Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
The Daily Press, Victorville | ||||||||||
Victorville, California | ||||||||||
Owner: Freedom Communications (Ca.) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff |
|
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2005 | Did not report | |||||||||
2004 | 17.4 | |||||||||
2003 | 17.4 | |||||||||
2002 | 9.5 | |||||||||
2001 | 10.0 | |||||||||
2000 | 7.1 | |||||||||
1999 | Did not report | |||||||||
1998 | Did not report | |||||||||
1997 | Did not report | |||||||||
1996 | 8.0 | |||||||||
1995 | 9.1 | |||||||||
1994 | 0.0 | |||||||||
1993 | 18.5 | |||||||||
1992 | 9.1 | |||||||||
1991 | Did not report | |||||||||
1990 | Did not report | |||||||||
The latest year at peak is | 1993 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for The Daily Press, Victorville | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | N/A | 39.2 | N/A | |||||||
2004 | 17.4 | 39.2 | 44 | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, Freedom Communications (Ca.), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 59. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for The Daily Press, Victorville | ||||||||||
This paper | ||||||||||
Peer group | ||||||||||
The median Diversity Index is 44 for all newspapers | ||||||||||
reporting in this circulation category of 25,001 to 50,000 daily sales. | ||||||||||
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is Tucson Citizen, Arizona, with a 31.3 percent non-white staff in a community that is 44.7 percent non-white. Its index is 70. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 29,278 ranks 350 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of The Daily Press, Victorville | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 26.5 | 67,643 | ||||||||
Black | 6.9 | 17,614 | ||||||||
Asian and Pacific Islander | 2.1 | 5,388 | ||||||||
Native-American | 0.7 | 1,811 | ||||||||
Other non-white | 0.2 | 540 | ||||||||
Multi-racial | 2.8 | 7,044 | ||||||||
Non-white | 39.2 | 100,040 | ||||||||
White | 60.8 | 155,439 | ||||||||
Total | 255,479 | |||||||||
Home county: San Bernardino | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 39.2 | 669,387 | ||||||||
Black | 8.8 | 150,201 | ||||||||
Asian and Pacific Islander | 4.8 | 82,541 | ||||||||
Native-American | 0.6 | 9,804 | ||||||||
Other non-white | 0.2 | 3,039 | ||||||||
Multi-racial | 2.5 | 42,240 | ||||||||
Non-white | 56.0 | 957,212 | ||||||||
White | 44.0 | 752,222 | ||||||||
Total | 1,709,434 | |||||||||
The home county of this newspaper is San Bernardino. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
The Daily Press, Victorville | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
92392 / Victorville / CA / 0 mi. | 8,378 | 21,135 | 39.6 | $38,199 | 47.2 | 30.5 | 9.3 | 0.6 | 3.4 | |
92345 / Hesperia / CA / 8 mi. | 7,659 | 21,848 | 35.1 | $41,423 | 36.4 | 28.3 | 3.7 | 0.8 | 1.1 | |
92307 / Apple Valley / CA / 13.7 mi. | 4,871 | 11,197 | 43.5 | $41,728 | 30.0 | 16.4 | 7.5 | 0.6 | 2.2 | |
92308 / Apple Valley / CA / 11.7 mi. | 3,929 | 9,822 | 40.0 | $36,646 | 33.3 | 19.8 | 7.5 | 0.7 | 2.2 | |
92394 / Victorville / CA / 4.7 mi. | 1,160 | 3,659 | 31.7 | $37,301 | 57.9 | 35.1 | 15.2 | 0.6 | 3.4 | |
92371 / Phelan / CA / 10.8 mi. | 1,148 | 4,084 | 28.1 | $44,322 | 26.2 | 19.1 | 1.5 | 1.0 | 1.7 | |
92301 / Adelanto / CA / 16.4 mi. | 1,023 | 5,014 | 20.4 | $31,403 | 62.5 | 45.2 | 12.2 | 0.7 | 1.6 | |
92342 / Helendale / CA / 20.9 mi. | 728 | 1,954 | 37.3 | $48,051 | 20.3 | 14.2 | 2.3 | 0.5 | 1.2 | |
92356 / Lucerne Valley / CA / 25.5 mi. | 357 | 2,025 | 17.6 | $27,917 | 22.4 | 14.5 | 2.1 | 1.3 | 1.2 | |
92397 / Wrightwood / CA / 20 mi. | 290 | 1,643 | 17.7 | $49,901 | 13.9 | 8.6 | 0.3 | 0.6 | 0.9 | |
92311 / Barstow / CA / 45.3 mi. | 239 | 11,154 | 2.1 | $37,591 | 51.8 | 34.4 | 9.2 | 1.6 | 3.3 | |
92372 / Pinon Hills / CA / 17.5 mi. | 225 | 1,502 | 15.0 | $35,551 | 18.1 | 13.5 | 0.7 | 1.0 | 0.6 | |
92368 / Oro Grande / CA / 10.2 mi. | 68 | 309 | 22.0 | $24,519 | 55.3 | 48.9 | 2.6 | 0.9 | 0.2 | |
92310 / Fort Irwin / CA / 72.1 mi. | 55 | 2,357 | 2.3 | $34,313 | 46.7 | 19.1 | 17.3 | 1.2 | 3.8 | |
File | ca_the_daily_press__victorville | |||||||||
Time | 5/19/05 5:56 PM | |||||||||
Page | 350 | |||||||||
Member | 105170 |