Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
Taunton Daily Gazette | ||||||||||
Taunton, Massachusetts | ||||||||||
Owner: Journal Register (N.J.) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff |
|
||||||||
2005 | Did not report | |||||||||
2004 | Did not report | |||||||||
2003 | 0.0 | |||||||||
2002 | 0.0 | |||||||||
2001 | 0.0 | |||||||||
2000 | 0.0 | |||||||||
1999 | 0.0 | |||||||||
1998 | 10.5 | |||||||||
1997 | 5.9 | |||||||||
1996 | 6.3 | |||||||||
1995 | 6.3 | |||||||||
1994 | 0.0 | |||||||||
1993 | 0.0 | |||||||||
1992 | 0.0 | |||||||||
1991 | Did not report | |||||||||
1990 | Did not report | |||||||||
The latest year at peak is | 1998 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for Taunton Daily Gazette | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | N/A | 8.3 | N/A | |||||||
2004 | N/A | 8.3 | N/A | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, Journal Register (N.J.), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 24. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for Taunton Daily Gazette | ||||||||||
This paper | ||||||||||
Peer group | ||||||||||
The median Diversity Index is 33 for all newspapers | ||||||||||
reporting in this circulation category of 10,001 to 25,000 daily sales. | ||||||||||
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is The Herald, Sharon, Pennsylvania, with a 8 percent non-white staff in a community that is 7.3 percent non-white. Its index is 110. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 10,334 ranks 773 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of Taunton Daily Gazette | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 3.0 | 2,416 | ||||||||
Black | 1.9 | 1,546 | ||||||||
Asian and Pacific Islander | 0.6 | 475 | ||||||||
Native-American | 0.1 | 94 | ||||||||
Other non-white | 1.0 | 786 | ||||||||
Multi-racial | 1.6 | 1,267 | ||||||||
Non-white | 8.3 | 6,584 | ||||||||
White | 91.7 | 73,055 | ||||||||
Total | 79,639 | |||||||||
Home county: Bristol | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 3.6 | 19,242 | ||||||||
Black | 1.8 | 9,788 | ||||||||
Asian and Pacific Islander | 1.3 | 6,787 | ||||||||
Native-American | 0.2 | 1,028 | ||||||||
Other non-white | 1.7 | 9,081 | ||||||||
Multi-racial | 2.0 | 10,814 | ||||||||
Non-white | 10.6 | 56,740 | ||||||||
White | 89.4 | 477,938 | ||||||||
Total | 534,678 | |||||||||
The home county of this newspaper is Bristol. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
Taunton Daily Gazette | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
02780 / Taunton / MA / 0 mi. | 7,947 | 19,805 | 40.1 | $41,753 | 10.8 | 4.3 | 2.6 | 0.1 | 0.6 | |
02767 / Raynham / MA / 4.3 mi. | 1,449 | 4,046 | 35.8 | $61,503 | 3.9 | 0.8 | 1.0 | 0.1 | 0.7 | |
02718 / East Taunton / MA / 6.6 mi. | 692 | 2,340 | 29.6 | $53,357 | 6.1 | 1.4 | 1.6 | 0.1 | 0.6 | |
02779 / Berkley / MA / 5.9 mi. | 527 | 1,840 | 28.6 | $66,295 | 4.0 | 1.0 | 0.5 | 0.1 | 0.4 | |
02764 / North Dighton / MA / 4.2 mi. | 488 | 1,426 | 34.2 | $57,571 | 3.1 | 1.0 | 0.7 | 0.2 | 0.4 | |
02715 / Dighton / MA / 6.7 mi. | 376 | 775 | 48.5 | $60,405 | 2.9 | 1.1 | 0.2 | 0.2 | 0.5 | |
02766 / Norton / MA / 4.5 mi. | 193 | 5,872 | 3.3 | $64,818 | 8.4 | 1.1 | 1.1 | 0.1 | 1.0 | |
02347 / Lakeville / MA / 10 mi. | 161 | 3,294 | 4.9 | $70,394 | 3.4 | 1.1 | 0.3 | 0.1 | 0.6 | |
02346 / Middleboro / MA / 13.3 mi. | 150 | 6,979 | 2.1 | $52,808 | 4.4 | 0.8 | 1.2 | 0.2 | 0.5 | |
02769 / Rehoboth / MA / 7.6 mi. | 136 | 3,501 | 3.9 | $65,280 | 2.7 | 0.5 | 0.4 | 0.3 | 0.5 | |
02702 / Assonet / MA / 9.7 mi. | 82 | 1,403 | 5.8 | $68,505 | 3.4 | 0.6 | 0.5 | 0.2 | 0.7 | |
02324 / Bridgewater / MA / 9.1 mi. | 48 | 7,529 | 0.6 | $65,276 | 13.5 | 2.8 | 3.8 | 0.2 | 1.1 | |
File | ma_taunton_daily_gazette | |||||||||
Time | 5/21/05 9:58 PM | |||||||||
Page | 772 | |||||||||
Member | 120750 |