The Gazette, Colorado Springs... Racial diversity of its news staff and community

Comparing the racial diversity of the journalists

at America's daily newspapers

with the communities that they serve

Newsroom diversity report for

The Gazette, Colorado Springs

Colorado Springs, Colorado

Owner: Freedom Communications (Ca.)

From a report for the Knight Foundation

by Bill Dedman and Stephen K. Doig, June 2005

Click here to read the national report or to select another newspaper

Year

Non-white % of newsroom staff

2005

8.3

2004

6.8

2003

6.9

2002

8.5

2001

10.6

2000

13.3

1999

8.0

1998

11.6

1997

7.7

1996

10.7

1995

8.7

1994

8.9

1993

7.9

1992

2.9

1991

2.6

1990

Did not report

The latest year at peak is

2000

See the notes and definitions section below for the sources of these figures.

Newsroom Diversity Index

for The Gazette, Colorado Springs

Year

Non-white % of newsroom staff

Non-white % of circulation area

Newsroom Diversity Index (parity=100)

2005

8.3

23.1

2004

6.8

23.0

How the index is calculated

The Newsroom Diversity Index is the non-white percentage of the newsroom staff

divided by the non-white percentage of residents in the circulation area.

(Parity = 100.)

Company index

This newspaper's owner, Freedom Communications (Ca.),

has a companywide, circulation-weighted Diversity Index of 59.

See the notes and definitions section below for the sources of these figures.

Peer group comparison

for The Gazette, Colorado Springs

This newspaper's Newsroom Diversity Index is 36.

This paper

Peer group

Compare that with 50, which is the median Diversity Index for all newspapers

reporting in this circulation category of 50,001 to 100,000 daily sales.

In that group, this newspaper's Diversity Index ranks 62 out of 90

newspapers reporting in the category of 50,001 to 100,000 daily sales.

An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Florida Today, Melbourne, Florida, with a 19.1 percent non-white staff in a community that is 16.3 percent non-white. Its index is 117.

FYI, in circulation, this newspaper's average weekday circulation of

approximately 90,900 ranks 115 out of 1,410 daily newspapers in the US.

See the notes and definitions section below for the sources of these figures.

Details on race/ethnicity

in the circulation area

and the home county

of The Gazette, Colorado Springs

Circulation area

Race/ethnicity

% of population

Number of residents

Hispanic

11.0

59,690

Black

6.0

32,784

Asian and Pacific Islander

2.6

14,092

Native-American

0.7

3,522

Other non-white

0.2

1,005

Multi-racial

2.7

14,498

Non-white

23.0

125,591

White

77.0

419,399

Total

544,990

Home county: El Paso

Race/ethnicity

% of population

Number of residents

Hispanic

11.3

58,401

Black

6.3

32,393

Asian and Pacific Islander

2.7

13,936

Native-American

0.6

3,296

Other non-white

0.2

974

Multi-racial

2.7

14,110

Non-white

23.8

123,110

White

76.2

393,819

Total

516,929

The home county of this newspaper is El Paso.

About this report

This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that

every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to

employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does

not disclose how closely that employment mirrors the newspaper's circulation area.

That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and

Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.

The full report is at www.powerreporting.com/knight.

Notes and definitions

1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.

2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.

3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.

4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.

5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available.

6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.

7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.

8. Source for the demographics of residents of that circulation area: US Census 2000.

9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.

10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.

Demographics of ZIP Codes

where sales were reported by

The Gazette, Colorado Springs

Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a

ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.

Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.

ZIP / City / State / Approx. distance in miles from the newspaper's home office

Weekday sales

Households

Penetration % (daily sales per 100 households)

Median household income

Non-white
% of
population

Hispanic
% of
population

Black
% of
population

Native
% of
population

Asian
% of
population

80906 / Stratmoor Hills / CO / 2.6 mi.

9,393

19,701

47.7

$44,671

25.5

12.9

6.1

0.6

3.1

80918 / Colorado Springs / CO / 5.9 mi.

8,670

18,662

46.5

$55,692

19.2

8.6

3.8

0.6

3.5

80909 / Colorado Springs / CO / 3.3 mi.

7,162

15,940

44.9

$35,041

26.7

14.7

6.5

0.7

1.8

80920 / Colorado Springs / CO / 8.6 mi.

6,589

10,369

63.5

$68,678

13.9

5.5

2.9

0.5

3.1

80919 / Colorado Springs / CO / 6.2 mi.

5,604

10,422

53.8

$73,210

12.4

4.7

1.6

0.3

3.8

80907 / Colorado Springs / CO / 3 mi.

5,045

12,259

41.2

$38,368

18.7

11.3

2.3

0.7

2.0

80911 / Widefield / CO / 7.1 mi.

4,703

9,903

47.5

$48,718

31.2

12.7

10.2

0.6

3.5

80917 / Colorado Springs / CO / 5.3 mi.

4,582

12,237

37.4

$47,158

19.8

8.8

5.1

0.4

2.7

80904 / Colorado Springs / CO / 2.5 mi.

4,200

9,378

44.8

$37,585

15.7

10.2

1.5

0.8

1.2

80922 / Colorado Springs / CO / 7.3 mi.

3,550

4,121

86.1

$60,878

22.4

8.7

5.4

0.2

4.6

80915 / Colorado Springs / CO / 5.5 mi.

3,434

7,478

45.9

$47,181

24.3

11.1

6.8

0.5

2.5

80916 / Colorado Springs / CO / 6 mi.

3,110

11,748

26.5

$39,524

46.8

19.6

17.5

0.8

4.2

80132 / Woodmoor / CO / 17.2 mi.

2,996

4,641

64.6

$87,889

8.0

3.9

0.8

0.4

1.3

80910 / Colorado Springs / CO / 2.6 mi.

2,951

10,046

29.4

$30,915

51.2

26.6

16.4

0.6

3.4

80903 / Colorado Springs / CO / 0.3 mi.

2,577

6,473

39.8

$27,057

27.2

14.1

7.6

0.9

1.4

80921 / Colorado Springs / CO / 13.8 mi.

2,373

2,844

83.4

$85,616

7.7

3.6

1.1

0.2

1.6

80817 / Fountain / CO / 10.9 mi.

2,368

5,364

44.1

$42,156

30.3

14.9

7.9

1.0

2.4

80831 / Peyton / CO / 17.2 mi.

2,085

3,511

59.4

$54,390

11.1

5.7

1.2

1.0

0.7

80908 / Colorado Springs / CO / 15.4 mi.

1,911

3,172

60.2

$76,141

6.9

3.2

0.8

0.6

0.8

80863 / Woodland Park / CO / 16.3 mi.

1,596

4,266

37.4

$54,622

6.5

3.3

0.4

0.5

0.8

80829 / Manitou Springs / CO / 4.6 mi.

1,060

2,693

39.4

$41,827

8.2

3.7

0.5

0.8

1.1

81212 / Prospect Heights / CO / 32.3 mi.

564

9,923

5.7

$34,438

17.6

10.5

4.2

1.0

0.5

80913 / Fort Carson / CO / 14.5 mi.

536

1,679

31.9

$34,883

42.3

15.4

19.4

1.4

2.8

80840 / USAF Academy / CO / 12.4 mi.

521

1,131

46.1

$43,417

20.8

8.7

5.6

0.7

3.0

80808 / Ellicott / CO / 27 mi.

511

2,105

24.3

$42,188

11.7

6.7

1.0

0.5

80905 / Colorado Springs / CO / 0.9 mi.

503

1,492

33.7

$30,431

25.4

17.2

3.3

1.2

1.1

80925 / Security / CO / 11.2 mi.

428

810

52.8

$57,375

27.3

10.8

10.2

0.4

2.8

80106 / Elbert / CO / 18.4 mi.

353

1,165

30.3

$76,355

7.6

3.7

1.1

0.6

0.4

80814 / Divide / CO / 19.3 mi.

344

1,296

26.5

$58,250

7.2

3.1

0.7

0.6

80816 / Twin Rock / CO / 22.5 mi.

244

1,436

17.0

$45,576

6.8

3.5

0.7

1.0

0.3

80809 / Chipita Park / CO / 9.6 mi.

232

605

38.3

$46,795

5.2

2.2

0.2

0.9

0.8

80813 / Cripple Creek / CO / 18.7 mi.

228

830

27.5

$39,435

10.3

5.3

0.9

2.1

0.7

80133 / Palmer Lake / CO / 18.8 mi.

203

620

32.7

$46,976

8.0

4.6

0.3

1.2

0.4

80926 / Colorado Springs / CO / 11.9 mi.

198

576

34.4

$48,589

15.4

8.4

2.0

1.0

1.2

80819 / Ute Pass / CO / 11.7 mi.

172

426

40.4

$46,477

8.8

6.1

0.8

0.4

0.3

80828 / Limon / CO / 63 mi.

147

1,068

13.8

$35,056

22.3

12.2

7.5

1.0

0.6

81226 / Williamsburg / CO / 32.5 mi.

121

2,332

5.2

$30,502

32.0

13.8

12.9

3.0

0.8

81240 / Penrose / CO / 27.6 mi.

112

1,623

6.9

$37,075

9.5

7.2

0.2

0.7

0.3

81003 / Pueblo / CO / 37 mi.

5,396

1.8

$25,033

49.0

42.5

3.5

0.9

0.5

80833 / Rush / CO / 40 mi.

275

33.1

$34,297

14.5

10.7

0.9

0.7

0.6

81007 / Pueblo West / CO / 33.2 mi.

6,041

1.5

$47,780

22.3

18.2

0.7

1.1

80835 / Simla / CO / 43.4 mi.

287

29.3

$32,171

6.7

3.3

0.3

1.0

0.3

81008 / Pueblo / CO / 34.2 mi.

2,750

2.9

$37,706

34.5

30.5

1.1

0.5

1.1

81005 / Pueblo / CO / 39.3 mi.

10,793

0.7

$37,071

38.9

35.3

1.8

0.4

80930 / Colorado Springs / CO / 15.4 mi.

220

31.8

$40,568

11.6

7.3

0.8

1.3

0.3

80118 / Palmer Lake / CO / 24.1 mi.

1,488

4.2

$79,906

5.7

3.3

0.2

0.5

0.8

81001 / Pueblo Army Depo / CO / 37.4 mi.

11,722

0.5

$28,443

54.2

49.4

1.4

0.7

1.2

80204 / Denver / CO / 59 mi.

11,089

0.5

$28,247

76.2

66.7

3.9

1.2

2.7

80827 / Tarryall / CO / 33.6 mi.

229

21.4

$50,625

5.1

3.0

0.4

0.2

0.0

80860 / Victor / CO / 16.5 mi.

261

17.6

$28,750

8.4

5.6

0.2

1.2

0.2

80929 / Colorado Springs / CO / 10.2 mi.

51.1

$40,313

13.8

7.1

2.7

0.4

0.0

80928 / Colorado Springs / CO / 24.8 mi.

331

12.7

$40,764

13.9

8.4

1.3

1.0

0.9

81004 / Pueblo / CO / 40 mi.

11,155

0.4

$25,717

50.7

45.8

2.7

0.7

0.2

80104 / Castle Rock / CO / 35.9 mi.

10,666

0.4

$76,731

8.7

5.3

0.6

0.4

1.1

81006 / Vineland / CO / 40.9 mi.

4,321

0.8

$42,908

36.6

33.9

0.4

0.6

0.4

80864 / Yoder / CO / 31.7 mi.

427

7.0

$35,972

12.6

7.6

0.4

1.7

0.2

File

co_the_gazette__colorado_springs

Time

5/17/05 5:12 PM

Page

115

Member

105600