Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
The Daily Review, Hayward | ||||||||||
Hayward, California | ||||||||||
Owner: MediaNews Group (Colo.) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff |
|
||||||||
2005 | Did not report | |||||||||
2004 | Did not report | |||||||||
2003 | 5.1 | |||||||||
2002 | Did not report | |||||||||
2001 | 15.4 | |||||||||
2000 | 23.5 | |||||||||
1999 | 25.0 | |||||||||
1998 | 20.0 | |||||||||
1997 | 5.6 | |||||||||
1996 | 6.7 | |||||||||
1995 | 4.3 | |||||||||
1994 | 10.0 | |||||||||
1993 | Did not report | |||||||||
1992 | Did not report | |||||||||
1991 | Did not report | |||||||||
1990 | Did not report | |||||||||
The latest year at peak is | 1999 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for The Daily Review, Hayward | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | N/A | 59.7 | N/A | |||||||
2004 | N/A | 59.7 | N/A | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, MediaNews Group (Colo.), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 47. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for The Daily Review, Hayward | ||||||||||
This paper | ||||||||||
Peer group | ||||||||||
The median Diversity Index is 44 for all newspapers | ||||||||||
reporting in this circulation category of 25,001 to 50,000 daily sales. | ||||||||||
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Visalia Times-Delta and Tulare Advance-Register, California, with a 41.4 percent non-white staff in a community that is 51.6 percent non-white. Its index is 80. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 38,709 ranks 271 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of The Daily Review, Hayward | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 26.3 | 92,250 | ||||||||
Black | 9.7 | 33,904 | ||||||||
Asian and Pacific Islander | 18.8 | 65,874 | ||||||||
Native-American | 0.4 | 1,514 | ||||||||
Other non-white | 0.3 | 1,195 | ||||||||
Multi-racial | 4.2 | 14,751 | ||||||||
Non-white | 59.7 | 209,488 | ||||||||
White | 40.3 | 141,543 | ||||||||
Total | 351,031 | |||||||||
Home county: Alameda | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 19.0 | 273,910 | ||||||||
Black | 14.6 | 211,124 | ||||||||
Asian and Pacific Islander | 20.9 | 301,131 | ||||||||
Native-American | 0.4 | 5,306 | ||||||||
Other non-white | 0.3 | 4,676 | ||||||||
Multi-racial | 3.9 | 56,499 | ||||||||
Non-white | 59.1 | 852,646 | ||||||||
White | 40.9 | 591,095 | ||||||||
Total | 1,443,741 | |||||||||
The home county of this newspaper is Alameda. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
The Daily Review, Hayward | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
94544 / Hayward / CA / 3.3 mi. | 6,917 | 22,373 | 30.9 | $49,452 | 74.1 | 38.7 | 10.1 | 0.4 | 19.9 | |
94541 / Hayward / CA / 0 mi. | 6,297 | 20,481 | 30.7 | $48,523 | 64.0 | 35.4 | 12.5 | 0.4 | 11.2 | |
94546 / Castro Valley / CA / 2.3 mi. | 5,731 | 16,404 | 34.9 | $57,976 | 30.1 | 12.7 | 3.4 | 0.4 | 9.8 | |
94577 / San Leandro / CA / 5.1 mi. | 3,795 | 16,272 | 23.3 | $50,888 | 56.9 | 22.2 | 10.8 | 0.5 | 19.2 | |
94580 / San Lorenzo / CA / 2.4 mi. | 3,654 | 9,029 | 40.5 | $54,594 | 51.4 | 24.5 | 4.5 | 0.6 | 17.6 | |
94545 / Hayward / CA / 3.3 mi. | 3,344 | 8,552 | 39.1 | $56,973 | 72.1 | 25.3 | 9.0 | 0.4 | 31.3 | |
94578 / San Leandro / CA / 3.1 mi. | 3,205 | 13,949 | 23.0 | $44,723 | 65.6 | 24.3 | 18.3 | 0.5 | 18.0 | |
94579 / San Leandro / CA / 3.8 mi. | 2,469 | 6,894 | 35.8 | $57,214 | 56.6 | 16.3 | 4.5 | 0.5 | 31.8 | |
94542 / Hayward / CA / 3.4 mi. | 1,389 | 3,906 | 35.6 | $69,014 | 53.9 | 15.6 | 12.8 | 0.3 | 20.3 | |
94552 / Castro Valley / CA / 4.6 mi. | 1,316 | 4,481 | 29.4 | $105,393 | 46.0 | 7.2 | 3.1 | 0.2 | 31.5 | |
94587 / Union City / CA / 5.5 mi. | 401 | 18,540 | 2.2 | $71,863 | 79.8 | 23.7 | 6.5 | 0.2 | 44.3 | |
94605 / Oakland / CA / 7 mi. | 51 | 15,316 | 0.3 | $47,288 | 85.1 | 16.8 | 59.6 | 0.3 | 5.2 | |
File | ca_the_daily_review__hayward | |||||||||
Time | 5/20/05 9:20 PM | |||||||||
Page | 271 | |||||||||
Member | 102050 |