Arizona Daily Star, Tucson... Racial diversity of its news staff and community

Comparing the racial diversity of the journalists

at America's daily newspapers

with the communities that they serve

Newsroom diversity report for

Arizona Daily Star, Tucson

Tucson, Arizona

Owner: Pulitzer (Mo.)

From a report for the Knight Foundation

by Bill Dedman and Stephen K. Doig, June 2005

Click here to read the national report or to select another newspaper

Year

Non-white % of newsroom staff

2005

23.7

2004

23.0

2003

27.8

2002

24.8

2001

24.8

2000

16.2

1999

18.6

1998

17.1

1997

19.2

1996

16.2

1995

19.3

1994

17.6

1993

Did not report

1992

16.8

1991

9.9

1990

0.0

The latest year at peak is

2003

See the notes and definitions section below for the sources of these figures.

Newsroom Diversity Index

for Arizona Daily Star, Tucson

Year

Non-white % of newsroom staff

Non-white % of circulation area

Newsroom Diversity Index (parity=100)

2005

23.7

40.5

2004

23.0

40.5

How the index is calculated

The Newsroom Diversity Index is the non-white percentage of the newsroom staff

divided by the non-white percentage of residents in the circulation area.

(Parity = 100.)

Company index

This newspaper's owner, Pulitzer (Mo.),

has a companywide, circulation-weighted Diversity Index of 59.

See the notes and definitions section below for the sources of these figures.

Peer group comparison

for Arizona Daily Star, Tucson

This newspaper's Newsroom Diversity Index is 58.

This paper

Peer group

Compare that with 64, which is the median Diversity Index for all newspapers

reporting in this circulation category of 100,001 to 250,000 daily sales.

In that group, this newspaper's Diversity Index ranks 33 out of 58

newspapers reporting in the category of 100,001 to 250,000 daily sales.

An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is South Florida Sun-Sentinel, Fort Lauderdale, Florida, with a 28.3 percent non-white staff in a community that is 36.1 percent non-white. Its index is 79.

FYI, in circulation, this newspaper's average weekday circulation of

approximately 100,824 ranks 99 out of 1,410 daily newspapers in the US.

See the notes and definitions section below for the sources of these figures.

Details on race/ethnicity

in the circulation area

and the home county

of Arizona Daily Star, Tucson

Circulation area

Race/ethnicity

% of population

Number of residents

Hispanic

31.8

300,489

Black

2.8

25,993

Asian and Pacific Islander

2.0

18,711

Native-American

2.4

22,508

Other non-white

0.1

1,068

Multi-racial

1.5

14,294

Non-white

40.5

383,063

White

59.5

562,392

Total

945,455

Home county: Pima

Race/ethnicity

% of population

Number of residents

Hispanic

29.3

247,578

Black

2.9

24,047

Asian and Pacific Islander

2.1

17,486

Native-American

2.6

21,821

Other non-white

0.1

1,012

Multi-racial

1.6

13,082

Non-white

38.5

325,026

White

61.5

518,720

Total

843,746

The home county of this newspaper is Pima.

About this report

This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that

every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to

employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does

not disclose how closely that employment mirrors the newspaper's circulation area.

That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and

Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population.

The full report is at www.powerreporting.com/knight.

Notes and definitions

1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100.

2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year.

3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers.

4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category.

5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available.

6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates.

7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area.

8. Source for the demographics of residents of that circulation area: US Census 2000.

9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004.

10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year.

Demographics of ZIP Codes

where sales were reported by

Arizona Daily Star, Tucson

Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a

ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information.

Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here.

ZIP / City / State / Approx. distance in miles from the newspaper's home office

Weekday sales

Households

Penetration % (daily sales per 100 households)

Median household income

Non-white
% of
population

Hispanic
% of
population

Black
% of
population

Native
% of
population

Asian
% of
population

85710 / Tucson / AZ / 8.3 mi.

6,439

24,729

26.0

$35,296

23.9

15.2

3.8

0.6

2.1

85737 / Tucson / AZ / 18.6 mi.

6,326

12,427

50.9

$61,390

12.0

7.5

1.0

0.3

2.0

85614 / Green Valley / AZ / 23.9 mi.

5,361

10,217

52.5

$40,213

5.0

3.7

0.2

0.4

85718 / Tucson / AZ / 10 mi.

5,111

12,127

42.1

$63,756

13.6

7.5

1.0

0.4

3.1

85711 / Tucson / AZ / 4.5 mi.

4,575

17,965

25.5

$30,909

39.6

29.5

4.1

1.1

2.7

85713 / Tucson / AZ / 17.1 mi.

4,348

15,946

27.3

$26,884

72.8

62.1

5.8

2.8

0.9

85704 / Tucson / AZ / 11.7 mi.

4,341

12,206

35.6

$45,465

16.6

11.3

1.3

0.6

2.2

85750 / Tucson / AZ / 10.6 mi.

4,116

10,843

38.0

$66,411

14.0

7.2

1.3

0.4

3.7

85712 / Tucson / AZ / 6.6 mi.

4,108

16,137

25.5

$27,699

29.2

19.3

3.8

1.1

2.8

85705 / Tucson / AZ / 7.9 mi.

4,078

24,067

16.9

$23,047

42.8

32.4

3.3

2.5

2.4

85706 / Tucson / AZ / 5.1 mi.

4,005

20,190

19.8

$27,369

77.3

70.4

2.9

2.5

0.5

85719 / Tucson / AZ / 5.4 mi.

3,482

18,206

19.1

$23,324

31.8

18.9

2.9

1.8

5.8

85741 / Tucson / AZ / 26.4 mi.

3,450

11,909

29.0

$45,370

25.0

18.8

1.7

0.7

2.2

85745 / Tucson / AZ / 11.9 mi.

3,450

11,959

28.8

$42,457

56.8

49.1

2.7

2.0

1.8

85715 / Tucson / AZ / 18.8 mi.

3,368

6,846

49.2

$54,016

17.0

10.7

1.7

0.4

2.6

85730 / Tucson / AZ / 22.4 mi.

3,161

14,710

21.5

$38,779

32.9

20.2

6.4

0.7

3.1

85749 / Tucson / AZ / 19 mi.

2,577

6,708

38.4

$78,026

12.3

7.7

1.0

0.5

1.9

85716 / Tucson / AZ / 5.3 mi.

2,559

16,466

15.5

$27,943

30.3

20.7

3.2

1.2

2.8

85746 / Tucson / AZ / 10 mi.

2,533

14,020

18.1

$36,773

71.0

56.7

2.4

9.8

0.8

85742 / Tucson / AZ / 20.7 mi.

2,416

7,838

30.8

$59,888

19.5

14.0

1.5

0.5

1.7

85747 / Tucson / AZ / 14.7 mi.

2,146

4,255

50.4

$56,674

26.8

16.7

4.9

0.5

2.3

85748 / Tucson / AZ / 11 mi.

2,098

6,113

34.3

$59,250

18.5

10.8

2.6

0.6

2.8

85739 / Tucson / AZ / 22 mi.

2,059

5,125

40.2

$47,001

17.2

14.7

0.5

0.6

0.5

85714 / Tucson / AZ / 0 mi.

1,921

4,462

43.1

$24,835

91.4

87.1

1.3

2.0

0.3

85743 / Tucson / AZ / 18.8 mi.

1,908

6,760

28.2

$50,961

20.8

15.1

1.5

0.8

1.7

85635 / Sierra Vista / AZ / 59.5 mi.

1,815

12,092

15.0

$36,349

34.0

18.0

7.8

0.7

4.0

85621 / Nogales / AZ / 50.6 mi.

1,212

6,623

18.3

$22,801

93.3

92.3

0.2

0.3

85653 / Marana / AZ / 33.5 mi.

1,135

3,760

30.2

$37,713

28.3

22.2

1.9

2.2

0.6

85602 / Benson / AZ / 39.4 mi.

801

3,739

21.4

$30,491

18.4

15.3

0.5

0.7

0.4

85701 / Tucson / AZ / 3.9 mi.

776

2,280

34.0

$19,337

54.8

44.9

3.5

2.6

1.8

85607 / Douglas / AZ / 106.6 mi.

679

6,043

11.2

$20,561

82.8

79.0

1.8

1.1

0.4

85603 / Bisbee / AZ / 74.5 mi.

526

3,718

14.1

$28,852

43.0

40.0

0.5

0.8

0.5

85629 / Sahuarita / AZ / 13.2 mi.

434

2,768

15.7

$45,578

31.9

29.2

0.3

1.1

0.5

85643 / Willcox / AZ / 56.9 mi.

412

2,869

14.4

$30,000

40.9

36.3

1.8

1.1

0.5

85640 / Tumacacori / AZ / 38.3 mi.

326

229

142.4

$37,500

61.2

58.2

0.0

0.9

1.6

85631 / San Manuel / AZ / 51.4 mi.

304

1,489

20.4

$40,154

48.6

45.8

0.3

0.8

0.3

85623 / Oracle / AZ / 30.5 mi.

279

1,653

16.9

$37,925

40.4

38.1

0.1

0.8

0.4

85546 / Safford / AZ / 92.6 mi.

278

5,819

4.8

$30,284

42.9

37.1

2.4

1.5

0.8

85321 / Ajo / AZ / 116.1 mi.

239

2,038

11.7

$23,610

56.8

29.9

0.1

24.6

0.3

85023 / Phoenix / AZ / 121.9 mi.

229

13,299

1.7

$44,177

21.6

13.2

2.4

1.3

2.7

85292 / Winkelman / AZ / 57.7 mi.

222

736

30.2

$35,753

56.6

53.5

0.1

1.4

0.3

85615 / Hereford / AZ / 64.5 mi.

201

2,472

8.1

$42,704

21.7

14.5

1.4

1.7

1.0

85634 / Sells / AZ / 69.9 mi.

197

1,634

12.1

$18,048

98.3

2.8

0.1

94.7

0.4

85625 / Pearce / AZ / 73.7 mi.

185

983

18.8

$27,468

11.5

9.5

0.1

0.4

0.6

85630 / Saint David / AZ / 51.5 mi.

180

959

18.8

$32,695

12.1

9.2

0.6

0.7

0.4

85618 / Mammoth / AZ / 40.3 mi.

152

640

23.8

$30,208

69.7

67.7

0.1

0.7

0.3

85708 / Tucson / AZ / 3.3 mi.

143

1,575

9.1

$35,336

40.0

16.9

13.8

0.7

4.0

85638 / Tombstone / AZ / 60.9 mi.

133

929

14.3

$27,250

25.2

21.2

0.3

0.7

85901 / Show Low / AZ / 141.9 mi.

119

4,477

2.7

$34,367

14.6

9.4

0.4

2.9

0.5

85624 / Patagonia / AZ / 51 mi.

105

613

17.1

$28,650

36.8

34.7

0.3

0.5

85609 / Dragoon / AZ / 49.9 mi.

135

71.1

$21,389

13.1

11.5

0.0

0.3

0.0

85616 / Huachuca City / AZ / 47.2 mi.

1,950

4.7

$30,567

24.9

14.5

4.2

1.5

1.1

85552 / Thatcher / AZ / 76.1 mi.

1,801

4.3

$33,516

23.0

19.9

0.6

1.2

0.6

85613 / Fort Huachuca / AZ / 51.3 mi.

1,804

4.3

$32,301

43.2

14.8

19.8

0.8

3.1

85610 / Elfrida / AZ / 89.7 mi.

481

15.6

$24,213

39.5

36.1

1.6

0.6

0.7

85601 / Arivaca / AZ / 45.5 mi.

437

15.8

$22,500

27.8

24.1

0.4

0.6

0.4

85637 / Sonoita / AZ / 29.4 mi.

554

12.3

$50,677

16.8

13.9

0.5

0.9

0.5

85617 / Mc Neal / AZ / 87.8 mi.

533

12.4

$25,714

21.2

18.3

0.6

0.2

85540 / Morenci / AZ / 108.7 mi.

1,338

4.7

$43,661

51.9

47.8

0.6

2.0

0.3

85533 / Clifton / AZ / 113.3 mi.

629

9.7

$36,007

60.3

57.8

0.3

1.3

0.0

85235 / Hayden / AZ / 58.9 mi.

448

12.3

$24,643

83.4

81.5

0.3

0.5

0.1

85639 / Topawa / AZ / 58.1 mi.

111

43.2

$12,135

99.3

1.4

0.2

97.2

0.0

85237 / Kearny / AZ / 63.9 mi.

1,046

2.5

$38,827

38.1

35.9

0.4

0.7

0.2

85632 / San Simon / AZ / 93.7 mi.

386

4.4

$26,705

21.5

20.3

0.0

0.4

0.1

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