Comparing the racial diversity of the journalists
at America's daily newspapers
with the communities that they serve
Newsroom diversity report for
Commercial-News, Danville
Danville, Illinois
Owner: Community Newspaper Holdings (Ala.)
From a report for the Knight Foundation
by Bill Dedman and Stephen K. Doig, June 2005
Click here to read the national report or to select another newspaper
Year Non-white % of newsroom staff
2005 17.6
2004 15.8
2003 19.0
2002 15.8
2001 13.6
2000 8.3
1999 9.1
1998 8.7
1997 9.1
1996 16.0
1995 16.0
1994 12.5
1993 16.0
1992 18.5
1991 15.4
1990 14.3
The latest year at peak is 2003
See the notes and definitions section below for the sources of these figures.
Newsroom Diversity Index
for Commercial-News, Danville
Year Non-white % of newsroom staff Non-white % of circulation area Newsroom Diversity Index (parity=100)
2005 17.6 12.7 139
2004 15.8 12.7 124
How the index is calculated
The Newsroom Diversity Index is the non-white percentage of the newsroom staff
divided by the non-white percentage of residents in the circulation area.
(Parity = 100.)
Company index
This newspaper's owner, Community Newspaper Holdings (Ala.),
has a companywide, circulation-weighted Diversity Index of 41.
See the notes and definitions section below for the sources of these figures.
Peer group comparison
for Commercial-News, Danville
This newspaper's Newsroom Diversity Index is 139. This paper
Peer group
Compare that with 33, which is the median Diversity Index for all newspapers
reporting in this circulation category of 10,001 to 25,000 daily sales.
In that group, this newspaper's Diversity Index ranks 30 out of 259
newspapers reporting in the category of 10,001 to 25,000 daily sales.
FYI, in circulation, this newspaper's average weekday circulation of
approximately 14,897 ranks 613 out of 1,410 daily newspapers in the US.
See the notes and definitions section below for the sources of these figures.
Details on race/ethnicity
in the circulation area
and the home county
of Commercial-News, Danville
Circulation area
Race/ethnicity % of population Number of residents
Hispanic 2.5 2,606
Black 8.6 8,828
Asian and Pacific Islander 0.5 541
Native-American 0.2 185
Other non-white 0.1 74
Multi-racial 0.9 896
  Non-white 12.7 13,130
White 87.3 90,181
Total 103,311
Home county:  Vermilion
Race/ethnicity % of population Number of residents
Hispanic 3.0 2,504
Black 10.5 8,802
Asian and Pacific Islander 0.6 507
Native-American 0.2 161
Other non-white 0.1 74
Multi-racial 1.0 833
  Non-white 15.4 12,881
White 84.7 71,038
Total 83,919
The home county of this newspaper is Vermilion.
About this report
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does
not disclose how closely that employment mirrors the newspaper's circulation area.
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and 
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.
The full report is at www.powerreporting.com/knight.
Notes and definitions
  1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.
  2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.
  3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.
  4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.
  5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. 
  6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.
  7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.
  8. Source for the demographics of residents of that circulation area: US Census 2000.
  9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.
 10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.
      
Demographics of ZIP Codes
where sales were reported by
Commercial-News, Danville
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.
ZIP / City / State / Approx. distance in miles from the newspaper's home office Weekday sales Households Penetration % (daily sales per 100 households) Median household income Non-white
% of
population
Hispanic
% of
population
Black
% of
population
Native
% of
population
Asian
% of
population
61832 / Hegeler / IL / 0 mi. 7,198 16,352 44.0 $30,651 25.2 3.7 18.6 0.2 1.1
61834 / Danville / IL / 0.3 mi. 961 2,354 40.8 $44,639 21.1 3.0 16.9 0.1 0.4
47932 / Covington / IN / 11.8 mi. 865 2,159 40.1 $44,435 1.6 0.5 0.3 0.1 0.4
61883 / Westville / IL / 5.8 mi. 864 1,981 43.6 $33,792 2.1 0.8 0.3 0.1 0.1
61846 / Georgetown / IL / 9.9 mi. 751 2,072 36.2 $34,356 4.8 1.1 2.2 0.3 0.1
60942 / Hoopeston / IL / 21.4 mi. 559 2,650 21.1 $32,793 9.4 7.5 0.7 0.3 0.3
61833 / Tilton / IL / 2.6 mi. 497 939 52.9 $32,267 2.4 1.2 0.1 0.1 0.1
61858 / Oakwood / IL / 7.4 mi. 426 1,145 37.2 $41,108 1.0 0.5 0.1 0.1 0.0
61817 / Catlin / IL / 5.8 mi. 381 1,059 36.0 $46,743 1.3 0.4 0.2 0.2 0.0
61814 / Bismarck / IL / 8.1 mi. 244 477 51.2 $48,984 2.4 1.1 0.5 0.4 0.0
47987 / Veedersburg / IN / 18 mi. 228 1,653 13.8 $39,481 2.5 1.8 0.1 0.1 0.1
47928 / Cayuga / IN / 14.4 mi. 202 784 25.8 $34,615 1.9 0.6 0.2 0.5 0.2
60963 / Rossville / IL / 15.9 mi. 187 719 26.0 $38,491 2.6 1.8 0.2 0.1 0.1
61870 / Ridge Farm / IL / 15.4 mi. 183 544 33.6 $35,689 0.8 0.4 0.0 0.0 0.2
47974 / Perrysville / IN / 8.4 mi. 159 492 32.3 $35,972 1.0 0.3 0.0 0.0 0.1
47993 / Williamsport / IN / 19.1 mi. 157 1,490 10.5 $41,550 0.8 0.4 0.1 0.0 0.2
61841 / Fairmount / IL / 11.4 mi. 141 532 26.5 $45,208 0.9 0.4 0.2 0.0 0.1
61865 / Potomac / IL / 13.9 mi. 129 482 26.8 $41,632 2.3 1.2 0.2 0.4 0.4
47952 / Tangier / IN / 18.2 mi. 119 1,201 9.9 $29,711 1.4 0.6 0.0 0.3 0.1
61924 / Chrisman / IL / 21.5 mi. 119 985 12.1 $39,525 1.1 0.2 0.4 0.1 0.1
47991 / West Lebanon / IN / 14.9 mi. 89 418 21.3 $36,544 2.1 1.0 0.0 0.1 0.2
61811 / Alvin / IL / 11.4 mi. 88 280 31.4 $42,955 1.8 0.4 0.0 0.6 0.3
61876 / Sidell / IL / 17.3 mi. 75 323 23.2 $34,342 0.9 0.5 0.1 0.2 0.0
61850 / Indianola / IL / 14.5 mi. 74 216 34.3 $36,964 2.1 0.9 0.2 0.0 0.5
61844 / Fithian / IL / 8.3 mi. 63 399 15.8 $47,692 1.9 0.7 0.2 0.1 0.2
60953 / Milford / IL / 32.9 mi. 49 1,074 4.6 $35,175 3.6 2.8 0.2 0.1 0.1
47918 / Attica / IN / 21.3 mi. 44 2,476 1.8 $36,325 2.1 1.0 0.1 0.3 0.2
60960 / Rankin / IL / 24.9 mi. 29 425 6.8 $28,798 5.2 4.1 0.3 0.2 0.5
61848 / Henning / IL / 11.5 mi. 28 86 32.6 $40,313 0.0 0.0 0.0 0.0 0.0
47966 / Newport / IN / 19.6 mi. 25 198 12.6 $32,778 2.9 1.5 0.0 0.4 0.4
47982 / State Line / IN / 6.4 mi. 23 42 54.8 $37,500 1.0 0.0 1.0 0.0 0.0
61831 / Collison / IL / 10.1 mi. 23 72 31.9 $42,750 0.0 0.0 0.0 0.0 0.0
60973 / Wellington / IL / 26.2 mi. 20 180 11.1 $32,083 1.4 1.1 0.0 0.2 0.0
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