Comparing the racial diversity of the journalists
at America's daily newspapers
with the communities that they serve
Newsroom diversity report for
Arizona Daily Star, Tucson
Tucson, Arizona
Owner: Pulitzer (Mo.)
From a report for the Knight Foundation
by Bill Dedman and Stephen K. Doig, June 2005
Click here to read the national report or to select another newspaper
Year	Non-white % of newsroom staff
2005	23.7
2004	23.0
2003	27.8
2002	24.8
2001	24.8
2000	16.2
1999	18.6
1998	17.1
1997	19.2
1996	16.2
1995	19.3
1994	17.6
1993	Did not report
1992	16.8
1991	9.9
1990	0.0
The latest year at peak is	2003
See the notes and definitions section below for the sources of these figures.
Newsroom Diversity Index
for Arizona Daily Star, Tucson
Year	Non-white % of newsroom staff	Non-white % of circulation area	Newsroom Diversity Index (parity=100)
2005	23.7	40.5	58
2004	23.0	40.5	57
How the index is calculated
The Newsroom Diversity Index is the non-white percentage of the newsroom staff
divided by the non-white percentage of residents in the circulation area.
(Parity = 100.)
Company index
This newspaper's owner, Pulitzer (Mo.),
has a companywide, circulation-weighted Diversity Index of 59.
See the notes and definitions section below for the sources of these figures.
Peer group comparison
for Arizona Daily Star, Tucson
This newspaper's Newsroom Diversity Index is 58.				This paper
				Peer group
Compare that with 64, which is the median Diversity Index for all newspapers
reporting in this circulation category of 100,001 to 250,000 daily sales.
In that group, this newspaper's Diversity Index ranks 33 out of 58
newspapers reporting in the category of 100,001 to 250,000 daily sales.
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is South Florida Sun-Sentinel, Fort Lauderdale, Florida, with a 28.3 percent non-white staff in a community that is 36.1 percent non-white. Its index is 79.
FYI, in circulation, this newspaper's average weekday circulation of
approximately 100,824 ranks 99 out of 1,410 daily newspapers in the US.
See the notes and definitions section below for the sources of these figures.
Details on race/ethnicity
in the circulation area
and the home county
of Arizona Daily Star, Tucson
	Circulation area
Race/ethnicity	% of population	Number of residents
Hispanic	31.8	300,489
Black	2.8	25,993
Asian and Pacific Islander	2.0	18,711
Native-American	2.4	22,508
Other non-white	0.1	1,068
Multi-racial	1.5	14,294
Non-white	40.5	383,063
White	59.5	562,392
Total		945,455
	Home county:  Pima
Race/ethnicity	% of population	Number of residents
Hispanic	29.3	247,578
Black	2.9	24,047
Asian and Pacific Islander	2.1	17,486
Native-American	2.6	21,821
Other non-white	0.1	1,012
Multi-racial	1.6	13,082
Non-white	38.5	325,026
White	61.5	518,720
Total		843,746
The home county of this newspaper is Pima.
About this report
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does
not disclose how closely that employment mirrors the newspaper's circulation area.
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.
The full report is at www.powerreporting.com/knight.
Notes and definitions
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available.
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.
8. Source for the demographics of residents of that circulation area: US Census 2000.
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.
Demographics of ZIP Codes
where sales were reported by
Arizona Daily Star, Tucson
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.
ZIP / City / State / Approx. distance in miles from the newspaper's home office	Weekday sales	Households	Penetration % (daily sales per 100 households)	Median household income	Non-white % of population	Hispanic % of population	Black % of population	Native % of population	Asian % of population
85710 / Tucson / AZ / 8.3 mi.	6,439	24,729	26.0	$35,296	23.9	15.2	3.8	0.6	2.1
85737 / Tucson / AZ / 18.6 mi.	6,326	12,427	50.9	$61,390	12.0	7.5	1.0	0.3	2.0
85614 / Green Valley / AZ / 23.9 mi.	5,361	10,217	52.5	$40,213	5.0	3.7	0.2	0.2	0.4
85718 / Tucson / AZ / 10 mi.	5,111	12,127	42.1	$63,756	13.6	7.5	1.0	0.4	3.1
85711 / Tucson / AZ / 4.5 mi.	4,575	17,965	25.5	$30,909	39.6	29.5	4.1	1.1	2.7
85713 / Tucson / AZ / 17.1 mi.	4,348	15,946	27.3	$26,884	72.8	62.1	5.8	2.8	0.9
85704 / Tucson / AZ / 11.7 mi.	4,341	12,206	35.6	$45,465	16.6	11.3	1.3	0.6	2.2
85750 / Tucson / AZ / 10.6 mi.	4,116	10,843	38.0	$66,411	14.0	7.2	1.3	0.4	3.7
85712 / Tucson / AZ / 6.6 mi.	4,108	16,137	25.5	$27,699	29.2	19.3	3.8	1.1	2.8
85705 / Tucson / AZ / 7.9 mi.	4,078	24,067	16.9	$23,047	42.8	32.4	3.3	2.5	2.4
85706 / Tucson / AZ / 5.1 mi.	4,005	20,190	19.8	$27,369	77.3	70.4	2.9	2.5	0.5
85719 / Tucson / AZ / 5.4 mi.	3,482	18,206	19.1	$23,324	31.8	18.9	2.9	1.8	5.8
85741 / Tucson / AZ / 26.4 mi.	3,450	11,909	29.0	$45,370	25.0	18.8	1.7	0.7	2.2
85745 / Tucson / AZ / 11.9 mi.	3,450	11,959	28.8	$42,457	56.8	49.1	2.7	2.0	1.8
85715 / Tucson / AZ / 18.8 mi.	3,368	6,846	49.2	$54,016	17.0	10.7	1.7	0.4	2.6
85730 / Tucson / AZ / 22.4 mi.	3,161	14,710	21.5	$38,779	32.9	20.2	6.4	0.7	3.1
85749 / Tucson / AZ / 19 mi.	2,577	6,708	38.4	$78,026	12.3	7.7	1.0	0.5	1.9
85716 / Tucson / AZ / 5.3 mi.	2,559	16,466	15.5	$27,943	30.3	20.7	3.2	1.2	2.8
85746 / Tucson / AZ / 10 mi.	2,533	14,020	18.1	$36,773	71.0	56.7	2.4	9.8	0.8
85742 / Tucson / AZ / 20.7 mi.	2,416	7,838	30.8	$59,888	19.5	14.0	1.5	0.5	1.7
85747 / Tucson / AZ / 14.7 mi.	2,146	4,255	50.4	$56,674	26.8	16.7	4.9	0.5	2.3
85748 / Tucson / AZ / 11 mi.	2,098	6,113	34.3	$59,250	18.5	10.8	2.6	0.6	2.8
85739 / Tucson / AZ / 22 mi.	2,059	5,125	40.2	$47,001	17.2	14.7	0.5	0.6	0.5
85714 / Tucson / AZ / 0 mi.	1,921	4,462	43.1	$24,835	91.4	87.1	1.3	2.0	0.3
85743 / Tucson / AZ / 18.8 mi.	1,908	6,760	28.2	$50,