Comparing the racial diversity of the journalists
at America's daily newspapers
with the communities that they serve
Newsroom diversity report for
Telegram & Gazette, Worcester
Worcester, Massachusetts
Owner: New York Times Co.
From a report for the Knight Foundation
by Bill Dedman and Stephen K. Doig, June 2005
Click here to read the national report or to select another newspaper
Year	Non-white % of newsroom staff
2005	3.3
2004	4.3
2003	3.7
2002	3.8
2001	3.4
2000	3.1
1999	3.6
1998	3.1
1997	3.1
1996	2.3
1995	2.3
1994	2.3
1993	Did not report
1992	0.9
1991	Did not report
1990	Did not report
The latest year at peak is	2004
See the notes and definitions section below for the sources of these figures.
Newsroom Diversity Index
for Telegram & Gazette, Worcester
Year	Non-white % of newsroom staff	Non-white % of circulation area	Newsroom Diversity Index (parity=100)
2005	3.3	14.0	24
2004	4.3	14.0	31
How the index is calculated
The Newsroom Diversity Index is the non-white percentage of the newsroom staff
divided by the non-white percentage of residents in the circulation area.
(Parity = 100.)
Company index
This newspaper's owner, New York Times Co.,
has a companywide, circulation-weighted Diversity Index of 69.
See the notes and definitions section below for the sources of these figures.
Peer group comparison
for Telegram & Gazette, Worcester
This newspaper's Newsroom Diversity Index is 24.				This paper
				Peer group
Compare that with 64, which is the median Diversity Index for all newspapers
reporting in this circulation category of 100,001 to 250,000 daily sales.
In that group, this newspaper's Diversity Index ranks 57 out of 58
newspapers reporting in the category of 100,001 to 250,000 daily sales.
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is The Akron Beacon Journal, Ohio, with a 20.8 percent non-white staff in a community that is 11.8 percent non-white. Its index is 177.
FYI, in circulation, this newspaper's average weekday circulation of
approximately 103,113 ranks 97 out of 1,410 daily newspapers in the US.
See the notes and definitions section below for the sources of these figures.
Details on race/ethnicity
in the circulation area
and the home county
of Telegram & Gazette, Worcester
	Circulation area
Race/ethnicity	% of population	Number of residents
Hispanic	7.0	49,051
Black	2.5	17,572
Asian and Pacific Islander	2.7	18,734
Native-American	0.2	1,458
Other non-white	0.2	1,517
Multi-racial	1.3	9,050
Non-white	14.0	97,382
White	86.0	598,990
Total		696,372
	Home county:  Worcester
Race/ethnicity	% of population	Number of residents
Hispanic	6.8	50,864
Black	2.4	18,257
Asian and Pacific Islander	2.6	19,749
Native-American	0.2	1,499
Other non-white	0.2	1,686
Multi-racial	1.3	9,681
Non-white	13.6	101,736
White	86.5	649,227
Total		750,963
The home county of this newspaper is Worcester.
About this report
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does
not disclose how closely that employment mirrors the newspaper's circulation area.
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.
The full report is at www.powerreporting.com/knight.
Notes and definitions
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available.
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.
8. Source for the demographics of residents of that circulation area: US Census 2000.
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.
Demographics of ZIP Codes
where sales were reported by
Telegram & Gazette, Worcester
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.
ZIP / City / State / Approx. distance in miles from the newspaper's home office	Weekday sales	Households	Penetration % (daily sales per 100 households)	Median household income	Non-white % of population	Hispanic % of population	Black % of population	Native % of population	Asian % of population
01604 / Worcester / MA / 1.9 mi.	6,418	14,051	45.7	$37,497	20.7	8.8	4.3	0.3	5.1
01545 / Shrewsbury / MA / 4.7 mi.	5,316	12,376	43.0	$64,175	11.9	1.6	1.4	0.1	7.6
01602 / Worcester / MA / 2.6 mi.	4,622	9,254	49.9	$47,906	16.4	6.6	4.3	0.3	2.9
01605 / Worcester / MA / 2 mi.	4,287	9,536	45.0	$29,348	42.8	24.8	11.1	0.4	3.5
01606 / Worcester / MA / 3.7 mi.	4,270	7,853	54.4	$44,689	17.1	8.1	5.3	0.2	2.1
01501 / Auburn / MA / 5 mi.	3,708	6,302	58.8	$52,030	3.2	1.1	0.6	0.1	0.9
01603 / Worcester / MA / 2.5 mi.	3,392	6,653	51.0	$36,092	31.4	14.9	4.8	0.3	8.7
01453 / Leominster / MA / 18 mi.	2,982	16,529	18.0	$44,925	18.4	11.0	3.0	0.1	2.4
01570 / Webster / MA / 14.7 mi.	2,935	6,554	44.8	$38,311	7.0	3.9	1.0	0.3	0.9
01609 / Worcester / MA / 2 mi.	2,704	7,537	35.9	$31,521	28.7	15.5	5.9	0.3	4.2
01520 / Holden / MA / 5.8 mi.	2,662	4,645	57.3	$64,379	3.4	1.0	0.5	0.1	1.1
01527 / Millbury / MA / 5 mi.	2,404	4,927	48.8	$51,415	3.5	1.0	0.5	0.2	1.1
01440 / Gardner / MA / 24.2 mi.	2,193	8,424	26.0	$37,318	9.0	4.0	2.1	0.3	1.4
01420 / Fitchburg / MA / 22.9 mi.	2,017	14,942	13.5	$37,004	24.8	15.0	3.1	0.3	4.3
01540 / Oxford / MA / 10.3 mi.	1,983	4,189	47.3	$54,466	4.7	2.0	0.8	0.3	0.8
01510 / Clinton / MA / 12.2 mi.	1,978	5,597	35.3	$44,740	16.3	11.6	1.8	0.1	0.9
01562 / Spencer / MA / 9.8 mi.	1,932	4,583	42.2	$46,598	2.9	1.3	0.6	0.2	0.3
01581 / Westborough / MA / 9.6 mi.	1,864	6,536	28.5	$73,418	14.2	3.3	1.4	0.1	8.1
01550 / Southbridge / MA / 18.3 mi.	1,862	7,077	26.3	$33,913	24.3	20.2	0.7	0.3	1.5
01610 / Worcester / MA / 1.1 mi.	1,816	7,710	23.6	$26,152	43.4	23.8	8.2	0.6	7.3
01532 / Northborough / MA / 9 mi.	1,639	4,904	33.4	$79,781	7.9	1.3	0.6	0.1	5.1
01583 / West Boylston / MA / 7.6 mi.	1,596	2,391	66.8	$54,402	2.3	0.8	0.2	0.0	0.7
01571 / Dudley / MA / 15.6 mi.	1,587	4,088	38.8	$46,753	4.5	2.2	0.5	0.2	0.7
01507 / Charlton / MA / 12.2 mi.	1,537	3,788	40.6	$63,033	2.5	1.0	0.2	0.2	0.5
01590 / Sutton / MA / 9.2 mi.