Press-Telegram, Long Beach... Racial diversity of its news staff and community

Comparing the racial diversity of the journalists

at America's daily newspapers

with the communities that they serve

Newsroom diversity report for

Press-Telegram, Long Beach

Long Beach, California

Owner: MediaNews Group (Colo.)

From a report for the Knight Foundation

by Bill Dedman and Stephen K. Doig, June 2005

Click here to read the national report or to select another newspaper

Year

Non-white % of newsroom staff

2005

Did not report

2004

16.4

2003

14.9

2002

10.4

2001

9.2

2000

11.5

1999

19.8

1998

Did not report

1997

29.6

1996

27.7

1995

25.7

1994

18.6

1993

24.6

1992

16.4

1991

15.7

1990

15.3

The latest year at peak is

1997

See the notes and definitions section below for the sources of these figures.

Newsroom Diversity Index

for Press-Telegram, Long Beach

Year

Non-white % of newsroom staff

Non-white % of circulation area

Newsroom Diversity Index (parity=100)

2005

N/A

76.8

N/A

2004

16.4

76.8

How the index is calculated

The Newsroom Diversity Index is the non-white percentage of the newsroom staff

divided by the non-white percentage of residents in the circulation area.

(Parity = 100.)

Company index

This newspaper's owner, MediaNews Group (Colo.),

has a companywide, circulation-weighted Diversity Index of 47.

See the notes and definitions section below for the sources of these figures.

Peer group comparison

for Press-Telegram, Long Beach

This paper

Peer group

The median Diversity Index is 50 for all newspapers

reporting in this circulation category of 50,001 to 100,000 daily sales.

An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is El Paso Times, Texas, with a 60 percent non-white staff in a community that is 81.4 percent non-white. Its index is 74.

FYI, in circulation, this newspaper's average weekday circulation of

approximately 96,967 ranks 107 out of 1,410 daily newspapers in the US.

See the notes and definitions section below for the sources of these figures.

Details on race/ethnicity

in the circulation area

and the home county

of Press-Telegram, Long Beach

Circulation area

Race/ethnicity

% of population

Number of residents

Hispanic

52.6

772,405

Black

11.6

170,112

Asian and Pacific Islander

10.1

148,233

Native-American

0.3

4,540

Other non-white

0.2

2,484

Multi-racial

1.9

28,514

Non-white

76.8

1,126,288

White

23.3

341,207

Total

1,467,495

Home county: Los Angeles

Race/ethnicity

% of population

Number of residents

Hispanic

44.6

4,242,213

Black

9.5

901,472

Asian and Pacific Islander

12.1

1,147,834

Native-American

0.3

25,609

Other non-white

0.2

19,935

Multi-racial

2.3

222,661

Non-white

68.9

6,559,724

White

31.1

2,959,614

Total

9,519,338

The home county of this newspaper is Los Angeles.

About this report

This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that

every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to

employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does

not disclose how closely that employment mirrors the newspaper's circulation area.

That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and

Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.

The full report is at www.powerreporting.com/knight.

Notes and definitions

1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.

2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.

3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.

4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.

5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available.

6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.

7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.

8. Source for the demographics of residents of that circulation area: US Census 2000.

9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.

10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.

Demographics of ZIP Codes

where sales were reported by

Press-Telegram, Long Beach

Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a

ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.

Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.

ZIP / City / State / Approx. distance in miles from the newspaper's home office

Weekday sales

Households

Penetration % (daily sales per 100 households)

Median household income

Non-white
% of
population

Hispanic
% of
population

Black
% of
population

Native
% of
population

Asian
% of
population

90815 / Long Beach / CA / 4.2 mi.

6,133

15,011

40.9

$61,074

30.6

12.7

4.1

0.4

9.7

90808 / Long Beach / CA / 5.5 mi.

5,874

14,261

41.2

$63,620

26.2

13.2

2.8

0.3

6.8

90802 / Long Beach / CA / 0.4 mi.

5,277

18,758

28.1

$25,860

66.2

39.3

16.8

0.6

5.7

90805 / North Long Beach / CA / 5.8 mi.

3,893

26,252

14.8

$32,565

85.2

45.7

23.4

0.4

12.9

90706 / Bellflower / CA / 8 mi.

3,873

23,367

16.6

$39,362

69.3

43.2

12.7

0.4

10.2

90803 / Naples / CA / 3.6 mi.

3,722

17,677

21.1

$60,513

19.7

9.9

2.1

0.4

4.5

90712 / Lakewood / CA / 5.3 mi.

3,677

10,685

34.4

$59,347

44.4

20.6

7.9

0.4

11.7

90807 / Signal Hill / CA / 3.4 mi.

3,659

12,584

29.1

$50,543

52.0

18.1

15.5

0.4

14.3

90713 / Lakewood / CA / 6.6 mi.

3,390

9,615

35.3

$63,458

31.5

17.4

3.0

0.3

7.5

90650 / Norwalk / CA / 10.4 mi.

3,159

26,860

11.8

$46,012

81.1

62.9

4.4

0.5

11.7

90703 / Cerritos / CA / 8.8 mi.

2,895

15,383

18.8

$72,906

78.7

10.7

6.6

0.2

58.3

90806 / Signal Hill / CA / 1.9 mi.

2,825

14,613

19.3

$31,488

86.4

43.4

20.1

0.3

19.5

90280 / South Gate / CA / 10.6 mi.

2,696

23,179

11.6

$35,744

94.0

92.0

0.7

0.2

0.8

90201 / Cudahy / CA / 12.6 mi.

2,388

23,890

10.0

$30,029

95.2

92.7

0.7

0.4

0.8

90723 / Paramount / CA / 8 mi.

2,386

13,987

17.1

$36,769

91.0

72.3

13.0

0.3

4.0

90804 / Signal Hill / CA / 2.4 mi.

2,249

15,415

14.6

$29,872

73.6

37.8

16.4

0.4

15.1

90740 / Seal Beach / CA / 6.1 mi.

2,207

13,043

16.9

$42,067

15.9

6.5

1.4

0.2

5.8

90262 / Lynwood / CA / 9.6 mi.

2,186

14,386

15.2

$35,846

97.1

82.4

13.0

0.2

1.0

90810 / Long Beach / CA / 2.9 mi.

2,146

9,144

23.5

$36,966

90.9

45.6

16.2

0.4

25.9

90813 / Long Beach / CA / 0.3 mi.

2,129

16,469

12.9

$20,015

93.3

61.3

13.0

0.4

16.4

90744 / Wilmington / CA / 3.4 mi.

2,018

13,966

14.4

$30,259

92.8

84.6

3.4

0.3

3.4

90731 / Terminal Island / CA / 5.8 mi.

1,735

21,344

8.1

$35,910

63.1

48.0

7.2

0.5

4.3

90220 / Rancho Dominguez / CA / 7.2 mi.

1,708

12,283

13.9

$33,997

96.9

47.7

46.0

0.3

1.8

90242 / Downey / CA / 10 mi.

1,649

12,562

13.1

$42,956

75.7

61.0

5.4

0.3

7.2

90221 / East Rancho Domi / CA / 7.7 mi.

1,555

11,169

13.9

$31,310

98.7

67.1

29.7

0.1

1.0

90255 / Walnut Park / CA / 13.1 mi.

1,459

18,575

7.9

$30,375

97.2

95.6

0.4

0.2

0.7

90814 / Long Beach / CA / 2.3 mi.

1,352

9,376

14.4

$41,808

40.9

20.4

8.6

0.5

7.3

90241 / Downey / CA / 11.2 mi.

1,254

13,600

9.2

$43,557

69.1

57.7

2.5

0.3

6.7

90720 / Rossmoor / CA / 6.9 mi.

1,239

7,759

16.0

$65,715

24.5

11.7

2.0

0.3

8.0

90240 / Downey / CA / 12.3 mi.

1,133

7,860

14.4

$55,492

67.2

53.0

1.7

0.3

10.2

90745 / Long Beach / CA / 4.9 mi.

1,061

14,705

7.2

$50,610

86.3

40.1

8.0

0.2

34.8

90715 / Lakewood / CA / 7.4 mi.

988

6,208

15.9

$48,927

73.0

33.4

11.1

0.4

24.9

90746 / Long Beach / CA / 6.4 mi.

884

7,628

11.6

$59,390

92.7

15.9

67.0

0.1

6.9

90222 / Rosewood / CA / 9 mi.

725

7,157

10.1

$29,520

99.3

61.2

37.1

0.1

0.4

90630 / Cypress / CA / 8.8 mi.

694

16,065

4.3

$63,611

42.8

15.8

2.7

0.4

20.9

90701 / Cerritos / CA / 8.3 mi.

678

4,470

15.2

$44,500

72.8

38.3

3.4

0.4

27.7

90270 / Maywood / CA / 13.7 mi.

608

6,469

9.4

$30,480

97.4

96.3

0.2

0.4

90716 / Lakewood / CA / 7.2 mi.

581

3,505

16.6

$35,153

89.0

73.3

4.2

0.5

9.4

90042 / Los Angeles / CA / 22 mi.

415

19,592

2.1

$36,064

87.2

70.2

2.7

0.5

12.2

91355 / Valencia / CA / 44.5 mi.

383

9,664

4.0

$76,024

19.9

9.8

1.4

0.3

5.8

90638 / Mirada / CA / 13 mi.

378

14,815

2.6

$61,724

52.9

33.4

1.8

0.3

15.1

90502 / Torrance / CA / 6.8 mi.

359

5,571

6.4

$48,601

72.7

33.0

7.7

0.4

28.3

92647 / Huntington Beach / CA / 10.7 mi.

306

20,139

1.5

$57,528

40.3

24.1

1.1

0.4

11.8

90041 / Los Angeles / CA / 23.3 mi.

297

9,375

3.2

$48,439

69.6

38.6

2.0

0.4

25.4

90058 / Vernon / CA / 14.5 mi.

292

977

29.9

$18,729

96.0

77.7

11.3

0.2

6.0

90606 / Whittier / CA / 14.8 mi.

277

8,503

3.3

$44,440

85.9

82.1

1.0

0.3

1.6

90710 / Harbor City / CA / 5.9 mi.

275

8,284

3.3

$42,299

73.4

43.3

13.6

0.3

14.0

90660 / Pico Rivera / CA / 14.7 mi.

272

16,425

1.7

$41,491

92.3

88.3

0.5

0.3

2.5

90670 / Santa Fe Springs / CA / 12.2 mi.

267

4,555

5.9

$46,061

79.8

70.1

3.8

0.5

4.0

90732 / San Pedro / CA / 6.1 mi.

265

8,794

3.0

$63,614

34.4

21.0

3.7

0.3

6.7

90250 / Hollyglen / CA / 12.4 mi.

208

31,450

0.7

$33,656

84.5

43.9

29.7

0.3

7.9

90505 / Torrance / CA / 8.8 mi.

203

13,868

1.5

$60,737

39.5

8.7

1.6

0.3

25.3

90605 / Whittier / CA / 14.6 mi.

201

10,132

2.0

$50,630

74.9

69.5

0.9

0.3

2.7

92683 / Westminster / CA / 10.9 mi.

196

26,369

0.7

$49,686

63.8

21.6

0.8

0.3

38.5

90043 / Windsor Hills / CA / 15.9 mi.

183

15,801

1.2

$34,069

97.7

22.6

71.5

0.1

0.8

91790 / West Covina / CA / 23.1 mi.

162

12,853

1.3

$50,825

75.5

52.6

4.4

0.3

16.1

90248 / Gardena / CA / 8.2 mi.

158

3,305

4.8

$43,125

86.0

35.9

16.0

0.2

30.5

90059 / Watts / CA / 10.1 mi.

134

9,328

1.4

$22,151

99.2

52.6

45.1

0.3

0.4

90604 / Whittier / CA / 13.8 mi.

130

11,737

1.1

$49,836

61.7

54.5

1.3

0.3

3.7

90602 / Whittier / CA / 15.3 mi.

109

8,195

1.3

$40,695

74.2

68.4

1.1

0.5

2.7

90620 / Buena Park / CA / 10.8 mi.

109

13,165

0.8

$57,861

53.7

25.7

2.9

0.4

21.6

90717 / Lomita / CA / 6.7 mi.

108

8,402

1.3

$42,182

47.3

26.9

4.1

0.5

12.0

90247 / Gardena / CA / 9 mi.

16,058

0.6

$35,101

90.9

41.9

19.2

0.2

27.0

90704 / Santa Catalina / CA / 29 mi.

1,281

7.7

$39,840

48.4

44.4

0.4

0.6

1.1

90623 / La Palma / CA / 9.4 mi.

5,008

2.0

$69,096

63.4

11.4

4.5

0.3

44.5

90603 / Whittier / CA / 15.3 mi.

6,732

1.4

$59,328

41.8

34.7

0.5

0.4

4.5

92649 / Huntington Beach / CA / 8.5 mi.

13,917

0.7

$70,779

20.5

9.7

0.6

0.3

7.2

90501 / Torrance / CA / 7.4 mi.

13,873

0.6

$42,117

66.8

39.0

5.9

0.3

18.5

90503 / Torrance / CA / 9.8 mi.

16,742

0.5

$58,127

48.2

9.7

1.8

0.2

33.1

90601 / Whittier / CA / 17 mi.

11,202

0.7

$52,800

71.0

62.1

0.9

0.4

5.7

90742 / Sunset Beach / CA / 7.5 mi.

569

13.0

$65,990

13.0

6.1

0.1

0.3

2.1

90680 / Stanton / CA / 10.7 mi.

8,513

0.8

$41,578

68.8

47.9

2.1

0.4

15.7

90034 / Palms / CA / 19.7 mi.

25,811

0.2

$37,231

64.6

29.2

14.7

0.2

16.0

90260 / Lawndale / CA / 11.1 mi.

10,018

0.6

$41,404

76.1

50.0

11.1

0.3

11.4

90277 / Redondo Beach / CA / 10.6 mi.

17,049

0.3

$68,263

21.9

9.2

1.8

0.3

7.6

90504 / Torrance / CA / 9.5 mi.

11,638

0.5

$50,587

61.2

17.3

3.4

0.3

35.6

90291 / Venice / CA / 20.2 mi.

15,483

0.3

$45,769

39.5

25.3

6.5

0.4

3.7

90631 / La Habra Heights / CA / 16.4 mi.

21,720

0.2

$50,666

56.0

45.4

1.3

0.3

6.9

90640 / Montebello / CA / 16 mi.

18,933

0.2

$38,773

88.9

74.5

0.6

0.2

11.5

92804 / Brookhurst Cente / CA / 12.1 mi.

24,061

0.1

$41,887

63.4

39.3

2.9

0.4

17.7

92841 / Garden Grove / CA / 11.7 mi.

9,198

0.3

$46,892

63.0

26.5

1.2

0.4

32.1

90047 / Wagner / CA / 13.2 mi.

15,620

0.2

$35,142

99.0

24.1

72.5

0.2

0.6

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