Comparing the racial diversity of the journalists | ||||||||||
at America's daily newspapers | ||||||||||
with the communities that they serve | ||||||||||
Newsroom diversity report for | ||||||||||
The Daily Mountain Eagle, Jasper | ||||||||||
Jasper, Alabama | ||||||||||
Owner: Cleveland Newspapers (Tenn.) | ||||||||||
From a report for the Knight Foundation | ||||||||||
by Bill Dedman and Stephen K. Doig, June 2005 | ||||||||||
Click here to read the national report or to select another newspaper | ||||||||||
Year | Non-white % of newsroom staff | |||||||||
2005 | 0.0 | |||||||||
2004 | 0.0 | |||||||||
2003 | Did not report | |||||||||
2002 | Did not report | |||||||||
2001 | Did not report | |||||||||
2000 | 0.0 | |||||||||
1999 | 0.0 | |||||||||
1998 | Did not report | |||||||||
1997 | Did not report | |||||||||
1996 | Did not report | |||||||||
1995 | Did not report | |||||||||
1994 | Did not report | |||||||||
1993 | Did not report | |||||||||
1992 | 0.0 | |||||||||
1991 | Did not report | |||||||||
1990 | Did not report | |||||||||
The latest year at peak is | 2005 | |||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Newsroom Diversity Index | ||||||||||
for The Daily Mountain Eagle, Jasper | ||||||||||
Year | Non-white % of newsroom staff | Non-white % of circulation area | Newsroom Diversity Index (parity=100) | |||||||
2005 | 0.0 | 8.7 | 0 | |||||||
2004 | 0.0 | 8.7 | 0 | |||||||
How the index is calculated | ||||||||||
The Newsroom Diversity Index is the non-white percentage of the newsroom staff | ||||||||||
divided by the non-white percentage of residents in the circulation area. | ||||||||||
(Parity = 100.) | ||||||||||
Company index | ||||||||||
This newspaper's owner, Cleveland Newspapers (Tenn.), | ||||||||||
has a companywide, circulation-weighted Diversity Index of 6. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Peer group comparison | ||||||||||
for The Daily Mountain Eagle, Jasper | ||||||||||
This newspaper's Newsroom Diversity Index is 0. | This paper | |||||||||
Peer group | ||||||||||
Compare that with 33, which is the median Diversity Index for all newspapers | ||||||||||
reporting in this circulation category of 10,001 to 25,000 daily sales. | ||||||||||
In that group, this newspaper's Diversity Index ranks 159 out of 259 | ||||||||||
newspapers reporting in the category of 10,001 to 25,000 daily sales. | ||||||||||
An example of a newspaper of similar circulation, in an area of similar level of non-white residents, but one that has a relatively high Diversity Index, is The Herald, Sharon, Pennsylvania, with a 8 percent non-white staff in a community that is 7.3 percent non-white. Its index is 110. | ||||||||||
FYI, in circulation, this newspaper's average weekday circulation of | ||||||||||
approximately 11,026 ranks 743 out of 1,410 daily newspapers in the US. | ||||||||||
See the notes and definitions section below for the sources of these figures. | ||||||||||
Details on race/ethnicity | ||||||||||
in the circulation area | ||||||||||
and the home county | ||||||||||
of The Daily Mountain Eagle, Jasper | ||||||||||
Circulation area | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 0.8 | 474 | ||||||||
Black | 6.7 | 3,859 | ||||||||
Asian and Pacific Islander | 0.1 | 77 | ||||||||
Native-American | 0.3 | 149 | ||||||||
Other non-white | 0.0 | 16 | ||||||||
Multi-racial | 0.8 | 477 | ||||||||
Non-white | 8.7 | 5,052 | ||||||||
White | 91.3 | 52,769 | ||||||||
Total | 57,821 | |||||||||
Home county: Walker | ||||||||||
Race/ethnicity | % of population | Number of residents |
|
|||||||
Hispanic | 0.9 | 607 | ||||||||
Black | 6.1 | 4,323 | ||||||||
Asian and Pacific Islander | 0.2 | 153 | ||||||||
Native-American | 0.3 | 197 | ||||||||
Other non-white | 0.0 | 18 | ||||||||
Multi-racial | 0.8 | 560 | ||||||||
Non-white | 8.3 | 5,858 | ||||||||
White | 91.7 | 64,855 | ||||||||
Total | 70,713 | |||||||||
The home county of this newspaper is Walker. | ||||||||||
About this report | ||||||||||
This third annual report for the Knight Foundation adds context to an annual survey by the American Society of Newspaper Editors. ASNE has set a goal that | ||||||||||
every newspaper, to help it know its community and gather the news, should employ at least one non-white journalist, and that newspapers should strive to | ||||||||||
employ non-whites in proportion to their share of the community. ASNE's report, at www.asne.org, shows each newspaper's non-white employment, but does | ||||||||||
not disclose how closely that employment mirrors the newspaper's circulation area. | ||||||||||
That gap is filled by the report you are reading now. This report was not done by ASNE, but was done for the Knight Foundation by Bill Dedman and | ||||||||||
Stephen K. Doig. It shows how close each newspaper is to ASNE's goal, by comparing the newsroom staffing with the circulation area population. | ||||||||||
The full report is at www.powerreporting.com/knight. | ||||||||||
Notes and definitions | ||||||||||
1. The Newsroom Diversity Index is the non-white percentage of the newsroom staff divided by the non-white percentage of the circulation area's residents. Parity = 100. | ||||||||||
2. Source for staffing: Survey by American Society of Newspaper Editors, April 2005. Newspapers report non-white staff as of the end of the previous year. | ||||||||||
3. Following ASNE's definition, newsroom staff includes only supervisors, reporters, editors, copy/layout editors and photographers. | ||||||||||
4. Also following ASNE's definition, "whites," "blacks," etc., exclude Hispanics, who are counted in a separate category. | ||||||||||
5. Source for boundaries of this newspaper's circulation area: ZIP Code circulation data, Audit Bureau of Circulations, latest available. | ||||||||||
6. A paper may define its circulation area differently for marketing efforts, or news coverage, or to set advertising rates. | ||||||||||
7. If ZIP Codes or counties are used, this report applies a threshold: 10 percent household penetration is required to include an area in the circulation area. | ||||||||||
8. Source for the demographics of residents of that circulation area: US Census 2000. | ||||||||||
9. Source for total circulation: Editor & Publisher magazine, Monday-Friday average at year-end 2004. | ||||||||||
10. Staff of non-English publications, such as the Miami Herald's El Nuevo Herald, are excluded from the ASNE staffing survey for the first time this year. | ||||||||||
Demographics of ZIP Codes | ||||||||||
where sales were reported by | ||||||||||
The Daily Mountain Eagle, Jasper | ||||||||||
Note that some ZIP Codes listed here may not have been included in determining the newspaper's circulation area. In calculating the Diversity Index, a | ||||||||||
ZIP Code was included only if the household penetration was at least 10 percent. Any lower-penetration ZIP Codes are also listed here for your information. | ||||||||||
Also, if the newspaper reported more than 300 ZIP Codes, only the top 300 in weekday sales are listed here. | ||||||||||
ZIP / City / State / Approx. distance in miles from the newspaper's home office | Weekday sales | Households | Penetration % (daily sales per 100 households) | Median household income | Non-white % of population |
Hispanic % of population |
Black % of population |
Native % of population |
Asian % of population |
|
35501 / Jasper / AL / 0 mi. | 6,169 | 4,835 | 127.6 | $26,804 | 19.3 | 1.6 | 16.4 | 0.3 | 0.3 | |
35578 / Nauvoo / AL / 12.3 mi. | 729 | 2,289 | 31.8 | $26,385 | 1.5 | 0.5 | 0.1 | 0.2 | 0.1 | |
35550 / Cordova / AL / 10.1 mi. | 728 | 2,527 | 28.8 | $23,064 | 9.8 | 1.0 | 7.7 | 0.3 | 0.1 | |
35549 / Carbon Hill / AL / 19.4 mi. | 722 | 1,871 | 38.6 | $23,623 | 5.7 | 0.7 | 4.1 | 0.1 | 0.0 | |
35580 / Parrish / AL / 12.8 mi. | 701 | 1,814 | 38.6 | $30,227 | 10.3 | 0.5 | 8.5 | 0.4 | 0.0 | |
35579 / Oakman / AL / 17 mi. | 461 | 1,307 | 35.3 | $27,036 | 8.2 | 0.6 | 6.6 | 0.2 | 0.2 | |
35148 / Sumiton / AL / 13.4 mi. | 406 | 1,360 | 29.9 | $26,957 | 5.9 | 0.6 | 3.2 | 0.4 | 0.1 | |
35541 / Arley / AL / 11.4 mi. | 366 | 1,422 | 25.7 | $29,613 | 1.7 | 1.0 | 0.0 | 0.3 | 0.0 | |
35062 / Dora / AL / 14.8 mi. | 317 | 2,900 | 10.9 | $32,349 | 5.8 | 0.3 | 3.3 | 0.4 | 0.1 | |
35063 / Empire / AL / 12.9 mi. | 170 | 1,304 | 13.0 | $26,360 | 3.0 | 0.4 | 1.8 | 0.2 | 0.2 | |
35587 / Townley / AL / 12.9 mi. | 141 | 433 | 32.6 | $28,000 | 1.1 | 0.4 | 0.0 | 0.0 | 0.4 | |
35553 / Double Springs / AL / 18.9 mi. | 135 | 1,918 | 7.0 | $28,078 | 2.2 | 0.9 | 0.1 | 0.4 | 0.1 | |
35575 / Lynn / AL / 20.2 mi. | 130 | 471 | 27.6 | $31,336 | 1.4 | 0.4 | 0.1 | 0.2 | 0.2 | |
35554 / Eldridge / AL / 22.3 mi. | 127 | 542 | 23.4 | $26,929 | 4.9 | 1.4 | 2.6 | 0.2 | 0.0 | |
35130 / Quinton / AL / 18.1 mi. | 109 | 1,603 | 6.8 | $30,951 | 11.6 | 0.5 | 8.9 | 0.7 | 0.1 | |
35584 / Sipsey / AL / 9.7 mi. | 107 | 161 | 66.5 | $24,250 | 50.1 | 0.2 | 49.4 | 0.2 | 0.0 | |
35546 / Berry / AL / 25.4 mi. | 79 | 1,482 | 5.3 | $27,061 | 4.8 | 1.1 | 2.7 | 0.2 | 0.0 | |
File | al_the_daily_mountain_eagle__jasper | |||||||||
Time | 5/20/05 12:48 AM | |||||||||
Page | 742 | |||||||||
Member | 100370 |