|
| Comparing the racial diversity of the journalists | ||||||||||
| at America's daily newspapers | ||||||||||
| with the communities that they serve | ||||||||||
| Newsroom diversity report for | ||||||||||
| The Frederick News-Post | ||||||||||
| Frederick, Maryland | ||||||||||
| From a report for the Knight Foundation | ||||||||||
| by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
| Click here to read the national report or to select another newspaper | ||||||||||
| Year | Non-white % of newsroom staff |
|
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| 2005 | 6.5 | |||||||||
| 2004 | 12.1 | |||||||||
| 2003 | 7.7 | |||||||||
| 2002 | 2.8 | |||||||||
| 2001 | 5.3 | |||||||||
| 2000 | 5.3 | |||||||||
| 1999 | Did not report | |||||||||
| 1998 | Did not report | |||||||||
| 1997 | 5.9 | |||||||||
| 1996 | 7.1 | |||||||||
| 1995 | 11.8 | |||||||||
| 1994 | 12.0 | |||||||||
| 1993 | Did not report | |||||||||
| 1992 | 2.9 | |||||||||
| 1991 | Did not report | |||||||||
| 1990 | Did not report | |||||||||
| The latest year at peak is | 2004 | |||||||||
| See the notes and definitions section below for the sources of these figures. | ||||||||||
| Newsroom Diversity Index | ||||||||||
| for The Frederick News-Post | ||||||||||
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| Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
| 2005 | 6.5 | 11.6 | 56 | |||||||
| 2004 | 12.1 | 11.5 | 105 | |||||||
| How the index is calculated | ||||||||||
| The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
| divided by the non-white percentage of residents in the circulation area. | ||||||||||
| (Parity = 100.) | ||||||||||
| See the notes and definitions section below for the sources of these figures. | ||||||||||
| Peer group comparison | ||||||||||
| for The Frederick News-Post | ||||||||||
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| This newspaper's Newsroom Diversity Index is 56. | This paper | |||||||||
| Peer group | ||||||||||
| Compare that with 44, which is the median Diversity Index for all newspapers | ||||||||||
| reporting in this circulation category of 25,001 to 50,000 daily sales. | ||||||||||
| In that group, this newspaper's Diversity Index ranks 45 out of 140 | ||||||||||
| newspapers reporting in the category of 25,001 to 50,000 daily sales. | ||||||||||
| An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Herald & Review, Decatur, Illinois, with a 11.1 percent non-white staff in a community that is 11 percent non-white. Its index is 101. | ||||||||||
| FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
| approximately 40,209 ranks 261 out of 1,410 daily newspapers in the US. | ||||||||||
| See the notes and definitions section below for the sources of these figures. | ||||||||||
| Details on race/ethnicity | ||||||||||
| in the circulation area | ||||||||||
| and the home county | ||||||||||
| of The Frederick News-Post | ||||||||||
| Circulation area | ||||||||||
| Race/ethnicity | % of population | Number of residents |
|
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| Hispanic | 2.4 | 5,538 | ||||||||
| Black | 5.9 | 13,765 | ||||||||
| Asian and Pacific Islander | 1.7 | 3,860 | ||||||||
| Native-American | 0.2 | 460 | ||||||||
| Other non-white | 0.1 | 298 | ||||||||
| Multi-racial | 1.2 | 2,874 | ||||||||
| Non-white | 11.5 | 26,795 | ||||||||
| White | 88.5 | 205,491 | ||||||||
| Total | 232,286 | |||||||||
| Home county: Frederick | ||||||||||
| Race/ethnicity | % of population | Number of residents |
|
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| Hispanic | 2.4 | 4,664 | ||||||||
| Black | 6.3 | 12,253 | ||||||||
| Asian and Pacific Islander | 1.7 | 3,292 | ||||||||
| Native-American | 0.2 | 371 | ||||||||
| Other non-white | 0.1 | 264 | ||||||||
| Multi-racial | 1.3 | 2,467 | ||||||||
| Non-white | 11.9 | 23,311 | ||||||||
| White | 88.1 | 171,966 | ||||||||
| Total | 195,277 | |||||||||
| The home county of this newspaper is Frederick. | ||||||||||
| About this report | ||||||||||
| This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
| every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
| employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
| not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
| That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
| Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
| The full report is at www.powerreporting.com/knight. | ||||||||||
| Notes and definitions | ||||||||||
| 1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
| 2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
| 3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
| 4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
| 5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
| 6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
| 7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
| 8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
| 9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
| 10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
| Demographics of ZIP Codes | ||||||||||
| where sales were reported by | ||||||||||
| The Frederick News-Post | ||||||||||
| Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
| ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
| Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
| ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
| 21701 / Lewistown / MD / 3.6 mi. | 7,334 | 13,062 | 56.1 | $51,790 | 17.5 | 2.4 | 11.5 | 0.2 | 1.8 | |
| 21702 / Frederick / MD / 3.1 mi. | 5,890 | 11,632 | 50.6 | $55,572 | 21.0 | 5.1 | 10.0 | 0.3 | 3.6 | |
| 21703 / Frederick / MD / 4 mi. | 4,248 | 9,649 | 44.0 | $58,027 | 19.7 | 3.8 | 10.3 | 0.2 | 3.2 | |
| 21788 / Thurmont / MD / 12.3 mi. | 2,179 | 4,117 | 52.9 | $51,176 | 2.1 | 0.6 | 0.4 | 0.2 | 0.3 | |
| 21771 / Mount Airy / MD / 13 mi. | 2,114 | 8,267 | 25.6 | $76,147 | 5.1 | 1.2 | 2.1 | 0.2 | 0.7 | |
| 21769 / Middletown / MD / 7.2 mi. | 1,922 | 3,329 | 57.7 | $71,056 | 3.5 | 1.1 | 0.9 | 0.1 | 0.6 | |
| 21793 / Walkersville / MD / 5.7 mi. | 1,809 | 3,193 | 56.7 | $60,838 | 7.1 | 1.5 | 3.3 | 0.1 | 1.0 | |
| 21774 / New Market / MD / 7 mi. | 1,313 | 2,822 | 46.5 | $75,268 | 7.1 | 2.5 | 2.4 | 0.1 | 0.9 | |
| 21704 / Urbana / MD / 3.9 mi. | 1,117 | 1,387 | 80.5 | $67,045 | 14.7 | 0.9 | 12.0 | 0.1 | 0.7 | |
| 21754 / Ijamsville / MD / 7.5 mi. | 1,036 | 1,831 | 56.6 | $87,825 | 6.4 | 1.0 | 2.8 | 0.2 | 1.5 | |
| 21773 / Myersville / MD / 10.4 mi. | 988 | 1,695 | 58.3 | $61,732 | 2.3 | 1.1 | 0.4 | 0.1 | 0.3 | |
| 21755 / Jefferson / MD / 8.2 mi. | 964 | 1,913 | 50.4 | $71,172 | 4.5 | 1.1 | 1.6 | 0.2 | 0.8 | |
| 21716 / Brunswick / MD / 12.3 mi. | 780 | 1,884 | 41.4 | $46,711 | 8.5 | 1.0 | 5.2 | 0.2 | 0.5 | |
| 21770 / Monrovia / MD / 8.8 mi. | 696 | 1,742 | 40.0 | $77,786 | 5.2 | 2.0 | 1.0 | 0.4 | 0.8 | |
| 21727 / Emmitsburg / MD / 18.5 mi. | 682 | 1,489 | 45.8 | $44,392 | 5.8 | 1.2 | 3.0 | 0.1 | 0.8 | |
| 21710 / Doubs / MD / 7.3 mi. | 546 | 1,049 | 52.0 | $73,462 | 8.4 | 1.6 | 4.9 | 0.2 | 0.6 | |
| 21758 / Knoxville / MD / 13.1 mi. | 533 | 1,485 | 35.9 | $57,112 | 6.3 | 0.7 | 4.2 | 0.3 | 0.4 | |
| 20872 / Damascus / MD / 12.8 mi. | 440 | 4,025 | 10.9 | $68,426 | 12.9 | 4.3 | 4.8 | 0.2 | 2.1 | |
| 21798 / Woodsboro / MD / 9.4 mi. | 436 | 634 | 68.8 | $58,580 | 2.3 | 0.9 | 0.3 | 0.2 | 0.3 | |
| 21791 / Union Bridge / MD / 13.7 mi. | 434 | 1,884 | 23.0 | $55,785 | 5.0 | 0.5 | 3.0 | 0.3 | 0.5 | |
| 21757 / Middleburg / MD / 14.4 mi. | 338 | 1,050 | 32.2 | $50,000 | 4.3 | 1.3 | 2.3 | 0.2 | 0.2 | |
| 20871 / Hyattstown / MD / 12.1 mi. | 262 | 984 | 26.6 | $91,368 | 10.1 | 2.1 | 4.6 | 0.0 | 1.9 | |
| 20874 / Germantown / MD / 17.1 mi. | 198 | 18,646 | 1.1 | $65,104 | 38.8 | 9.0 | 16.7 | 0.2 | 9.6 | |
| 20882 / Laytonsville / MD / 17.8 mi. | 198 | 3,811 | 5.2 | $97,092 | 12.3 | 2.7 | 4.8 | 0.2 | 3.2 | |
| 21740 / Hagerstown / MD / 21.4 mi. | 194 | 21,679 | 0.9 | $33,704 | 14.7 | 1.5 | 10.8 | 0.2 | 0.8 | |
| 21778 / Rocky Ridge / MD / 13.5 mi. | 176 | 370 | 47.6 | $49,375 | ||||||