Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
The Free Press, Mankato | ||||||||||
Mankato, Minnesota | ||||||||||
Owner: Community Newspaper Holdings (Ala.) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff |
|
||||||||
2005 | 4.2 | |||||||||
2004 | Did not report | |||||||||
2003 | 0.0 | |||||||||
2002 | 0.0 | |||||||||
2001 | 0.0 | |||||||||
2000 | 0.0 | |||||||||
1999 | 0.0 | |||||||||
1998 | 0.0 | |||||||||
1997 | 0.0 | |||||||||
1996 | 0.0 | |||||||||
1995 | 4.5 | |||||||||
1994 | 4.8 | |||||||||
1993 | 4.5 | |||||||||
1992 | 0.0 | |||||||||
1991 | 4.6 | |||||||||
1990 | Did not report | |||||||||
The latest year at peak is | 1994 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for The Free Press, Mankato | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | 4.2 | 6.8 | 61 | |||||||
2004 | N/A | 6.8 | N/A | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, Community Newspaper Holdings (Ala.), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 41. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for The Free Press, Mankato | ||||||||||
This newspaper's Newsroom Diversity Index is 61. | This paper | |||||||||
Peer group | ||||||||||
Compare that with 33, which is the median Diversity Index for all newspapers | ||||||||||
reporting in this circulation category of 10,001 to 25,000 daily sales. | ||||||||||
In that group, this newspaper's Diversity Index ranks 64 out of 259 | ||||||||||
newspapers reporting in the category of 10,001 to 25,000 daily sales. | ||||||||||
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is The Herald, Sharon, Pennsylvania, with a 8 percent non-white staff in a community that is 7.3 percent non-white. Its index is 110. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 22,032 ranks 436 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of The Free Press, Mankato | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 3.7 | 5,854 | ||||||||
Black | 0.9 | 1,425 | ||||||||
Asian and Pacific Islander | 1.2 | 1,854 | ||||||||
Native-American | 0.3 | 428 | ||||||||
Other non-white | 0.0 | 58 | ||||||||
Multi-racial | 0.7 | 1,112 | ||||||||
Non-white | 6.8 | 10,731 | ||||||||
White | 93.2 | 146,499 | ||||||||
Total | 157,230 | |||||||||
Home county: Blue Earth | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 1.8 | 988 | ||||||||
Black | 1.2 | 658 | ||||||||
Asian and Pacific Islander | 1.8 | 1,022 | ||||||||
Native-American | 0.2 | 137 | ||||||||
Other non-white | 0.0 | 25 | ||||||||
Multi-racial | 0.9 | 491 | ||||||||
Non-white | 5.9 | 3,321 | ||||||||
White | 94.1 | 52,620 | ||||||||
Total | 55,941 | |||||||||
The home county of this newspaper is Blue Earth. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
The Free Press, Mankato | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
56001 / Mankato / MN / 0 mi. | 8,015 | 14,700 | 54.5 | $36,790 | 7.5 | 2.0 | 1.6 | 0.3 | 2.5 | |
56003 / Mankato / MN / 7.8 mi. | 2,881 | 5,096 | 56.5 | $49,491 | 4.3 | 1.5 | 0.6 | 0.2 | 1.3 | |
56082 / Saint Peter / MN / 18.6 mi. | 1,555 | 3,863 | 40.3 | $43,380 | 6.2 | 2.5 | 1.3 | 0.3 | 1.3 | |
56093 / Waseca / MN / 24.5 mi. | 898 | 4,608 | 19.5 | $42,943 | 8.7 | 3.7 | 2.9 | 0.7 | 0.6 | |
56055 / Lake Crystal / MN / 12.2 mi. | 797 | 1,464 | 54.4 | $42,955 | 1.7 | 0.6 | 0.4 | 0.3 | 0.3 | |
56048 / Janesville / MN / 14.4 mi. | 665 | 1,422 | 46.8 | $41,729 | 3.9 | 1.3 | 1.3 | 0.5 | 0.2 | |
56081 / Saint James / MN / 31.6 mi. | 635 | 2,447 | 26.0 | $35,299 | 19.5 | 18.1 | 0.3 | 0.2 | 0.6 | |
56058 / Le Sueur / MN / 25 mi. | 585 | 2,279 | 25.7 | $45,273 | 8.3 | 6.7 | 0.2 | 0.3 | 0.5 | |
56024 / Eagle Lake / MN / 8.4 mi. | 583 | 809 | 72.1 | $46,293 | 3.4 | 1.1 | 0.5 | 0.0 | 0.7 | |
56073 / New Ulm / MN / 25.4 mi. | 437 | 6,763 | 6.5 | $42,270 | 2.3 | 1.2 | 0.1 | 0.1 | 0.5 | |
56097 / Wells / MN / 28.4 mi. | 419 | 1,698 | 24.7 | $33,060 | 4.9 | 3.7 | 0.1 | 0.1 | 0.5 | |
56037 / Good Thunder / MN / 10.1 mi. | 406 | 595 | 68.2 | $43,209 | 2.2 | 0.9 | 0.1 | 0.1 | 0.2 | |
56057 / Le Center / MN / 22.6 mi. | 375 | 1,397 | 26.8 | $41,014 | 6.8 | 6.2 | 0.0 | 0.1 | 0.4 | |
56065 / Mapleton / MN / 12.8 mi. | 351 | 1,025 | 34.2 | $41,857 | 3.9 | 2.6 | 0.0 | 0.3 | 0.4 | |
56062 / Madelia / MN / 19.7 mi. | 349 | 1,268 | 27.5 | $37,167 | 16.7 | 15.2 | 0.4 | 0.1 | 0.4 | |
56017 / Cleveland / MN / 16.7 mi. | 329 | 621 | 53.0 | $50,813 | 2.2 | 0.9 | 0.1 | 0.4 | 0.3 | |
56028 / Elysian / MN / 16.9 mi. | 245 | 391 | 62.7 | $43,125 | 1.1 | 0.9 | 0.0 | 0.0 | 0.0 | |
56010 / Amboy / MN / 18.1 mi. | 212 | 517 | 41.0 | $37,286 | 2.2 | 1.0 | 0.1 | 0.1 | 0.2 | |
56013 / Blue Earth / MN / 32.2 mi. | 209 | 2,036 | 10.3 | $36,438 | 5.2 | 4.1 | 0.2 | 0.1 | 0.4 | |
56074 / Nicollet / MN / 14.8 mi. | 208 | 673 | 30.9 | $44,444 | 1.8 | 0.6 | 0.1 | 0.2 | 0.5 | |
56096 / Waterville / MN / 22.8 mi. | 208 | 1,253 | 16.6 | $41,825 | 2.2 | 0.4 | 0.1 | 0.5 | 0.3 | |
56068 / Minnesota Lake / MN / 23.4 mi. | 177 | 441 | 40.1 | $36,250 | 1.0 | 0.6 | 0.0 | 0.0 | 0.0 | |
55307 / Arlington / MN / 35.8 mi. | 171 | 1,413 | 12.1 | $41,418 | 5.9 | 5.2 | 0.1 | 0.1 | 0.3 | |
56011 / Belle Plaine / MN / 34.7 mi. | 169 | 2,122 | 8.0 | $54,468 | 2.8 | 1.1 | 0.1 | 0.3 | 0.6 | |
56098 / Winnebago / MN / 22.7 mi. | 163 | 1,038 | 15.7 | $35,972 | 5.2 | 4.1 | 0.0 | 0.3 | 0.4 | |
56159 / Mountain Lake / MN / 47.4 mi. | 158 | 1,120 | 14.1 | $30,389 | 13.2 | 4.8 | 0.7 | 0.3 | 5.0 | |
56063 / Madison Lake / MN / 11 mi. | 151 | 932 | 16.2 | $52,574 | 2.3 | 1.2 | 0.2 | 0.1 | 0.4 | |
56044 / Henderson / MN / 29.8 mi. | 149 | 716 | 20.8 | $46,979 | 5.1 | 3.4 | 0.0 | 0.1 | 0.4 | |
55334 / Gaylord / MN / 29.6 mi. | 134 | 1,144 | 11.7 | $38,984 | 15.1 | 13.5 | 0.2 | 0.4 | 0.6 | |
56072 / New Richland / MN / 27.9 mi. | 123 | 967 | 12.7 | $40,625 | 1.9 | 1.4 | 0.0 | 0.0 | 0.2 | |
56069 / Montgomery / MN / 30.1 mi. | 100 | 1,650 | 6.1 | $40,558 | 8.1 | 6.7 | 0.2 | 0.2 | 0.2 | |
56090 / Vernon Center / MN / 15.5 mi. | 98 | 244 | 40.2 | $47,679 | 1.2 | 0.8 | 0.0 | 0.3 | 0.2 | |
56080 / Saint Clair / MN / 9.1 mi. | 89 | 254 | 35.0 | $44,375 | 0.8 | 0.8 | 0.0 | 0.0 | 0.0 | |
56078 / Pemberton / MN / 15.1 mi. | 70 | 191 | 36.6 | $44,107 | 0.7 | 0.0 | 0.0 | 0.0 | 0.0 | |
56088 / Truman / MN / 30.1 mi. | 69 | 853 | 8.1 | $36,833 | 1.1 | 0.5 | 0.1 | 0.2 | 0.1 | |
56025 / Easton / MN / 24.4 mi. | 65 | 182 | 35.7 | $31,813 | 2.5 | 0.8 | 0.8 | 0.0 | 0.2 | |
56041 / Hanska / MN / 24.6 mi. | 64 | 474 | 13.5 | $42,031 | 1.4 | 0.7 | 0.2 | 0.0 | 0.3 | |
56050 / Kasota / MN / 12.5 mi. | 64 | 524 | 12.2 | $47,176 | 3.3 | 1.2 | 0.4 | 0.7 | 0.1 | |
56101 / Windom / MN / 62.5 mi. | 63 | 2,489 | 2.5 | $32,640 | 3.2 | 1.5 | 0.2 | 0.3 | 0.7 | |
56091 / Waldorf / MN / 19.1 mi. | 60 | 155 | 38.7 | $40,521 | 1.9 | 1.1 | 0.0 | 0.0 | 0.3 | |
56120 / Butterfield / MN / 40.8 mi. | 60 | 470 | 12.8 | $35,647 | 15.0 | 9.5 | 0.2 | 0.5 | 4.0 | |
56023 / Delavan / MN / 22.8 mi. | 56 | 234 | 23.9 | $38,843 | 3.5 | 2.1 | 0.2 | 0.5 | 0.0 | |
56060 / Lewisville / MN / 25.3 mi. | 45 | 209 | 21.5 | $32,431 | 9.8 | 7.6 | 0.9 | 0.2 | 0.0 | |
56031 / Fairmont / MN / 40.8 mi. | 44 | 5,379 | 0.8 | $34,622 | 4.4 | 2.7 | 0.4 | 0.1 | 0.6 | |
56054 / Lafayette / MN / 29.7 mi. | 33 | 371 | 8.9 | $40,156 | 1.6 | 0.7 | 0.0 | 0.1 | 0.1 | |
56085 / Sleepy Eye / MN / 37.8 mi. | 32 | 2,279 | 1.4 | $39,200 | 5.8 | 4.9 | 0.1 | 0.0 | 0.3 | |
55396 / Winthrop / MN / 34.9 mi. | 31 | 922 | 3.4 | $36,081 | 5.7 | 4.4 | 0.1 | 0.2 | 0.1 | |
56034 / Garden City / MN / 10 mi. | 30 | 246 | 12.2 | $46,136 | 2.7 | 1.9 | 0.2 | 0.0 | 0.3 | |
55338 / Green Isle / MN / 38.1 mi. | 24 | 336 | 7.1 | $48,667 | 2.6 | 1.4 | 0.2 | 0.1 | 0.6 | |
File | mn_the_free_press__mankato | |||||||||
Time | 5/14/05 1:44 PM | |||||||||
Page | 436 | |||||||||
Member | 123350 |