Comparing the racial diversity of the journalists
at America's daily newspapers
with the communities that they serve
Newsroom diversity report for
Clinton Herald
Clinton, Iowa
Owner: Community Newspaper Holdings (Ala.)
From a report for the Knight Foundation
by Bill Dedman and Stephen K. Doig, June 2005
Click here to read the national report or to select another newspaper
Year Non-white % of newsroom staff
2005 10.0
2004 8.3
2003 20.0
2002 10.0
2001 Did not report
2000 Did not report
1999 Did not report
1998 Did not report
1997 0.0
1996 0.0
1995 0.0
1994 0.0
1993 0.0
1992 0.0
1991 Did not report
1990 0.0
The latest year at peak is 2003
See the notes and definitions section below for the sources of these figures.
Newsroom Diversity Index
for Clinton Herald
Year Non-white % of newsroom staff Non-white % of circulation area Newsroom Diversity Index (parity=100)
2005 10.0 4.4 226
2004 8.3 4.4 188
How the index is calculated
The Newsroom Diversity Index is the non-white percentage of the newsroom staff
divided by the non-white percentage of residents in the circulation area.
(Parity = 100.)
Company index
This newspaper's owner, Community Newspaper Holdings (Ala.),
has a companywide, circulation-weighted Diversity Index of 41.
See the notes and definitions section below for the sources of these figures.
Peer group comparison
for Clinton Herald
This newspaper's Newsroom Diversity Index is 226. This paper
Peer group
Compare that with 33, which is the median Diversity Index for all newspapers
reporting in this circulation category of 10,001 to 25,000 daily sales.
In that group, this newspaper's Diversity Index ranks 18 out of 259
newspapers reporting in the category of 10,001 to 25,000 daily sales.
FYI, in circulation, this newspaper's average weekday circulation of
approximately 12,371 ranks 694 out of 1,410 daily newspapers in the US.
See the notes and definitions section below for the sources of these figures.
Details on race/ethnicity
in the circulation area
and the home county
of Clinton Herald
Circulation area
Race/ethnicity % of population Number of residents
Hispanic 1.5 1,100
Black 1.5 1,081
Asian and Pacific Islander 0.5 338
Native-American 0.2 134
Other non-white 0.1 38
Multi-racial 0.8 582
  Non-white 4.4 3,273
White 95.6 70,702
Total 73,975
Home county:  Clinton
Race/ethnicity % of population Number of residents
Hispanic 1.3 627
Black 1.9 930
Asian and Pacific Islander 0.6 277
Native-American 0.2 98
Other non-white 0.1 28
Multi-racial 0.9 467
  Non-white 4.8 2,427
White 95.2 47,722
Total 50,149
The home county of this newspaper is Clinton.
About this report
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does
not disclose how closely that employment mirrors the newspaper's circulation area.
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and 
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.
The full report is at www.powerreporting.com/knight.
Notes and definitions
  1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.
  2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.
  3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.
  4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.
  5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. 
  6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.
  7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.
  8. Source for the demographics of residents of that circulation area: US Census 2000.
  9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.
 10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.
      
Demographics of ZIP Codes
where sales were reported by
Clinton Herald
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.
ZIP / City / State / Approx. distance in miles from the newspaper's home office Weekday sales Households Penetration % (daily sales per 100 households) Median household income Non-white
% of
population
Hispanic
% of
population
Black
% of
population
Native
% of
population
Asian
% of
population
52732 / Clinton / IA / 0 mi. 7,541 11,991 62.9 $34,746 6.9 1.6 3.0 0.3 0.7
52730 / Camanche / IA / 7.1 mi. 1,074 1,995 53.8 $41,859 2.4 0.6 0.5 0.2 0.2
61252 / Fulton / IL / 9.6 mi. 1,025 2,299 44.6 $38,676 2.5 1.1 0.5 0.1 0.5
52742 / De Witt / IA / 9.7 mi. 460 2,855 16.1 $46,192 2.1 0.8 0.2 0.1 0.5
61074 / Savanna / IL / 19.7 mi. 456 2,115 21.6 $31,595 7.0 4.3 1.3 0.2 0.3
61270 / Morrison / IL / 17.5 mi. 330 3,005 11.0 $43,125 2.8 1.8 0.4 0.1 0.1
52069 / Preston / IA / 13.7 mi. 207 628 33.0 $37,460 0.4 0.1 0.2 0.0 0.1
61230 / Albany / IL / 10.9 mi. 191 462 41.3 $44,926 2.5 1.2 0.6 0.0 0.0
52070 / Sabula / IA / 15.3 mi. 188 534 35.2 $31,486 1.2 0.7 0.0 0.1 0.0
61285 / Thomson / IL / 14.4 mi. 152 681 22.3 $39,947 4.0 1.2 0.7 0.3 0.5
52060 / Maquoketa / IA / 27.4 mi. 149 3,603 4.1 $32,113 2.2 0.9 0.1 0.1 0.4
61053 / Mount Carroll / IL / 24.2 mi. 138 1,276 10.8 $35,156 2.7 1.3 0.2 0.1 0.2
52064 / Miles / IA / 15.2 mi. 136 350 38.9 $34,737 1.3 0.3 0.0 0.4 0.0
52750 / Goose Lake / IA / 9 mi. 105 203 51.7 $48,269 1.1 0.2 0.0 0.0 0.0
52731 / Charlotte / IA / 12.4 mi. 101 355 28.5 $42,188 2.2 1.0 0.4 0.1 0.4
52757 / Low Moor / IA / 6.2 mi. 69 100 69.0 $40,694 0.8 0.0 0.4 0.4 0.0
52031 / Bellevue / IA / 27.3 mi. 67 1,705 3.9 $39,442 0.8 0.3 0.0 0.0 0.1
52037 / Delmar / IA / 17.5 mi. 54 461 11.7 $38,047 0.6 0.2 0.1 0.0 0.1
52751 / Grand Mound / IA / 17.8 mi. 51 410 12.4 $46,071 2.6 0.8 0.1 0.0 0.1
61041 / Hanover / IL / 27.2 mi. 48 600 8.0 $32,250 2.6 1.1 0.2 0.2 0.1
File ia_clinton_herald
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