.4 mi. 316 679 46.5 $33,846 4.4 1.3 0.0 1.3 0.3
64862 / Sarcoxie / MO / 23.8 mi. 297 1,206 24.6 $30,439 3.8 0.8 0.3 0.7 0.2
64772 / Nevada / MO / 52.2 mi. 279 5,161 5.4 $30,850 4.2 1.1 0.8 0.9 0.4
64831 / Anderson / MO / 29.1 mi. 277 2,219 12.5 $29,839 10.4 3.6 0.3 2.8 0.1
64841 / Duenweg / MO / 6.5 mi. 271 177 153.1 $26,838 8.0 1.7 0.7 3.1 0.5
64844 / Granby / MO / 20.2 mi. 268 1,727 15.5 $30,386 5.0 1.1 0.1 1.7 0.3
65708 / Monett / MO / 35.2 mi. 263 4,301 6.1 $32,549 12.3 10.0 0.1 0.8 0.6
64755 / Jasper / MO / 20.8 mi. 238 1,040 22.9 $31,214 3.7 1.2 0.2 0.7 0.1
64835 / Carterville / MO / 5.6 mi. 214 692 30.9 $29,797 3.9 0.9 0.2 0.7 0.3
66770 / Riverton / KS / 7.2 mi. 187 415 45.1 $39,250 5.8 1.1 0.6 2.4 0.3
65723 / Pierce City / MO / 29.4 mi. 179 1,401 12.8 $32,125 4.7 2.3 0.1 0.9 0.1
64843 / Goodman / MO / 28.5 mi. 143 1,194 12.0 $26,549 8.8 1.3 0.2 3.0 1.0
64830 / Alba / MO / 10.7 mi. 138 206 67.0 $29,853 5.1 0.8 0.6 2.2 0.3
74360 / Picher / OK / 22 mi. 137 701 19.5 $19,920 23.2 1.3 0.0 13.4 0.3
67356 / Oswego / KS / 36.7 mi. 131 1,157 11.3 $30,024 7.9 1.9 2.4 1.2 0.1
74339 / Commerce / OK / 23.3 mi. 131 1,013 12.9 $26,625 37.3 17.6 0.7 13.2 0.3
64854 / Noel / MO / 38.8 mi. 130 1,446 9.0 $28,346 35.4 31.0 0.1 2.0 0.1
66743 / Girard / KS / 35.6 mi. 121 1,639 7.4 $37,329 3.1 0.7 0.8 0.4 0.2
74363 / Quapaw / OK / 15.9 mi. 117 1,043 11.2 $28,288 29.6 1.6 0.0 20.5 0.2
64748 / Golden City / MO / 30.1 mi. 114 669 17.0 $26,056 4.4 1.3 0.7 1.0 0.4
74370 / Wyandotte / OK / 25.2 mi. 112 1,223 9.2 $30,587 26.5 1.8 0.0 19.8 0.2
67357 / Parsons / KS / 43.7 mi. 107 5,704 1.9 $31,077 14.7 4.2 6.8 1.0 0.4
64762 / Liberal / MO / 32.6 mi. 104 633 16.4 $28,030 4.2 0.8 0.3 1.2 0.4
74343 / Fairland / OK / 30.5 mi. 102 1,149 8.9 $29,283 26.3 0.7 0.1 17.9 0.1
65625 / Cassville / MO / 50.2 mi. 101 3,004 3.4 $28,958 5.7 3.0 0.1 0.8 0.5
65712 / Mount Vernon / MO / 41 mi. 99 2,765 3.6 $32,886 3.6 1.3 0.4 0.7 0.3
67336 / Chetopa / KS / 26.8 mi. 80 772 10.4 $25,391 10.2 0.8 1.6 5.7 0.0
64832 / Asbury / MO / 14.3 mi. 78 278 28.1 $45,000 3.9 1.2 0.1 0.7 0.1
66701 / Fort Scott / KS / 51.7 mi. 73 4,992 1.5 $31,001 7.4 1.4 3.6 0.7 0.4
65734 / Purdy / MO / 40.1 mi. 68 1,221 5.6 $28,097 12.1 10.0 0.1 0.5 0.1
64856 / Pineville / MO / 38.4 mi. 64 1,466 4.4 $27,457 4.5 1.1 0.1 1.9 0.1
65605 / Aurora / MO / 49.6 mi. 61 4,588 1.3 $27,377 4.3 2.0 0.1 0.6 0.2
65682 / Lockwood / MO / 40.3 mi. 60 804 7.5 $28,051 3.1 1.0 0.4 0.6 0.4
64874 / Wheaton / MO / 35.3 mi. 58 347 16.7 $23,482 11.0 9.4 0.1 0.6 0.0
64863 / South West City / MO / 38 mi. 57 604 9.4 $21,829 35.2 25.5 0.2 5.3 0.1
64866 / Stark City / MO / 25.9 mi. 56 491 11.4 $28,606 7.5 3.1 0.0 2.3 0.2
64867 / Stella / MO / 30 mi. 51 515 9.9 $25,568 4.8 0.9 0.2 0.7 0.1
74346 / Jay / OK / 48.3 mi. 45 2,759 1.6 $27,465 40.1 2.5 0.3 30.2 0.0
64859 / Reeds / MO / 20.3 mi. 44 432 10.2 $31,429 6.4 2.7 0.2 1.1 0.7
65647 / Exeter / MO / 41.2 mi. 44 882 5.0 $27,121 5.6 2.6 0.1 1.1 0.1
64784 / Sheldon / MO / 44.1 mi. 41 540 7.6 $30,720 3.0 0.2 0.7 0.6 0.3
72714 / Bella Vista / AR / 48.1 mi. 41 4,426 0.9 $43,993 2.9 1.1 0.2 0.6 0.3
64873 / Wentworth / MO / 22.8 mi. 36 342 10.5 $32,083 1.8 0.2 0.1 0.8 0.1
64861 / Rocky Comfort / MO / 35.9 mi. 34 398 8.5 $29,063 4.1 0.5 0.0 1.5 0.0
65707 / Miller / MO / 37.8 mi. 34 851 4.0 $29,315 2.4 0.6 0.1 0.8 0.0
64842 / Fairview / MO / 30.1 mi. 30 319 9.4 $28,125 6.0 2.2 0.2 1.6 0.5
66781 / Weir / KS / 15.5 mi. 28 597 4.7 $33,098 3.8 0.5 0.2 1.4 0.2
66773 / Scammon / KS / 21.2 mi. 26 360 7.2 $29,432 5.1 0.4 0.3 1.7 0.3
64848 / La Russell / MO / 28.6 mi. 21 250 8.4 $28,077 4.0 1.3 0.1 1.8 0.1
64833 / Avilla / MO / 23.4 mi. 10 41 24.4 $23,125 4.6 0.9 0.0 0.0 0.0
64858 / Racine / MO / 14.6 mi. 10 58 17.2 $35,536 1.9 0.0 0.0 0.0 0.0
File mo_the_joplin_globe
Time 5/19/05 6:03 PM
Page 346
Member 124700